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From Inbox to Impact: Building a Newsletter Readers Love

Books & Such Literary Management The Podcast

Release Date: 09/03/2025

From Inbox to Impact: Building a Newsletter Readers Love show art From Inbox to Impact: Building a Newsletter Readers Love

Books & Such Literary Management The Podcast

Episode Summary: Newsletters can feel intimidating—but they don’t have to. In this episode of the Books & Such Literary Management Podcast, Jen Babakkan, Barb Roose, Debbie Alsdorf, and Cynthia Ruchti continue their conversation on panic-free platform building with a deep dive into newsletters. From knowing your why to discovering the power of consistency, the team shares stories, strategies, and surprising facts (like why publishers value newsletters more than social media numbers). Whether you’re a novelist or nonfiction author, you’ll walk away encouraged and equipped to serve...

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Welcome to the Books & Such Podcast! This mini welcome episode gives you the inside scoop on what our new podcast is all about. You'll hear our podcast intro featuring our four hosts as well as an overview of how we want to help you in your publishing journey. What's our podcast about? We’re helping you read between the lines of publishing. Our experienced literary agents invite you into their world for a discussion that pulls back the curtain on how agents think and what we’re looking for. Each episode, we’ll discuss a hot topic you’ve always wondered about. If you’re pursuing...

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Episode Summary:

Newsletters can feel intimidating—but they don’t have to. In this episode of the Books & Such Literary Management Podcast, Jen Babakkan, Barb Roose, Debbie Alsdorf, and Cynthia Ruchti continue their conversation on panic-free platform building with a deep dive into newsletters.

From knowing your why to discovering the power of consistency, the team shares stories, strategies, and surprising facts (like why publishers value newsletters more than social media numbers). Whether you’re a novelist or nonfiction author, you’ll walk away encouraged and equipped to serve your readers through a newsletter that’s authentic, consistent, and life-giving.

In This Episode, You’ll Learn:

  • Why newsletters often matter more to publishers than social media numbers

  • How to define your why so your newsletter serves rather than sells

  • Practical examples: devotionals, humor, and “hope + help + funny finds” formats

  • The surprising math of reader engagement (10–20% of subscribers are likely book buyers)

  • Why consistency and predictability matter more than perfection

  • How to evolve your newsletter over time without guilt or panic

 

Key Takeaways:

“Platform isn’t built so we can shine—it’s built so we can serve.”
“Don’t compete. Don’t compare. But do learn.”
“Consistency in newsletters builds trust. It’s not about being flashy; it’s about showing up.”

 

Resources & Mentions:

 

New episodes drop the first Wednesday of every month.

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