Breaking Through: How Niches and Real Connections Drive Brand Growth With Jennifer Powell
The Amberly Lago Show: Stories of True Grit and Grace
Release Date: 12/17/2025
The Science And Spirit Behind Eat2Live’s Transformative Products With Jessica Hoogendoorn
The Amberly Lago Show: Stories of True Grit and Grace
Welcome to The Amberly Lago Show! In this heartwarming and insightful episode, I’m joined by my friend Jessica Hoogendoorn, creator of the Eat2Live line of skincare and wellness products. Jessica is a naturopath doctor and master herbalist with over 20 years of experience, and her story of resilience and healing is nothing short of inspiring. We dive deep into the journey that led her to develop transformative tallow-based products like the Deep Relief Ritual Balm and Lavender Dreams Tallow Balm, formulas designed to support pain relief, scar healing, and promote radiant, healthy skin with...
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How To Rewrite Your Story With Sarah Centrella
The Amberly Lago Show: Stories of True Grit and Grace
Welcome back to The Amberly Lago Show! In this episode, I sit down with bestselling author, keynote speaker, and executive mindset coach Sarah Centrella to unlock the secrets to manifesting unstoppable success. Sarah shares her extraordinary journey from rock bottom, as a single mom facing devastating challenges, to building an empowering empire and positively impacting thousands, including Fortune 500 companies. We dive deep into her new book, Think It, where she reveals actionable mindset strategies, the power of pause for overcoming anxiety, and proven techniques for transforming vision...
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From $500 to Millions: Kiana Danial’s Triple Compounding Investment Blueprint
The Amberly Lago Show: Stories of True Grit and Grace
Welcome back to The Amberly Lago Show! Today I’m joined by Kiana Danial, award-winning entrepreneur, founder and CEO of Invest Diva, and creator of the Triple Compounding System. If you want to master your money mindset, learn proven investment strategies, and discover how to grow your wealth, even if you’re not a math whiz or financial expert, this is the conversation for you! We dive deep into Kiana’s inspiring story of turning inherited trauma into unstoppable success, the psychology of money, and the secrets behind her triple compounding strategy that helped her start with just $500...
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From Chaos to Clarity: Kendra Cooke’s Transformations in Business, Money, and Mindset
The Amberly Lago Show: Stories of True Grit and Grace
Get ready for a transformative episode of The Amberly Lago Show! In this inspiring conversation, Amberly Lago welcomes powerhouse guest Kendra Cooke, TEDx speaker, business consultant, and best-selling author of Embrace Empower Evolve. Together, they dive into what it really takes to achieve unstoppable success as a woman entrepreneur and leader. In this episode, Kendra shares her powerful journey from living a double life of overworking and people-pleasing to finding balance, financial freedom, and organizational peace. Learn Kendra’s top strategies for overcoming work addiction, building...
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Scaling for Freedom, Not Burnout: Jessica Marx’s Strategies for Sustainable Success
The Amberly Lago Show: Stories of True Grit and Grace
Welcome back to The Amberly Lago Show! In this inspiring episode, I sit down with business strategist and multi-time Forbes business advisor, Jessica Marx, founder of Tailored Premier and host of the Millions Were Made podcast. If you’re a female entrepreneur, business owner, coach, or leader looking to build a profitable, scalable, and sellable business without burning out, this episode is your roadmap to freedom and success! Jessica shares her journey from leading billion-dollar sales divisions to helping 7- and 8-figure women entrepreneurs craft businesses that support the life they truly...
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Be The One: Justin Prince's Secrets For Success
The Amberly Lago Show: Stories of True Grit and Grace
Welcome to The Amberly Lago Show! In this truly inspiring episode, I sit down with renowned entrepreneur, best-selling author, and international speaker Justin Prince. Together, we dive deep into Justin’s incredible story, from his humble beginnings working at mall kiosks and overcoming family challenges, all the way to founding Make Wellness and leading teams through more than $2.5 billion in sales. Justin opens up about what it really takes to create “unstoppable success” in both business and life, sharing wisdom from his book "Be the One." We explore how grit, purpose, and...
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The Biggest Lessons I Learned In 2025
The Amberly Lago Show: Stories of True Grit and Grace
I’m so glad you’re here for this solo episode of the Amberly Lago Show. Just you and me, heart-to-heart, as I open up about everything this past year taught me while we get ready to walk into 2026. I’m sharing my real journey: the highs like speaking on 58 stages across the country and releasing my book “Joy Through the Journey,” and the tough moments too, including medical setbacks and those times I had to ask for help, let go, and learn to truly care for my soul. This episode is about what I learned in the trenches, from hitting record numbers in interviews and events to finding...
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Breaking Through: How Niches and Real Connections Drive Brand Growth With Jennifer Powell
The Amberly Lago Show: Stories of True Grit and Grace
Ready to amplify your influence and build a powerful personal brand in today’s digital world? In this episode of The Amberly Lago Show, I sit down with powerhouse entrepreneur Jennifer Powell, founder of JP Inc., a leading talent and digital agency specializing in developing authentic brands and impactful creators. Whether you’re an entrepreneur, influencer, or a creator eager to monetize your passion and launch your own product, this deep-dive is packed with actionable insights you won’t want to miss. Jennifer Powell shares her journey from traditional modeling agent to pioneering the...
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How To Age Like A Girl With Dr. Mindy Pelz
The Amberly Lago Show: Stories of True Grit and Grace
Welcome to The Amberly Lago Show! In this amazing episode, Amberly sits down with renowned women’s health expert and best-selling author, Dr. Mindy Pelz, for an eye-opening conversation about menopause, hormones, and how to thrive during midlife. Dr. Pelz, author of the forthcoming book, "Age Like a Girl," shares cutting-edge insights into women’s hormonal health, the true purpose of menopause, and how lifestyle changes, from nutrition to mindset, can help women feel powerful and revitalized at every age. Discover why menopause is not the end, but a transformation into your most authentic,...
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Relationships Beat Algorithms: How To Build A Sustainable Business You Love With George Bryant
The Amberly Lago Show: Stories of True Grit and Grace
Do you want to know the secrets to Sustainable Success & Business Growth? In this inspiring episode of The Amberly Lago Show, Amberly welcomes renowned entrepreneur and mindset coach George Bryant. They go deep into George’s powerful journey, from overcoming childhood trauma and military challenges to building multiple 7-figure businesses and helping hundreds of others scale authentically. Discover how to create unstoppable growth through grit, grace, and the power of genuine relationships. George Bryant shares actionable strategies for business owners and aspiring entrepreneurs alike,...
info_outlineReady to amplify your influence and build a powerful personal brand in today’s digital world? In this episode of The Amberly Lago Show, I sit down with powerhouse entrepreneur Jennifer Powell, founder of JP Inc., a leading talent and digital agency specializing in developing authentic brands and impactful creators. Whether you’re an entrepreneur, influencer, or a creator eager to monetize your passion and launch your own product, this deep-dive is packed with actionable insights you won’t want to miss.
Jennifer Powell shares her journey from traditional modeling agent to pioneering the digital creator economy, revealing the secrets to success for entrepreneurs and influencers in a crowded marketplace. Learn how to stand out on social media, connect with your audience, and leverage niche communities, even if you’re just starting out! We discuss how to build brand partnerships, the importance of authenticity, why consistency matters more than follower count, and how to safeguard your business online with websites and email lists. Plus, Jennifer unveils her new course, “The Creator's Path to Product,” offering a step-by-step guide to turning your digital presence into a meaningful business.
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We Discuss:
Building authentic digital brands and influence
Importance of niche audiences over large followings
Consistency in storytelling on social media
Vetting real engagement vs. fake followers
Diversifying platforms: Instagram, TikTok, Substack, websites
Creating products and leveraging affiliate programs
Embracing creativity, messiness, and taking risks
Timestamps:
00:00 Fashion Blogging Evolution Begins
05:11 Career Transformation Through Fashion Bloggers
07:17 "Finding Your Engaged Niche"
10:36 Talent Evaluation for Brand Representation
14:22 "First Tap Dance After Accident"
19:31 Creative Success Requires Professional Consistency
20:57 MLM Supplement Discovery
25:28 Podcast Gear Affiliate Link Setup
27:35 "Authenticity and Creative Crowdsourcing"
30:39 "Return After Intentional Hiatus"
35:14 Side Hustles and Commitment
39:35 "Building Products and Community"
40:39 Collaborating for Stationery Licensing
44:21 "Creator's Path to Product"
48:34 "Create What Doesn't Exist"
#InfluencerMarketing #EntrepreneurSuccess #PersonalBranding #SocialMediaGrowth
About Jennifer Powell:
Starting as an agent in 1999, Jennifer Powell went from top modeling agent to slowly disrupting the industry, bringing the concept of representing the fashion blogger in 2008 -- to market! The result? She has pioneered one-of-a-kind brand partnerships, capsule collections, and licensing deals in her talent agency, JP Inc.
Jennifer Powell is the visionary CEO of JP Inc., a trailblazing talent management agency specializing in licensing, with offices in Los Angeles, Nashville, and New York. With over two decades of experience, Jennifer has been at the forefront of shaping the future of talent-driven brand success, working with international creators such as Chiara Ferragni, Rumi Neely, Julie Sarinana, and many more. She’s secured numerous international and national influencer brand licenses, including Danielle Bernstein for Macy's and Sincerely Jules x Bandier.
With a commitment to innovation, her focus is on helping creators cultivate more robust businesses, preparing them for a path into product and licensing.
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To Connect With Jennifer:
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To Connect With Amberly:
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Unstoppable Success Summit 2026
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