Interview with Meridith Elliott Powell : Turning Uncertainty to Competitive Advantage
Release Date: 12/03/2019
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Interview with Christina Daves: How to Land Media Exposure for Your Business
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Christina Daves is a do-it-yourself publicity strategist. Together with her clients, she has over 1 billion views and over 8 figures in sales from free publicity. She has appeared on over 1000 media outlets and is a regular on-air contributor on television programs across the country. In this episode, Christina shares how to use free publicity to massively grow your business and how to stand out from the crowd when doing media pitching. "The people who get this, who get it, who get the digital marketing piece, who get the media piece, they're going to win because they're...
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Interview with Lisa Nirell: Mindful Marketing in Challenging Times
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Interview with David Veech: Getting back to BETTER
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Interview with Holly Duckworth: Overcoming Leadership Stress Through Mindfulness
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Interview with Mark Boundy : The Success of Your Business is All in Your Customer’s Head
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Interview with Barry Moltz: How Small Businesses Can Thrive in the Corona Economy
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info_outlineVoted One of The Top 15 Business Growth Experts To Watch, a Top Sales Expert on LINKEDIN and one of the Top 41 Motivational Speakers, Meridith Elliott Powell is an award-winning author, keynote speaker.
In this episode, Meredith shares how she helps clients learn the strategies they need to succeed, no matter what the marketplace does turning uncertainty to competitive advantage.
“Get your team together, sit around and brainstorm. Get yourself outside of your business and think about the things that are happening. Because when you do that, you free yourself up to start to see the changes that are coming, you start to see the things that you can go ahead and change now.”
–Meridith Elliott Powell
Why you have to check out today’s podcast:
- Discover how to shift your paradigm about uncertainty and see it as an opportunity
- Learn how do you figure out what path or what direction to take when you're not really sure what's going to happen
- Understand why it is important as a business leader to zoom out, look 360 rather than staying firefighting in your business
Learn More about the 3X Value Growth™ Model
Go to www.3xvaluegrowth.com/model
Episode Takeaway: The common mistakes Meredith sees leaders make within their organization
- Still trying to compete on product or service. And so, there’s no product or service that you make in today’s marketplace that your competitor can’t make, wouldn’t make, or doesn’t make. So that’s not what’s differentiating you in the marketplace, it’s the experience in your reputation. So, the first mistake is still trying to compete on a product or service and not really realizing how important the customer experience is.
- Still outsourcing employee engagement and culture to human resources. I mean, now, the most important thing you have is the team you surround yourself with and the most successful companies I see, that’s become the job of the CEO.
- And the last and probably one of the most important is the fact that the biggest mistake even though we know change is coming, they still are sitting and waiting for change to happen rather than anticipating, creating scenarios, and really planning for change before it comes.
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Resources|Links
Connect with Meridith Elliott Powell:
- LinkedIn: http://facebook.com/MeridithElliotPowell/
- Website: https://www.meridithelliottpowell.com/
- Twitter: https://twitter.com/meridithpowell
- Youtube: https://www.youtube.com/user/meridithepowell