Episode 40: 2025 PRCA World Champion Steer Wrestler Tucker Allen
Beyond the Rodeo
Fresh off an unforgettable run in Las Vegas at the Wrangler National Finals Rodeo, 2025 PRCA Steer Wrestling World Champion Tucker Allen joins Kaycie to break down his journey to the gold buckle. Tucker shares how a late start in rodeo turned into a world title, the season-defining wins that set up his NFR run, and what it took to stay mentally sharp through highs, lows, and pressure-filled moments inside the Thomas & Mack. He also talks horsepower, hazing, camaraderie among bulldoggers, and how faith and preparation shape his approach to the sport. In this episode: • Tucker’s...
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Episode 39: Rodeo's Next Up
Beyond the Rodeo
In this special pre-NFR episode, WSF Interim Executive Director Brit Harvey joins Kaycie to share everything Western Sports Foundation has planned for the 2025 National Finals Rodeo in Las Vegas. From athlete meet-and-greets at the YETI booth to youth development programming through Rodeo’s Next Up, this episode covers it all. Later in the episode, WSF providers Katie Hollingsworth and Natasha McCann join the show to talk about the mental and physical foundations every athlete needs—plus what they’ll be presenting to junior rodeo athletes during the Rodeo’s Next Up Youth...
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Episode 38: Trey Holston
Beyond the Rodeo
In this episode of Beyond the Rodeo, host Kaycie Timm sits down with bull rider Trey Holston, an athlete who continues to make his mark in both the PRCA and the PBR Team Series. After a grueling stretch marked by a broken back, a complicated scaphoid wrist break, and months of recovery, Trey returned to competition with fresh perspective and renewed drive. This year, he played a key role in helping the Carolina Cowboys secure the title of 2025 PBR Team Series Champions. He is also represented by Tough Draw Sports, an agency that supports his career development and brand partnerships. From the...
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Episode 37: Will Lummus
Beyond the Rodeo
This week on Beyond the Rodeo, host Kaycie Timm sits down with professional steer wrestler Will Lummus. A native of Byhalia, Mississippi, Will is a two-time Reserve World Champion, the 2021 NFR Average Winner, and current world number one heading into the 2025 Wrangler National Finals Rodeo. With more than $1.8 million in career earnings, Will has built his reputation on consistency and precision. Outside the arena, he’s helping shape the next generation of athletes as the head rodeo coach for Northwest Mississippi Community College. From competing through injury to mentoring young...
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Episode 36: Cody Custer
Beyond the Rodeo
PRCA World Champion and Hall of Famer Cody Custer joins Kaycie to talk about faith, mentorship, and the lessons learned through a lifetime in rodeo. From his early years as a bull rider to his work as a teacher and mentor today, Cody shares how humility, discipline, and gratitude continue to guide his life beyond the arena. This year, he was recognized as WSF’s 2025 Ted Wiese Memorial Award recipient, honoring his faith, mentorship, and dedication to the sport he loves. In this episode: • Building faith and focus through adversity • Why injury and recovery are part of the calling •...
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Episode 35: Lisa Lockhart
Beyond the Rodeo
Legendary barrel racer Lisa Lockhart joins us on Beyond the Rodeo to share stories from her incredibly successful pro rodeo career. As an 18-time National Finals Rodeo (NFR) qualifier, three-time NFR average champion, and the current WPRA all-time career earnings leader, Lisa's journey offers inspiration to rodeo fans and competitors of all ages. In this episode, Lisa opens up about her lifelong passion for horses and the competitive spirit she honed through sports, revealing the driving forces behind her success. With insights into her personal and professional life, Lisa recounts the...
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Episode 34: Tia Bledsoe and Pendleton Whisky
Beyond the Rodeo
Pendleton Whisky Brand Heritage Director Tia Bledsoe joins us to share her wealth of experience in the tourism and hospitality industry. With a career spanning over two decades, Tia offers a unique perspective on how Pendleton has successfully stayed true to its Western roots while navigating the challenges of an ever-changing industry. Listen in as Tia recounts the brand's evolution from its origins to becoming a staple in the whisky market, thanks to its deep-rooted connections with rodeo and Western culture. We explore the vibrant intersection of spirits and Western sports, revealing the...
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Episode 33: East of Wall
Beyond the Rodeo
In this special edition of Beyond the Rodeo, director and screenwriter Kate Beecroft shares the inspiration behind her film "East of Wall," a project born from a three-year journey immersing herself in the lives of South Dakota horsewomen Tabatha and Porshia Zimiga. Kate's discovery of their genuine Western lifestyle led to a powerful narrative that blends professional acting with the true essence of ranch life. The film highlights the importance of horses in Tabitha's life, not only as a career but also as a source of therapy, while Porshia recounts the challenges and triumphs of her first...
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Episode 32: Shelby Rasmussen with Learfield College Rodeo
Beyond the Rodeo
Discover how college rodeo is being transformed in our latest episode of Beyond the Rodeo, featuring Shelby Rasmussen. Raised in the rodeo scene with her father, rodeo entertainer Flint Rasmussen, Shelby's journey from collegiate competitor to college rodeo coach to her current role as Executive Director of Sales and Operations at Learfield College Rodeo makes her an expert in all-things college rodeo. Together, Kaycie and Shelby unpack how Shelby's experiences in the rodeo world have given her the insight to help redefine the landscape of Western sports at the collegiate level. Shelby shares...
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Episode 31: Rope your Dreams with Rodeo Queen Miranda Reed
Beyond the Rodeo
Have you ever wondered if it's possible to chase rodeo dreams without having a background or family in the industry? If so, you won't want to miss this inspiring conversation with Miranda Reed, Miss Rodeo Sandhills title holder and 2025 Dancin' with the Rodeo Stars co-champion! In this episode, Miranda shares her journey from comeptitive dance into the heart of the rodeo world and the profound impact of her platform, "Rope Your Dreams." She opens up about how a love for team roping ignited a spark that led her to embrace the life of a cowgirl, despite her city roots. Her background has...
info_outlineDuring Episode 6 of Beyond the Rodeo, host Aubrey O'Quin is joined by Heidi Foy, founder of Bullfrog Creatives, and Katie Hollingsworth, founder of KRAVE Coaching, to share about the inaugural Coach's Edge Summit, presented by Smarty Rodeo, which was held on June 10, 2024 during the CNFR in Casper, Wyoming.
In this episode, our guests bring insightful discussions on the intricate process of college rodeo recruitment. Heidi shares her journey and the creation of essential tools designed to help high school athletes connect with college rodeo teams and coaches. Katie, offering a unique perspective as both a college rodeo coach's wife and a mother of a collegiate athlete, sheds light on the challenges families face when selecting the right college program for their young athlete. Together, they explore the significance of having a comprehensive resource to navigate the complexities of college rodeo recruitment, emphasizing the importance of finding a program that aligns with the student’s aspirations.
Aubrey, Heidi, and Katie also highight Western Sports Foundation's impactful work within the rodeo community, speciifcally focusing on resources available for junior high, high school, and collegiate athletes. The conversation underscores the importance of mental performance coaching and support for athletes and coaches alike, especially through initiatives like the Coach's Edge Summit. Listen in to be inspired by the passion and dedication driving these efforts to new heights.
Please note: this episode was recorded prior the 2024 Coach's Edge Summit. For more information about future opportunties with Bullfrog Creatives, KRAVE Coaching, or the Western Sports Foundation, please visit WSF.org or find Bullfrog and KRAVE on social media.