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Public Health Insights and Shifting Strategies of Big Tobacco

Take 10 to Take Down Big Tobacco

Release Date: 05/01/2025

Public Health Insights and Shifting Strategies of Big Tobacco show art Public Health Insights and Shifting Strategies of Big Tobacco

Take 10 to Take Down Big Tobacco

In this episode of Take Ten to Take Down Big Tobacco, veteran public health advocate Jim Knox shares powerful insights from decades on the front lines and unpacks how the tobacco industry’s tactics continue to evolve. Tune in for a compelling look at the challenges—and opportunities—in the fight for a healthier future.

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Shifting the Narrative on Retail Tobacco Sales: Breaking Free from Big Tobacco show art Shifting the Narrative on Retail Tobacco Sales: Breaking Free from Big Tobacco

Take 10 to Take Down Big Tobacco

In this episode of Take Ten to Take Down Big Tobacco, we sit down with Nathan Subramanian from Alameda County's Tobacco Control Program.  Discover how bold, community-driven strategies are setting the stage to end the commercial tobacco epidemic. This is more than just tobacco prevention—it’s a movement to reclaim our communities from the grip of Big Tobacco. 

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Inside the Decision Maker’s Mind: Insights from El Monte Mayor Pro Tem Dr. Julia Ruedas show art Inside the Decision Maker’s Mind: Insights from El Monte Mayor Pro Tem Dr. Julia Ruedas

Take 10 to Take Down Big Tobacco

Decision makers have a significant impact on the success of tobacco prevention policies, and it is important to build your coalition skills and keep them engaged.  El Monte Mayor Pro Tem Dr. Ruedas shares her experiences and advice that can empower you to take your efforts to the next level. 

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Meeting with Decision-Makers for I&E Days show art Meeting with Decision-Makers for I&E Days

Take 10 to Take Down Big Tobacco

In this episode, we discuss how to have effective meetings with decision-makers with Amaya Wooding, Project Coordinator at LGBTQ Minus Tobacco; Shelly Brantley, Project Director at RISE; and Ignacio Burgos, Youth and Young Adult Specialist at the California Youth Advocacy Network. For closed captioning, click here:

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Strengthening the Movement with Rod Lew show art Strengthening the Movement with Rod Lew

Take 10 to Take Down Big Tobacco

Rod Lew, Executive Director at Asian Pacific Partners for Empowerment, Advocacy and Leadership (APPEAL), discusses where the tobacco prevention movement has been, where it is going, and how we can empower diverse communities to strengthen the movement.  For closed captioning, click here:  

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Latino Coordinating Center show art Latino Coordinating Center

Take 10 to Take Down Big Tobacco

Rosendo Iniguez from the Latino Coordinating Center highlights the work of the Center and discusses ways to effectively communicate with the Latino Community.

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AMPLIFY! African American Coordinating Center show art AMPLIFY! African American Coordinating Center

Take 10 to Take Down Big Tobacco

Empowering the African American and Black Communities to Fight Big Tobacco, Y’Lonn Burris from AMPLIFY! African American Statewide Coordinating Center. 

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Storytelling and Advocacy show art Storytelling and Advocacy

Take 10 to Take Down Big Tobacco

Lori Bremner, Organizing and Engagement Manager from the Center, talks about how to use storytelling to achieve our advocacy goals. 

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More Episodes

In this episode of Take Ten to Take Down Big Tobacco, veteran public health advocate Jim Knox shares powerful insights from decades on the front lines and unpacks how the tobacco industry’s tactics continue to evolve. Tune in for a compelling look at the challenges—and opportunities—in the fight for a healthier future.