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Is Money Your Friend or Your Worst Enemy? - Martine Severin

This is How We Create

Release Date: 09/18/2025

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More Episodes

What's your relationship with money? Is it your friend, your enemy, or something much more complicated? In this episode, I discuss a topic we all think about but rarely talk about: money.  

We'll explore the science of how money stress affects our creative brains and unpack the family stories that shape our financial habits. We’ll guide you through actionable steps and a few mindset shifts, including the powerful "Honey Money" concept, that have helped me build a healthier, more abundant relationship with my finances.

 This episode is for any creative who's ready to rewrite their money story and build a life that feels not just creatively fulfilling, but financially safe and expansive.

Chapters

00:00 - My Money Story: From Haiti to a Scarcity Mindset

03:05 - The Science of Money Stress: How Scarcity Affects Your Brain

05:15 - Unpacking Your Family's Money History

07:00 - The Five-Step Journey to a New Mindset

11:10 - Books That Will Change Your Relationship with Money

15:30 - Meet 'Honey Money': A Simple Practice for Abundance

18:18 - A Gentle Warning and Where to Find Help

 

Here is the list of books and resources to help you reframe your relationship with money:

Mental Health & Crisis Resources

Please remember, your well-being matters more than any amount of money. If you are struggling, please reach out to these resources for support.

  • Crisis Text Line: For immediate support, text HOME to 741741.

  • 988 Suicide & Crisis Lifeline: You can call or text 988 to connect with the prevention line.

  • Psychology Today: A resource to help you find a therapist in your area.

 

Support the Show

Website: https://www.martineseverin.com/

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Subscribe to the Newsletter: https://www.martineseverin.substack.com/

This is How We Create is produced by Martine Severin. This episode was edited by Daniel Espinosa.

 

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