Mowing Down the Competition with Super Bowl Flair Ep. #154
Release Date: 02/12/2024
Profits with Pajak
Braxton is 19, wants to start mowing lawns, and feels overwhelmed by all the talk of commercial equipment. In this episode, John slows things down and answers Braxton’s question directly, breaking down when a commercial mower actually makes sense, what to look for, and where new operators should really start. This is a must-listen for anyone early in their lawn care journey. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Equip Expo : 2026 Tickets are 50% OFF with promo code Pajak ...
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The push toward a cashless society is accelerating, but at what cost? In this episode of Profits with Pajak, John breaks down real-world experiences with disappearing change and uses them to expose a bigger issue, the war against cash. From privacy concerns to system failures and consumer control, this conversation challenges the idea that digital convenience is always progress. Business owners and consumers alike need to understand what’s at stake before the option disappears. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links...
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Recorded live at SYNKD Live in New Orleans, John Pajak sits down with Cornell Mack to talk about why live events still matter, how real relationships are built outside of social media, and why so many business owners feel lonely until they find their people. Mack shares the heart behind the Winning at Life movement, what makes the Winning at Life Meetups different, and how community, faith, and shared experiences can change both your business and your life. If you’ve ever felt like you were building alone, this episode is for you. Find Mack and Winning at Life...
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Recorded live at SYNKD in New Orleans, I sat down with Stephanie Baiocchi from Impulse to talk about what most business owners get wrong about marketing. We dive into the importance of educating customers, building trust, and positioning yourself as the authority long before you ever pitch your services. When people understand what you do and why it matters, selling stops feeling pushy and starts feeling natural. This conversation is a must-listen for service-based business owners who want better clients, better conversions, and long-term loyalty. To learn more about Impact...
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Kicking off our Synkd Live short series from New Orleans, I sit down with Mike Garvey from the to talk about why attending live business events is one of the fastest ways to level up as a small business owner. The right conversation, the right idea, or the right connection can completely change the trajectory of your business, but only if you show up and implement what you learn. This episode is a reminder of why proximity, education, and action matter. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. ...
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Can a stand-on mower become a true multi-purpose money maker, or do equipment shortcuts quietly destroy profit? In today’s Inbox Insights episode, John answers a listener question about attachments, robotic mowing, and how to realistically modify equipment without wrecking your machines or margins. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Relay Relay is small business banking that puts you in complete control of what you are earning, spending, and saving. Click here to sign up for Relay...
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Most small business owners don’t fail. They slowly bleed cash until burnout sets in. In this episode of Profits with Pajak, John introduces the “Cash-Eating Monster” and breaks down five ways businesses unknowingly become money furnaces instead of profit engines. John shows how to starve the monster and build a business that produces wealth, freedom, and peace of mind. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Budgets, Breakevens, and Bottom Lines™ Workshop John Pajak’s exclusive...
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In this episode, John Pajak sits down with Garry Ashton, host of the , for a powerful cross-continental conversation on what truly builds a profitable, sustainable lawn care business. From systems and pricing psychology to hiring, quoting strategies, and long-term business mindset, John and Garry break down the universal lessons that lawn care operators face, no matter what side of the world they operate on. This episode dives deep into what actually moves the needle, and why business fundamentals always beat shiny new equipment. Comments and Questions are welcome. Send to Episode Links:...
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Most business owners struggle with estimates and invoicing, not because their CRM is broken, but because their catalog is a mess. In this episode, John Pajak breaks down how standardizing your services instantly improves speed, accuracy, automation, and scalability. If invoicing takes hours instead of minutes, this episode will change the way you run your business. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Yardbook Training Workshops Learn one-on-one with John Pajak to use Yardbook like a...
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In this episode, John Pajak answers two listener emails from lawn care operators at very different stages of life but facing the same challenge, working hard without seeing financial progress. Learn why expanding your territory isn’t always the answer and how to increase revenue with complementary services for mowing-based businesses. Comments and Questions are welcome. Send to Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Relay Relay is small business banking that puts you in complete control of what you are earning, spending, and...
info_outlinePajak tumbles down the rabbit hole of Super Bowl-caliber marketing strategies for the lawn care industry. Unpacking the misconception that marketing is merely about sporadic ad placements, this episode reveals how a cohesive, well-orchestrated marketing campaign can be a game-changer. Drawing parallels between the anticipation and impact of Super Bowl commercials and effective lawn care marketing, we explore the importance of creating memorable experiences, engaging with your audience on multiple levels, and building a comprehensive marketing system that drives growth. Whether you're a small business owner looking to attract new clients or seeking to solidify your brand's presence, this episode offers valuable insights into leveraging the spectacle of Super Bowl advertising to achieve marketing success in the green industry.
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Episode Links:
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