Mission Control Podcast
In this episode of the Mission Control Podcast, Mike sits down with David Carroll — Founder of DOPE Marketing and one of the most radically self-aware entrepreneurs in the contractor space. David’s story is nothing short of wild. From spending ages 21 to 25 in prison, to rebuilding his life from scratch, to becoming a leader, father, and business owner with a completely different outlook on discipline, gratitude, and growth — this conversation goes deep. Mike and David break down what it actually takes to reinvent yourself, how destructive habits can silently run your life, why...
info_outlineMission Control Podcast
In this episode of the Mission Control Podcast, Mike sits down with Larry Landwher, owner of Grand View Roofing & Exteriors in New Jersey. Larry shares his journey from working long hours as a subcontractor to running a growing roofing and exteriors company — and the mental toll that came with it. They dive into what it takes to transition from sub-work to full ownership, how to stay clear-headed when business feels like you’re being waterboarded, and why vulnerability and networking can change everything. Larry opens up about the fear that almost ended it all, the systems that saved...
info_outlineMission Control Podcast
In this episode of the Mission Control Podcast, Mike sits down with Adam Fedale, CEO of G. Fedale Roofing & Siding, a family-run company based in Wilmington, Delaware with multiple locations across the East Coast. Adam shares the story of building and scaling a business with his brothers, the challenges and rewards of mixing family with entrepreneurship, and why clear expectations and accountability are non-negotiable for success We dive into everything from core values and company culture to handling tough customers, implementing effective SOPs, and the role of extreme ownership and grace...
info_outlineMission Control Podcast
In this episode of the Mission Control Podcast, Mike sits down with Austin Fricker, Owner and CEO of A. Fricker Roofing & Waterproofing out of Tulsa, Oklahoma. Austin shares how he’s built one of the most respected roofing companies in his market — through culture, leadership, and a deep understanding of the numbers that actually drive a business forward. From managing chaos after major storms to refining his systems for growth and profit, Austin gets real about the challenges that come with scaling a multi-million-dollar company. He talks about building a team that thrives under...
info_outlineMission Control Podcast
On this episode of the Mission Control Podcast, Mike sits down with Brock McClelland, owner of McClelland’s Contracting & Roofing in Pittsburgh, PA, to talk about what it really takes to build a company that lasts. From raising the bar in an oversaturated roofing market to keeping 30+ employees aligned under one vision, Brock opens up about the grind, the lessons, and the non-negotiables that have shaped his success. He dives into the challenges of maintaining standards while competitors cut corners, the importance of faith and culture in business, and why educating homeowners has become...
info_outlineMission Control Podcast
In this episode of the Mission Control Podcast, Mike sits down with Brock McClelland, Owner of McClelland Contracting & Roofing in Pittsburgh. Brock’s story is one of resilience, redemption, and relentless drive. He opens up about his journey overcoming addiction, the moments that forced him to change, and how discipline—not just motivation—helped him rebuild his life into the man, father, and business owner he is today. This conversation goes beyond business. It’s raw, personal, and filled with perspective on faith, family, fitness, and finding purpose when life throws its hardest...
info_outlineMission Control Podcast
In this episode of the Mission Control Podcast, Mike sits down with Nick Peret, founder of Better Boss, to talk about how AI and automation are reshaping the roofing industry. Nick shares his journey from running a lead generation company to building Better Boss and concepting tools like Roof GPT that help contractors save time, increase close rates, and eliminate the stress of endless follow-ups. They dive into the biggest pain points roofers face, how AI can solve them, and why contractors who embrace these tools will have a serious advantage in the years ahead. From boosting efficiency to...
info_outlineMission Control Podcast
In this episode of the Mission Control Podcast, Nathan Tebedo returns for Part 2 to break down the 6 stages of growth that every contractor business goes through — from scrappy startup to major exit. If you're stuck as a solopreneur, buried in the chaos of friends-and-family hires, or hitting a ceiling trying to scale, Nathan lays out the path forward. He and Mike get brutally honest about leadership, hiring mistakes, CRM implementation, and why throwing a salesperson into the mix too early can blow up in your face. This is the roadmap to building a real business — not just owning a job....
info_outlineMission Control Podcast
David Hoisington and Scott Schuler from Complete Roofing Systems in Pennsylvania join Mike to talk about building a powerhouse roofing company with heart. David, the co-owner, opens up about the highs and hard lessons from scaling past $11 million, while Scott, the marketing director, shares how he's created real impact by staying in sync with the sales team and prioritizing authenticity over AI fluff. They talk bad leads, bad hires, rogue insurance agents, and how their culture—complete with a golf simulator and hunting lease—keeps the team bought in. If you're trying to grow your roofing...
info_outlineMission Control Podcast
Brian Bartoe has built a massive following across TikTok, Facebook, Instagram, and more—racking up hundreds of thousands of fans and helping countless other creators do the same through his Beehive Network. In this episode, he joins Mike to talk about how he got started during COVID, how he built his brand from scratch, and what it really takes to grow online in 2025. They dig into the addiction of going viral, why most people quit too early, and the underrated power of consistency. Whether you're a creator, coach, or business owner trying to grow your platform, this one's packed with real...
info_outlineIn this episode of the Mission Control Podcast, Mike sits down with legendary sales trainer and TOP REP Co-Founder Chuck Thokey for an absolute masterclass in sales leadership.
Whether you're running a $1M team or managing a $100M sales force, Chuck shares the exact strategies that turn a group of individuals into a true high-performing sales team. He lays out how to build a winning culture, structure your meetings for real impact, and coach your reps out of slumps — without turning into a micromanager.
👊 How often should you meet?
📈 What actually drives high close rates?
🧠Why mindset—not talent—is what’s holding your team back?
Chuck also shares the real story behind the viral video where he blew up in a meeting — and how that moment sparked the team's biggest sales day ever. If you’re serious about building a dominant sales team, this is the one to watch.
Interested in learning more about Roofr? Get your first roof measurement report for free: https://shorturl.at/quCQ5
Contact us : takeoff@ascenddigitalexperts.com
Let's Connect! ==== ==== ====
Website: https://bit.ly/3NQXXKK
Facebook: https://bit.ly/3xH8VaT
Linkedin: https://bit.ly/3RWTSyr
Chuck Thokey:
Facebook: https://www.facebook.com/cthokey
LinkedIn: https://www.linkedin.com/in/charlesthokey/
Website: https://topreptraining.com/