How to Build Smarter SEO with AI and DEO with Jason Ciment
Release Date: 07/03/2025
Positioning Secrets: Turning Survey Data into Marketing Gold with Bruce Wiseman
The B2B Growth Blueprint
So many businesses pour time and money into marketing that looks good on paper but lands with a thud in real life. It’s not always a lack of effort—it’s just that guessing what people want doesn’t work as well as actually asking them. Too often, brands talk at their audience instead of with them, hoping the message sticks. But when you really listen, it changes everything—because people are usually telling you what they need, even if it’s not in a survey. Bruce Wiseman shares compelling insights into the art and science of market research, drawing on decades of experience...
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The B2B Growth Blueprint
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How to Build Smarter SEO with AI and DEO with Jason Ciment
The B2B Growth Blueprint
AI-Driven Visibility: Jason Ciment on Reinventing Digital Marketing and SEO In this episode of the B2B Growth Blueprint Podcast, host Mark Osborne sits down with Jason Ciment, co-founder of Get Visible, to discuss how digital marketing is evolving in the era of AI, SEO, and strategic networking. With a background as both a CPA and a lawyer, Jason shares how he transitioned into entrepreneurship and built Get Visible into a digital marketing agency renowned for redefining the rules of online visibility. Jason introduces concepts like DEO—Discovery, Experience, Optimization—to shift...
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The Secret to Productive Digital Workplaces with Daniel Amaro
The B2B Growth Blueprint
Human-First Digital Workplaces: Daniel Amaro on Elevating Culture through Technology In this episode of the B2B Growth Blueprint Podcast, host Mark Osborne talks with Daniel Amaro, CEO of Klarinet Solutions, LLC, about how organizations can use technology to support people rather than manage them. With over 27 years of experience in IT and digital transformation, Daniel shares how a human-first approach to intranet design and collaboration tools can lead to stronger teams, better communication, and better outcomes. Daniel explains how Klarinet Solutions helps companies rethink...
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Scaling Sales with AI: Gabe Lullo's Growth Secrets
The B2B Growth Blueprint
Navigating Sales Development: Gabe Lullo on Scaling Sales for Growth Scaling sales processes is crucial for businesses moving from founder-led sales to a more structured approach. Gabe Lullo, CEO of Alleyoop.io, shares valuable insights on overcoming the revenue plateau and building a scalable sales function. In this episode of the B2B Growth Blueprint Podcast, host Mark Osborne speaks with Gabe about his journey from his roots in sales to running a successful sales development agency. Gabe dives into how businesses can break through the growth ceiling by leveraging sales development...
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Building Credibility for Small Businesses with Rachel Minion
The B2B Growth Blueprint
Navigating Small Business Marketing: Rachel Minion on Building Credibility and Overcoming Challenges Small businesses face unique marketing challenges, especially when building credibility and trust with their audience. Rachel Minion, the founder of Rock Star and Moon Marketing, offers her insights on overcoming these hurdles through strategic marketing, client testimonials, and adapting to the changing business landscape. In this episode of the B2B Growth Blueprint Podcast, host Mark Osborne speaks with Rachel about her journey from the challenges of the 2008 recession to building...
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How Primonio’s Data System Optimizes Revenue Growth with Johannes Hoech
The B2B Growth Blueprint
Optimizing Revenue with Data-Driven Decisions: Johannes Hoech on Primonio’s Predictive System Revenue optimization goes beyond traditional sales strategies—it’s about using data to forecast, model scenarios, and make quick course corrections. Johannes Hoech, CEO and founder of Primonio, shares how his company is revolutionizing B2B startups with a predictive revenue optimization system that integrates sales, marketing, and finance to help businesses grow efficiently. In the latest B2B Growth Blueprint Podcast episode, host Mark Osborne speaks with Johannes about his diverse...
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Scaling Up: Deb Thompson's Tips for Business Succes
The B2B Growth Blueprint
Scaling Business Growth with Proven Strategies: Deb Thompson on Scaling Up Scaling a business isn’t just about pushing for growth—it's about brilliant execution and leadership. Deb Thompson, a certified Scaling Up coach, shares how her experience in guiding businesses through complex growth stages enables leaders to reach new heights with consistency and purpose. In the latest episode of the B2B Growth Blueprint Podcast, host Mark Osborne chats with Deb Thompson, a highly experienced business coach and adjunct faculty member at Babson College, about her journey, the challenges of...
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How AI is Shaping the Future of EdTech Marketing with Gil Rogers
The B2B Growth Blueprint
Navigating EdTech Marketing: Gil Rogers on Strategic Innovation and Generative AI EdTech marketing requires a unique approach, blending technology with education, relationships, and deep industry insights. Gil Rogers, a fractional CMO and strategic innovator in EdTech marketing, shares his expertise on building successful marketing strategies, managing client expectations, and adapting to the rapid evolution of generative AI in content creation. In this episode of the B2B Growth Blueprint Podcast, host Mark Osborne speaks with Gil about his career journey, the challenges of applying...
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How Omnia AI is Revolutionizing Enterprise Efficiency with Guy Daniel
The B2B Growth Blueprint
AI-Driven Transformation: Guy Daniel on Revolutionizing Enterprise Operations with Omnia AI Agency In today’s rapidly evolving digital landscape, AI is becoming a cornerstone of innovation for businesses seeking to scale. Guy Daniel, CEO and founder of Omnia AI Agency, discusses how organizations can capitalize on AI’s capabilities to automate processes, optimize efficiency, and unlock new revenue streams. With a rich background in AI, having worked with global brands like Disney and JPMorgan, Guy shares invaluable insights on AI’s transformative potential in enterprise settings. In this...
info_outlineAI-Driven Visibility: Jason Ciment on Reinventing Digital Marketing and SEO In this episode of the B2B Growth Blueprint Podcast, host Mark Osborne sits down with Jason Ciment, co-founder of Get Visible, to discuss how digital marketing is evolving in the era of AI, SEO, and strategic networking. With a background as both a CPA and a lawyer, Jason shares how he transitioned into entrepreneurship and built Get Visible into a digital marketing agency renowned for redefining the rules of online visibility.
Jason introduces concepts like DEO—Discovery, Experience, Optimization—to shift the SEO conversation into a broader, AI-first strategy. He also explains “Network 10,000,” a system for turning LinkedIn into a referral engine powered by curated connections and virtual assistants. From leveraging tax credits for ADA-compliant websites to managing custom ChatGPT models, Jason shares how small businesses can compete through more intelligent systems and strategic introductions.
Key Takeaways:
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SEO Is Now DEO: Jason reframes SEO as “Discovery, Experience, Optimization,” where AI tools like ChatGPT expand how and where brands become visible, not just on Google.
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LinkedIn Referrals Done Right: With his “Network 10,000” concept, Jason shows how businesses can use software and virtual assistants to systematize high-trust referrals at scale.
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ADA Compliance = Business Advantage: Many small businesses miss out on a tax credit for building accessible websites. Jason explains how this benefit can help fund better digital infrastructure.
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AI Prompt Management Is the Next Step: Get Visible is launching Manager Links, a tool that organizes and bookmarks custom ChatGPT prompts to boost productivity.
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Think Like a Connector, Not a Marketer: Jason emphasizes human relationships over cold ads. Whether through networking or AI, visibility starts with people.
Quotes:
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“SEO is no longer just rankings. It’s about where and how you’re discovered—and AI has changed that landscape.”
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“100 people each sharing their best 100 connections. That’s Network 10,000. It’s how referrals scale without losing trust.”
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“AI models are powerful, but without prompt organization, they’re just potential. We’re solving that with Manager Links.”
Conclusion:
Jason Ciment’s insights go beyond tactics—he invites business leaders to think more broadly about visibility, systems, and how AI can multiply real-world connections. For those looking to future-proof their marketing, Jason offers a blueprint that’s both strategic and grounded in human relationships.
Connect with Jason Ciment:
LinkedIn: https://www.linkedin.com/in/jasonciment
Website: https://www.getvisible.com