Becoming 9-5 Optional Series: How Iris Went from 9-5 Educator to Surrender Coach & Full-Time Coach in TCC
Release Date: 08/03/2024
Beyond Private Practice
Episode Summary: In this episode of Beyond Private Practice, Liz Fernandez sits down with Alexis Becerra, a Leadership Coach for Latina professionals who left a high-level leadership role in education after experiencing extreme burnout and a toxic work environment. Alexis shares her deeply personal journey of choosing herself over job security, walking away from the “golden handcuffs,” and building a thriving coaching and consulting business that allowed her to generate $50K in revenue within months of starting. She dives into the workplace abuse cycle, the emotional and physical toll of...
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Episode Summary: In this episode of Beyond Private Practice, Liz Fernandez sits down with her private client, Katherine Rodriguez, a bilingual therapist who went from working full-time in education for 11 years to leaving her 9-5 in just 2 months—and fully booking her private practice in just 30 days. Katherine shares how she overcame imposter syndrome, made bold decisions despite fear, and built a thriving business that aligns with her values. She dives into the mindset shifts, nervous system support, and strategic planning that allowed her to transition out of her job with confidence...
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Work with Liz: Private Coaching: Therapist to Coach Collective: Episode Summary: What if your wildest dreams were closer than you think? In this empowering episode of Beyond Private Practice, Liz Fernandez dives into how you can turn your biggest, most unimaginable dreams into tangible goals. Growing up, many of us—especially Latinas—were taught to prioritize others before ourselves, but Liz flips the script, showing you how to put your dreams at the forefront without guilt. Liz shares personal stories and actionable steps to help you start embodying the person you want to...
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Inquire about working with Liz in Private Coaching: Join the Therapist to Coach Collective: Episode Summary: In this episode of Beyond Private Practice, Liz Fernandez shares how to redefine success on your own terms and create a freedom-focused life in 2025. She reflects on breaking free from traditional expectations of success and embracing values-driven goals, a shift that has transformed her personal and professional life. Liz discusses how redefining success starts with getting clear on what you truly want, visualizing your ideal day, and aligning your goals with your values. She also...
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If you're ready to escape burn out and create 5-10k in coaching so you can build a coaching business that supports your well-being and allows you to serve clients on a deeper level, Therapist to Coach Collective is here to support your journey and is open for Enrollment through November 13th, 2024 at midnight. Questions? Episode Description: In today’s episode, I’m excited to share the replay of my recent webinar, How to Start a Successful Coaching Business Alongside Therapy. This training is packed with insights for therapists who want to expand their practice, add coaching...
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Register for My Free Webinar: Sign up for Liz’s free webinar on November 3rd at 1 PM PST! Learn how to start coaching ethically and make your first 5-10K as a coach. Inquire about working with Liz in Private Coaching: Join the Therapist to Coach Collective: Episode Summary: In this final episode of the Beyond Private Practice series on debunking the top 10 myths therapists have about starting a coaching business, Liz Fernandez addresses a concern that hits close to home for many: “Does calling myself a coach mean I’m losing my therapist identity?” Therapists often fear that...
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Register for My Free Webinar: Sign up for Liz’s free webinar on November 3rd at 1 PM PST! Learn how to start coaching ethically and make your first 5-10K as a coach. Inquire about working with Liz in Private Coaching: Join the Therapist to Coach Collective: Episode Summary: In this episode of Beyond Private Practice, Liz Fernandez dives into a concern that many therapists face when transitioning into coaching: “Is marketing yourself as a coach unethical?” Therapists often feel uneasy about self-promotion, believing it could conflict with their professional values or come across as...
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Register for My Free Webinar: Sign up for Liz’s free webinar on November 3rd at 1 PM PST! Learn how to start coaching ethically and make your first 5-10K as a coach. Inquire about working with Liz in Private Coaching: Join the Therapist to Coach Collective: Episode Summary: In this episode of Beyond Private Practice, Liz Fernandez addresses a crucial question for therapists considering coaching: “Are there ethical concerns with coaching?” Many therapists worry about blurring the lines between therapy and coaching, potentially facing ethical or even legal issues. Liz breaks down how...
info_outlineBeyond Private Practice
Register for My Free Webinar: Sign up for Liz’s free webinar on November 3rd at 1 PM PST! Learn how to start coaching ethically and make your first 5-10K as a coach. Inquire about working with Liz in Private Coaching: Join the Therapist to Coach Collective: Episode Summary: In this episode of Beyond Private Practice, Liz Fernandez debunks another common myth that holds therapists back: “Is it ethical for therapists to charge higher fees for coaching?” Many therapists feel conflicted about setting higher rates for coaching services, believing it may be unethical or unfair. Liz...
info_outlineIn this episode of the Beyond Private Practice podcast, Liz Fernandez interviews her client, Iris Canela, about her journey of transitioning from a full-time educator to a successful surrender coach. Iris shares her experiences in the Therapist to Coach Collective program and discusses the importance of being intentional with time management and reevaluating priorities. She emphasizes the value of being part of a supportive community and having a coach who listens and motivates her.
Key Takeaways:
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Intentional Time Management: Iris discusses how she learned to manage her time effectively and set appropriate boundaries to balance her commitments.
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Reevaluating Priorities: The importance of reassessing what's important in different seasons of life to align with personal and professional goals.
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Supportive Community: The value of having a community that offers encouragement, accountability, and shared experiences.
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Power of Belief and Self-Compassion: Iris highlights the significance of believing in oneself and practicing self-compassion during the entrepreneurial journey.
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Surrendering to the Process: Embracing the process of building a business with patience and trust.
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Mindset Work: The impact of mindset work, particularly around money, and the breakthroughs Iris experienced.
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Taking Time Off: Iris's experience of taking a month off for her wedding and coming back to consult calls waiting for her, illustrating that success doesn't always require constant hard work.
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Investing in Oneself: The importance of investing in personal growth and staying committed to one’s vision.
Quotes from Iris:
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"I wanted to launch this business fully and really believe in myself, but my energy because of my 9 to 5 was consuming a lot of that."
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"Through TCC, I learned to trust my knowledge and abilities, realizing that my experiences were enough to make a real difference."
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"Taking that month off taught me that we don't have to work hard to prove our success. My business was still flowing, and people were still reaching out."
Links and Resources:
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Connect with Iris Canela:
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Instagram: @intentionally_iris
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Follow Liz Fernandez:
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Instagram: @thelizfernandez
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Website: thelizfernandez.com
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Join the Therapist to Coach Collective:
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Start your coaching business, create -10K months in just 5 hours a week, and double your income as a coach to become 9-5 optional. Visit Therapist to Coach Collective for more details and to join the program.
What is TCC?: TCC is a 12-month program designed to help you create 5-10K months in just 5 hours a week and double your income as a coach, even if you're new to coaching. It's tailored for the Latina service provider, helper, and aspiring coach, with the goal of bridging the Latina pay and opportunity gap. TCC helps you become 9-5 optional through coaching, start your coaching business while protecting your therapy license, learn how to advertise and market your work, and sell ethically y con corazón.
Enroll Now: Join the TCC program and get instant access to all the resources and support.
PAY IN FULL & ENROLL NOW: https://lizfernandez.mykajabi.com/offers/Je3QnVmA/checkout
ENROLL NOW WITH THE PAYMENT PLAN: https://lizfernandez.mykajabi.com/offers/aCVWj6sk/checkout
TCC DETAILS: https://thelizfernandez.com/therapisttocoachcollective#therapisttocoachcollective
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For Questions Schedule a Call: Book a consultation call with Liz to learn more about TCC and how it can benefit you. Schedule your call by August 9th here.
Work with Liz Privately:
Interested in one-on-one coaching? Find more details and book your private coaching consultation with Liz here.