015: Unraveling the Mystery of Lead Qualification Through Honest Content with Winnie Anderson
Straight Talk About Sales with Dr. Nadia Brown
Release Date: 02/02/2023
044: Mindset Matters: Cultivating a Resilient Sales Attitude with Dr. Nadia Y. Brown
Straight Talk About Sales with Dr. Nadia Brown
“The only way to fail is if you quit.” ~Dr. Nadia Y. Brown Join us as we celebrate the culmination of season four of the Straight Talk About Sales podcast, by reflecting on key lessons from my book, "Sell Like a Lady: How to Master Sales with Dignity, Class, and Grace." In this episode, we revisit themes such as courage, systems, and mindset, emphasizing the importance of perseverance and the necessity of taking breaks to avoid burnout. Quoting Mel Robbins, we highlight the significance of starting as a critical step towards success. We also explore the role relationships play in...
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043: Leveraging Systems to Increase Sales for Women Business Owners with Dr. Nadia Y. Brown
Straight Talk About Sales with Dr. Nadia Brown
“Systems can change your business & your life.” ~Dr. Nadia Y. Brown Unlock the secrets to maintaining a steady cash flow in your business by mastering the power of automation and delegation. Listen to this episode of Straight Talk About Sales, where I share my personal journey and practical insights on avoiding the revenue rollercoaster. You'll learn how consistent client acquisition efforts can stabilize your income and why organizing your tasks effectively, either through personal execution or smart delegation, is critical to your success. We break down the five...
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042: The Courage to Succeed in Sales with Dr. Nadia Y. Brown
Straight Talk About Sales with Dr. Nadia Brown
“Fear is a thief and a liar.” ~Dr. Nadia Y. Brown Ever wrestled with the jittery demons of doubt and fear in your sales career? Prepare to arm yourself with the transformative power of courage in this episode of Straight Talk About Sales, as we dissect the mental barriers that stand between you and your next big win. Join me on a journey through my own battles with fear, drawing from a pivotal doctoral program experience that left me physically ill. Discover how adopting Mel Robbins' "The Five Second Rule" can shift you from paralysis to action, and why courage isn't just a...
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041: Mastering the Art of Sales Conversations with the Courage Diary: Embracing Presence, Belief and Flexibility with Dr. Nadia Y. Brown
Straight Talk About Sales with Dr. Nadia Brown
“Having sales conversations won’t feel like you’re going into battle once you shift your perspective.” ~Dr. Nadia Y. Brown Embark on a transformative journey through the landscape of sales conversations with our latest episode of Straight Talk About Sales, featuring the cutting-edge Courage Diary tool. Unlock the power of presence, as we dissect the art of connecting with prospects amidst the cacophony of distractions and self-doubt. Experience the revelation of acknowledging the bravery in each sales call and learn to celebrate the journey, not just the destination. With tools...
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040: Conquering the Fear of ‘No’: A Sales Journey to Profitability for Women Business Owners with Dr. Nadia Y. Brown
Straight Talk About Sales with Dr. Nadia Brown
“Don’t allow this simple two-letter word, that’s actually a part of the sales process, to completely derail your vision and your dreams.” ~Dr. Nadia Y. Brown Ever faced the gut-punch of rejection in sales and wondered how to pick yourself back up? Buckle up, as we unravel the art of transforming a resounding "no" into a stepping stone for success in this episode of Straight Talk About Sales. Picture this: you're a woman at the helm of your own enterprise, and each rejection feels like a personal attack. But what if I told you that it's all part of the dance? Through my own...
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039: The Art of Respectful Selling: A Woman’s Guide to Building Trust and Integrity in Business with Dr. Nadia Brown
Straight Talk About Sales with Dr. Nadia Brown
“You have the power to make a different choice.” ~Dr. Nadia Brown In this episode of Straight Talk About Sales, unlock the secret to transforming your sales approach as we delve into the art of integrating respect into every interaction with your clients. Discover how to shift the sales dynamic from a place of persuasion to partnership, ensuring that every conversation is not only more ethical but also more effective. I weave together a tapestry of strategies for women entrepreneurs to build trust, provide value, and establish themselves as strategic allies in their clients'...
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038: Selling with Confidence: Women Entrepreneurs Master Money Mindset with Dr. Nadia Brown
Straight Talk About Sales with Dr. Nadia Brown
“Sometimes sales rejection feels really personal. You must have a plan for how you will move past that.” ~Dr. Nadia Brown In this episode of Straight Talk About Sales, we unlock the secrets of a winning money mindset and transform your approach to sales, where I tap into the wisdom from my book, "Sell Like a Lady: How to Master Sales with Dignity, Class, and Grace." We delve into the crucial process of examining and reframing deep-seated beliefs about money that often hold us back, especially for women in the entrepreneurial realm. This episode isn't just about the...
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037: Cash Flow 101: A Beginner's Guide to Managing Your Business Money with Dr. Nadia Brown
Straight Talk About Sales with Dr. Nadia Brown
“Consistent cash flow can often cover a multitude of sins. But when the cash stops flowing, it starts to highlight those areas where we may not have been as diligent as we could have been.” ~ Dr. Nadia Brown In this episode of Straight Talk About Sales, Dr. Nadia wants you to know that if you're feeling the stress of not knowing how to manage your business cash flow effectively, then you are not alone! Many entrepreneurs struggle with reluctance or lack of knowledge around cash flow management, leading to potential financial mishaps and missed opportunities for long-term stability....
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036: Ethical Selling: How Sales Leaders Can Foster a Culture of Integrity and Respect with Dr. Nadia Brown {Part Two}
Straight Talk About Sales with Dr. Nadia Brown
“As founders and leaders, it's essential to continually train and equip our team members to operate ethically and provide a different type of experience for both team members and buyers.” ~ Dr. Nadia Brown In this episode of Straight Talk About Sales, I am back for part two of how sales leaders can foster a culture of integrity and respect in their business, team and in themselves as leaders. I unravel the significance of transparency and client-centricity in establishing a solid ethical sales culture. Whether you're a seasoned sales professional, a business owner, or an...
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035: Building Trust & Transparency for Sales Team Success with Dr. Nadia Brown
Straight Talk About Sales with Dr. Nadia Brown
“Share consistently. Share openly. Share the wins, share the losses to help create that sense of shared ownership, teamwork, trust, honesty and openness.” ~ Dr. Nadia Brown In this episode of Straight Talk About Sales, I am back with a solo episode discussing the importance of building trust through transparency with your team. In the world of sales, where numbers and targets often take center stage, I reveal key considerations that can make or break your success as a team and a business. Trust-building takes time and effort, but the rewards of a trusting and transparent team are...
info_outline"Honor and treat people with dignity and respect and give them all of the information they need because you're then only going to get people who go, yes, let's get on a call and talk about it." ~ Winnie Anderson
In this episode of Straight Talk About Sales, I am joined by Winnie Anderson, a sales and marketing expert with a background in HR and organizational development. She’s had extensive experience in cold calling, door to door B2B sales, inside sales, and copywriting and is passionate about helping clients make informed decisions.
Winnie had to figure out how to build her brand and get recognition which led her to discover the power of information and how it could help buyers make decisions. She promotes the idea of giving buyers the information they need to make a decision to avoid an adversarial sales process and to foster trust. Winnie learned to answer the questions her buyers had and educate them on their buying journey, understanding that buyers need to be treated with respect and not tricked into making a purchase.
Here’s what you can expect from this episode:
- Uncovering the Value of Content in Generating Leads and Sales
- Exploring the Impact of the Pandemic on Technology Adoption and B2B Purchasing
- Uncovering the Hidden Elements of a Buyer Persona to Craft Targeted Content
- What is Billboard Content and How to Leverage It
Remember to keep adding tips and strategies to your own sales toolkit that will improve your revenue outcomes and equip you to serve your clients at a higher level.
Resources mentioned in this episode:
- Winnie Anderson's Manifesto
- Winnie Anderson - Website
- Winnie Anderson - LinkedIn
- Winnie Anderson - Facebook
- Order "Sell Like A Lady"
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