Lessons Learned from 30 Days of Company-Wide AI
AI Knowhow
What happens when you give every employee access to the paid version of ChatGPT? At Knownwell, it wasn’t just a tech decision—it was a culture shift. Knownwell CMO Courtney Baker, CEO David DeWolf, and Chief Product & Technology Officer Mohan Rao explore the real-world implications of a strategic move: providing company-wide access to ChatGPT. They share what sparked the decision and how a structured rollout strategy transformed productivity, communication, and innovation across the team. They also dive into what smart deployment looks like, from setting enterprise controls to...
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How Services Leaders Can Stay Ahead of Client Strategy Shifts
AI Knowhow
Skating to where the puck will be? Not enough. In professional services, it's all about anticipating where your client—the skater—is headed next. But how do you stay ahead when clients start zigging, zagging, and getting slammed into strategic pivots? This episode of AI Knowhow tackles that challenge head-on. Knownwell CMO Courtney Baker is joined by CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to unpack how AI can empower service leaders to become true strategic navigators. They explore why staying close to clients, decoding digital breadcrumbs, and scaling the...
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Mind the Gap: Closing the Distance Between Service Quality and Service Perception
AI Knowhow
You think you’re delivering five-star service—but do your clients feel the same? In this episode of AI Knowhow, Knownwell CMO Courtney Baker is joined by CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to tackle the thorny disconnect between service quality and client perception. They explore why perception often outweighs actual performance in professional services, and how leaders can use AI to measure, manage, and close that gap—at scale. Plus, in a clip from a recent Knownwell webinar, Pete Buer illustrates what a fully AI-powered client management operating...
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AI as Your Digital Twin
AI Knowhow
What if you had a digital partner that worked tirelessly, mirrored your work style, and even knew your blind spots? This episode explores the fascinating concept of your AI "work twin"—not a clone, but a true collaborator and digital chief of staff. Knownwell CMO Courtney Baker, alongside CEO David DeWolf and CPTO Mohan Rao, dives into how AI is revolutionizing the workplace—not by replacing humans, but by augmenting them. They unpack what makes an effective AI collaborator, why “training your twin” matters, and how AI tools thrive on manners, tone, and consistency. You’ll learn how...
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Is Every Company Now an AI Company?
AI Knowhow
The buzz is deafening—every company is now an AI company...or are they? Knownwell CMO Courtney Baker is joined by CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to unpack whether the AI revolution is as widespread as the hype suggests. They explore what it really means to be an “AI company,” why adoption is uneven across industries, and how leaders can move beyond experimentation toward meaningful AI integration. Pete Buer sits down with Max Gabriel, CEO of Augmented AI, in the first of a two-part interview exploring why AI is poised to disrupt the software world....
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Working with AI: What Does an AI-Driven Operating System Look Like?
AI Knowhow
Managing client relationships shouldn't be a scramble. Courtney Baker and NordLight CEO Pete Buer reveal how AI-driven commercial management systems streamline client success for professional services - turning scattered data into clear, actionable insights in minutes. From operating system fundamentals to practical AI applications, this conversation shows how to level up client retention and growth. Plus, get the team's live reaction to breaking news: OpenAI’s surprising decision to retain nonprofit control and what it means for the future of AI. Register for the May 22nd webinar at...
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Working with AI: Why Security is a Must
AI Knowhow
AI adoption hinges on one thing: trust. But how do you build it—and more importantly, how do you keep it from breaking? In this episode of AI Knowhow, CMO Courtney Baker teams up with CEO David DeWolf and Chief Product & Technology Officer Mohan Rao to unpack the critical security questions every organization should be asking before deploying AI. They break down the evolving attack surface of AI systems—from prompt injection and data poisoning to model inversion - and explain how to evaluate vendors for their trustworthiness and preparedness. Mohan shares a practical checklist for...
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Working with AI: How Intelligence Can Make Client Churn a Thing of the Past
AI Knowhow
Is it really possible to eliminate client churn in professional services? Knownwell's CMO Courtney Baker, CEO David DeWolf, and Chief Product and Technology Officer Mohan Rao dive deep into the and why too many companies accept it as inevitable. They challenge this mindset, exploring how AI-driven insights can shift businesses from resignation to proactive client retention strategies. Special guest Peter Kang, co-founder of , joins Pete Buer for a revealing conversation about "silent churn" — when clients slip away without warning. Kang shares how systems thinking, deeper client engagement,...
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Working with AI: Striking a Balance Between AI and Humans
AI Knowhow
As AI becomes more integrated into everyday business and personal life, the biggest question leaders face is: when should we rely on AI and when must the human touch prevail? In this episode, Knownwell CMO Courtney Baker joins CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to explore the fine line between AI augmentation and human intuition. The team uses from Ethan Mollick as a leaping off point to unpack how leaders can responsibly scale with AI while keeping people empowered, not replaced. In the post, Mollick shares the results of a recent study that shows...
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Working with AI: What It Means to Be AI Driven
AI Knowhow
Does AI represent an extinction-level event for your business? In this episode, we ask the important question: how can your company become the bird, not the pterodactyl, in the age of digital Darwinism? Pete Buer sits down with Wolf Ruzicka, SVP of Strategic Advisory at Solvd and author of AI Driven: Staying Alive in the Age of Digital Darwinism. Wolf lays out a five-step roadmap to move from AI novice to AI-native, including how to reclaim your digital destiny, activate unstructured data, and prepare for generative AI’s superpowers. They discuss why executive education is a key barrier to...
info_outlineIs your organization held back by departmental silos where the necessary data and information doesn't always flow between them? AI might just be the key to breaking these silos down.
Pete Buer kicks things off with an interview featuring Josh Okun, Chief Innovation Officer at Gravity Global. Josh shares how AI is helping global teams collaborate across time zones, optimize creative processes, and foster dynamic relationships within organizations. Discover how his team at Gravity Global leverages AI tools like custom GPTs and RAG to turn static brand guidelines into dynamic resources that streamline decision-making at every level. Pete and Josh also explore the transformative power of AI in creating "living brands," synthetic audiences, and innovative teamwork models.
Next up, Knownwell CMO Courtney Baker dives into how AI is reshaping collaboration and creativity within organizations. Alongside Knownwell CEO David DeWolf and Chief Product Officer Mohan Rao, they expand on Pete and Josh's discussion, touching on leadership’s role in AI adoption and debating whether change must come from the top or emerge from empowered teams. David and Mohan weigh in on fostering innovation through AI clubs and cultural shifts.
Plus, Pete wraps up the episode with a segment on the growing potential of AI-driven "physical intelligence" and its implications for businesses in 2025.
00:00 Introduction: Breaking Down Silos with AI
00:53 Interview with Josh Okun: AI in Business
03:28 AI in Creative and Beyond
06:46 The Future of AI in Marketing
10:09 Leadership and AI Adoption
19:45 Empowerment and Innovation Culture
28:04 Physical Intelligence: The Next Frontier
30:42 Conclusion and Final Thoughts
Watch this episode on YouTube: https://youtu.be/IxdukUrCDyw
Sign up for Knownwell at www.knownwell.com.