NP07: Video Production & Storytelling For Nonprofits [Nonprofit Marketing with Billy Silva, Part 7]
Release Date: 12/13/2024
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If your nonprofit is looking to grow your impact, YouTube offers unparalleled opportunities to connect with a wider audience, raise funds, and inspire action. With over 2 billion monthly active users, YouTube is not just a video-sharing platform; it’s a powerful tool for nonprofit marketing, brand awareness, and storytelling. Whether you’re running a small nonprofit or a large charity organization, YouTube can elevate your mission to new heights. In this episode of the Niche Marketing Podcast, Amber Melanie Smith, founder of and a social impact YouTuber with over 200...
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Storytelling has always been a cornerstone of human connection, and for your nonprofit marketing strategy, it’s an essential tool to inspire, engage, and drive action. Paired with video production, storytelling becomes even more powerful, enabling organizations to connect emotionally with their audience, amplify their message, and achieve their goals. Whether your nonprofit seeks to attract volunteers, secure funding, or raise awareness, understanding how to craft impactful stories and videos is critical. This guide explores effective nonprofit storytelling strategies and video storytelling...
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Search engine optimization (SEO) helps your nonprofit website show up higher in search engine results like Google and Bing. But for your nonprofit organization, it's more than just about getting clicks—it's a game-changer for spreading the word about your mission and boosting website traffic, which leads to increased donor engagement, more volunteers, and helping make a bigger impact in the world. A well-crafted nonprofit SEO strategy isn't just about quick SEO tips or shortcuts; it's about implementing effective SEO strategies that create lasting connections, complement your nonprofit...
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Let’s dive into the world of influencer marketing for nonprofits with Ashwath Narayanan, co-founder of Social Currant! In this detailed conversation, we explore how nonprofits can leverage influencer marketing to enhance their fundraising efforts, build long-term relationships, and navigate the complexities of legal and financial considerations. Ashwath Narayanan discusses the importance of awareness, trust, and relationships in nonprofit fundraising through influencer marketing, sharing strategies for resource-limited nonprofits and highlighting ethical considerations and community...
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Did you know nonprofits can access up to $13,000 in FREE money to use in paid ads? Free digital advertising via Google and Microsoft ad grants is a topic that can’t be skipped in our interview series on nonprofit marketing! Grant Hensel, the Founder and CEO of Nonprofit Megaphone, stopped by to share best practices and success stories. What did we talk about? Responsive search ads, enhancing quality scores with relevant content, ad grant eligibility criteria, and essential strategies for managing them effectively to optimize outcomes in nonprofit marketing. Ultimately, maximizing the...
info_outlineStorytelling has always been a cornerstone of human connection, and for your nonprofit marketing strategy, it’s an essential tool to inspire, engage, and drive action. Paired with video production, storytelling becomes even more powerful, enabling organizations to connect emotionally with their audience, amplify their message, and achieve their goals.
Whether your nonprofit seeks to attract volunteers, secure funding, or raise awareness, understanding how to craft impactful stories and videos is critical.
This guide explores effective nonprofit storytelling strategies and video storytelling techniques for nonprofit organizations, even on a limited budget, to ensure your fundraising efforts and mission resonate deeply with your audience.
More Nonprofit Marketing Expert Interviews and Tools
Want more niche marketing insights on how to market a nonprofit organization?
This episode is Part 7 in a multi-part series on nonprofit industry marketing. To continue learning on this niche, visit:
- Part 1 - Nonprofit Communications Strategy [Nonprofit Marketing with Rick Cohen]
- Part 2 - Nonprofit Omni-Channel Marketing [Nonprofit Marketing with Michael Goodrum]
- Part 3 - Nonprofit Branding and Websites [Nonprofit Marketing with Alex Morse]
- Part 4 - Google Ad Grants for Nonprofits [Nonprofit Marketing with Grant Hensel, Part 4]
- Part 5 - Influencer Marketing for Nonprofits [Nonprofit Marketing with Ashwath Narayanan, Part 5]
- Part 6 - Nonprofit SEO Strategy 101 [Nonprofit Marketing with Jake Bohall, Part 6]
- Part 8 - coming soon
Full Shownotes for this Episode on Video Production & Storytelling For Nonprofits