Beyond the Rodeo
Wondering what happens when the lights go dark after a rodeo? Looking for tips to thrive in the sport of rodeo both in and out of the arena? Searching for how to not only level-up your rodeo game, but also your health and personal life? You’re in the right place. Welcome to Beyond the Rodeo, a podcast brought to you by Western Sports Foundation that explores the ups and downs of rodeo life, discusses options for providing high-quality, low-cost care for Western sports athletes, and reveals ways to help the sport of rodeo reach new heights. Join Aubrey O’Quin and Ashley Webster as they take you behind the scenes with stories from rodeo athletes, insight from industry greats, plus tips and encouragement on how to thrive as a rodeo athlete. Learn more about Western Sports Foundation at westernsportsfoundation.org or follow along on Facebook and Instagram by searching @WesternSportsFoundation.
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Episode 23: Upcoming Events with Mai-Brit Harvey & Callie Adams
02/26/2025
Episode 23: Upcoming Events with Mai-Brit Harvey & Callie Adams
Podcast Summary Join us on episode 23 of Beyond the Rodeo as we unveil the highly anticipated second annual Dancin' with the Rodeo Stars event, which will take place April 10, 2025 in Fort Worth. WSF Director of Fund Development Mai-Brit Harvey joins us to share the excitement of this unique event where rodeo personalities and athletes step into the spotlight to perform dance routines. During the conversation, Mai-Brit and Aubrey reminisce about last year's vibrant inaugural event and share an exclusive sneak preview of what's in store for this year's event. Our journey continues as we explore the success of first-time dancers in competition, featuring an engaging discussion with last year's co-champion, Callie Adams of Montana Silversmiths. Despite having no formal dance background, Callie and her partner, Kaleb Barrett, captivated audiences with their daring routine—with a little help from a professional dance coach. The camaraderie and supportive atmosphere among participants at the inaugural event created lasting friendships and a shared sense of accomplishment. Looking ahead, Aubrey and Mai-Brit reveal exciting updates on upcoming WSF events and gatherings, highlighting the support from partners like Montana Silversmiths, Pendleton Whiskey, and Boot Barn. Tune in to learn more about the innovative collaborations and the vibrant Western community that supports WSF's mission. Find all the details about Dancin' with the Rodeo Stars at and be sure to follow WSF on social media to be among the first to hear exciting announcements about future events and so much more.
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Episode 22: Tyler Mansell, 2x BFO World Champion
02/12/2025
Episode 22: Tyler Mansell, 2x BFO World Champion
Two-time BFO World Champion Tyler Mansell brings an electrifying energy to the latest episode of Beyond the Rodeo as he shares his remarkable journey from young rodeo athlete to world champion bullfighter. Tyler's story is one of grit and determination, from teaching himself the ropes to honing his skills with some of the best bullfighters in the business. He offers an inside look at the intricacies of freestyle bullfighting and cowboy protection as well as the mental and physical hurdles he's overcome, including two significant knee injuries. Tyler opens up about the trials of returning to the ring post-injury, where fear meets passion head-on. He reveals the signature moves and split-second decisions that mark his bullfighting style, sharing heart-pounding tales of near-misses and close calls. We delve into the wisdom gained from seasoned professionals and Western Sports Foundation clinics, which have been pivotal in shaping his mental toughness and financial acumen. Tyler’s tale is not just about physical prowess but also about smart choices that ensure longevity beyond the adrenaline rush of the arena. Tyler's anecdotes of competing through injuries demonstrate the formidable resilience required in bullfighting and professional rodeo. Through tales of determination and the calculated risks of facing renowned bulls, Tyler embodies the spirit of adaptability and strength, proving that the true fight is as much within as it is in the ring.
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Episode 21: Money Matters with Justin Bates
01/15/2025
Episode 21: Money Matters with Justin Bates
Wondering how to achieve financial success as a rodeo athlete? Join us on Beyond the Rodeo for an enlightening conversation with Justin Bates, WSF provider and rodeo athlete turned financial planner. Justin's unique journey from bull riding in the heart of northwest Arkansas to advising athletes on financial acumen provides rare insights into the world of Western sports financial management. Through his work with Western Sports Foundation, Justin is dedicated to elevating financial literacy among rodeo athletes, especially in communities where financial resources are scarce. In this episode, Justin shares practical strategies that rodeo athletes can use to keep their finances in check. Learn about the crucial distinction between personal and business expenses and how simple actions like setting up separate checking accounts can streamline financial management. Justin provides expert advice on leveraging credit cards for travel expenses without falling into common traps, and we discuss the importance of organized record-keeping to maximize tax deductions. Finally, Justin explores how rodeo athletes can secure their financial futures beyond their careers in the arena. From saving a portion of their winnings for retirement to investing in low-risk growth options, the episode is packed with actionable advice. We cover essential topics like tax management, budgeting, and the significant impact of financial literacy on future success. With guidance from mentors and the use of simple tools, athletes can prepare for life after rodeo, ensuring they not only compete with confidence but also thrive financially in the long run.
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Episode 20: New Year, New Diet with April Dirteater
01/01/2025
Episode 20: New Year, New Diet with April Dirteater
Kick off your New Year right by revitalizing your dietary goals! WSF Provider April Dirteater, a registered dietitian and professional bodybuilder, joins us on Beyond the Rodeo to reveal her secrets for building a healthier lifestyle. April shares her refreshing philosophy on moving away from restrictive diets and honing in on sustainable, personalized nutrition habits. Whether you're a busy mom or a pro rodeo athlete, April's insights on flexibility and enjoyment in eating can help pave the way to long-lasting health improvements and prevent burnout. We tackle common mindset challenges that come with adopting healthy eating habits, offering practical strategies to celebrate small victories and shift focus from self-criticism to self-improvement. April introduces techniques like food habituation to make nutritious choices more enjoyable and manageable. Challenging traditional views, we question breakfast's status as the "most important meal" and provide solutions for those who struggle to fit it into their mornings, with special attention to the nutritional needs of athletes. The conversation also touches on practical tips for maintaining a nutritious diet on the road, emphasizing the importance of planning and whole foods. From exploring the role of GMOs in modern nutrition to offering balanced snacking advice, April provides valuable insights for athletes and non-athletes alike. Join us as we step into 2025 with informed dietary choices and a positive mindset.
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Episode 19: Peyton Reinhardt
12/18/2024
Episode 19: Peyton Reinhardt
In this episosde, Peyton Reinhardt, Western and Equestrian Community Marketing Manager for YETI, joins Aubrey to recap another successful National Finals Rodeo (NFR). YETI's ongoing collaboration with the Western Sports Foundation is a testament to the company's commitment to supporting athletes and creating unforgettable experiences for rodeo enthusiasts. This episode gives you an insider look into the art of building meaningful partnerships that not only elevate the sport but also support the athletes in profound ways. Peyton and Aubrey also share more about the powerful of partnerships between sponsors and athletes, where respect and mutual admiration go beyond contractual commitments. Peyton shares the emotional highs of witnessing athletes triumph at prestigious events like the NFR. Highlights include Ryder Wright's world title win in saddle bronc riding and Shad Mayfield's all-around victory. The episode also honors the exceptional talents of breakaway ropers like YETI athlete Jordan Hollabaugh, and delves into the challenges of balancing a home life with the rigorous rodeo lifestyle. Join us as we explore the passion and resilience that define the rodeo community and the unforgettable moments that inspire us all.
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Episode 18: WSF at the Wrangler National Finals Rodeo
12/04/2024
Episode 18: WSF at the Wrangler National Finals Rodeo
On this episode of the Beyond the Rodeo, Aubrey sits down with WSF Director of Fund Development Mai-Brit Harvey to discuss WSF's plans for the Wrangler National Finals Rodeo! If you're in Las Vegas December 5-14, make plans to stop and see your WSF family at the YETI booth in Cowboy Christmas. Mark your calendars for the following special events: Thursday, December 5, 12 to 1 p.m. – WSF Happy Hour with Shad Mayfield and Richmond Champion Friday, December 6, 12 to 1 p.m. – WSF Happy Hour with Luke Branquinho and Jordan Jo Hollabaugh Saturday, December 7, 12 to 1 p.m. – WSF Happy Hour with Hailey Kinsel and Tyler Pearson Friday, December 13, 12 to 1 p.m. – WSF Happy Hour with Stetson and Rusty Wright Saturday, December 14, 12 to 1 p.m. – WSF Happy Hour with Derrick Begay
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Episode 17: Jess McConnell
11/20/2024
Episode 17: Jess McConnell
Join us for an engaging episode of Beyond the Rodeo, where we explore the rich tapestry of rodeo life and Western sports with WSF board member Jess McConnell. Growing up in rural Wyoming and later pursuing a career in the oil and gas industry, Jess shares how his career took him around the globe and ultimate brought him back to his Western roots. He reflects on his family's passion for professional bull riding and how it evolved into a beloved hobby following his retirement. Listen in as we discuss the profound sense of community within the rodeo and Western sports industry. Jess's personal experiences highlight the support and camaraderie that define this unique world, emphasizing the importance of giving back to the community through his role on the board. The conversation also touches on the strategic advancements being made to support athletes and the critical role of board engagement in enhancing the foundation's impact, bringing new perspectives and positive changes to the forefront. Jess also shares his take on the transformative power of education for Western athletes and his personal commitment to funding education in honor of his late wife, Fon. Through the Fon McConnell Be Cowboy scholarship, Jess and WSF provide educational opportunities that align with the values of the rodeo community. To wrap it up, Jess shares insights into how fans and supporters can contribute meaningfully, emphasizing that small donations can collectively lead to significant support for athletes. Join us as we celebrate the legacy and growth of Western sports, ensuring a brighter future for both athletes and the community.
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Episode 16: Sarah Becker
11/06/2024
Episode 16: Sarah Becker
In this emotional episode of Beyond the Rodeo, Sarah Becker, a rancher from Saskatchewan, Canada, takes us on a heartfelt exploration of her life and her family's passion for rodeo and ranching. She opens up about her journey alongside her husband as they navigated mental health challenges. Their story is one of resilience and joy as they navigate the demands of the ranching world, raise their children, and foster a love for rodeo. Sarah's delightful account of their balanced yet bustling lifestyle offers both inspiration and insight. We also delve into the significant role of support systems for rodeo families, with Western Sports Foundation standing out as a beacon of support and community resources. Our conversation touches on a personal connection to rodeo, spotlighting the transition from bull riding to breeding and the challenges faced along the way. These narratives weave together to celebrate the courage to seek help and the transformative power of a strong support network. Through this episode, we explore the complexities of navigating mental health challenges within the Western lifestyle. Through Dave's story, we uncover the journey of seeking relief from the stress of managing a life after rodeo, where medication and counseling played crucial roles. His path to finding hope and relief is a testament to the power of community support and open communication. By embracing vulnerability and reaching out for support, individuals and families can foster positive changes within themselves and their communities.
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Episode 15: Linsay Rosser-Sumpter
10/16/2024
Episode 15: Linsay Rosser-Sumpter
Join us for an inspiring journey into the world of women's rodeo, as Aubrey sits down with Linsay Rosser-Sumpter to explore her family's rich rodeo legacy. As the grandaughter of rodeo legend Cotton Rosser, Linsay developed a passion for the sport at an early age. Linsay reflects on the importance of balancing personal relationships with a career in rodeo and honors the influential women in her life, who helped form her character and shape her career path. Throughout this episode, Linsay celebrates the incredible achievements of women in rodeo, both in and out of the arena. From goat tying and breakaway roping to the changes in rodeo leadership, this episode highlights the resilience and determination of female athletes who are breaking barriers and paving the way for future generations. Through personal anecdotes and stories of influential women, Aubrey and Linsay emphasize ongoing efforts to empower women in rodeo and ensure they receive equal opportunities and recognition. Tune in to hear how women like Linsay are reshaping the rodeo world and leaving a lasting legacy for those who follow.
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Episode 14: Jessie Jarvis
10/02/2024
Episode 14: Jessie Jarvis
Join us for episode 14 of Beyond the Rodeo as we welcome Jessie Jarvis, a third-generation rancher from Idaho who founded Of The West. Jessie shares captivating tales from her family's long-standing history as commercial Angus cattle producers and explains the complexities of life on an Idaho ranch. Jessie also reveals more about "Of the West," a platform created to connect job seekers and employers in the Western lifestyle industries. Launched in January 2021, this resource bridges a critical gap in the market, helping those interested in ranching, rodeo, and other Western pursuits connect with employers. The episode covers the platform's growing influence, including its expansion to support freelancers and contractors, as well as tips from Jessie on finding and securing a job in the ag industry. Finally, Jessie unpacks the essential role of youth development through further education opportunities. She passionately advocates for engaging high school and college students through internships, preparing them for successful futures in a variety of fields. The episode also highlights the support offered by the Western Sports Foundation, aiding athletes in their career transitions with specialized services. With practical advice and heartfelt stories, this episode is a beacon of hope and guidance for anyone looking to navigate a career in the Western world. Listen in and be inspired by the dedication and impact of those striving to preserve and innovate within these communities.
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Episode 13: Andrew Alvidrez
09/18/2024
Episode 13: Andrew Alvidrez
Join us on Beyond the Rodeo as Aubrey sits down with PBR athlete Andrew Alvidrez, who takes us through his fascinating journey from a small town in Texas to the world of bull riding. Andrew shares how his passion for the sport ignited after watching the movie "Eight Seconds" with his family. Andrew's dedication to bull riding led him to travel long distances to ride bulls while balancing other sports during his high school years, with unwavering support from his family. Listen in as Andrew recounts overcoming a significant slump, while he was juggling work in the oil field with his pursuit of a career as a bull rider. A pivotal win at a PBR event in Arkansas, encouraged by his father, reignited his passion and set him back on track to chase his dreams. Andrew discusses the critical role of physical and mental fitness in his success, the importance of self-development, and the impact of being part of PBR's Missouri Thunder team. The camaraderie and mutual support within the team have not only enhanced his performance but also shaped his leadership skills, emphasizing the importance of understanding and motivating different team members. In this episode, we also explore the unique experiences and intense emotions of bull riding, as well as the camaraderie in PBR teams that mirrors the team dynamic common in other sports. Andrew reflects on his career, including the challenges of recovering from a severe neck injury and his aspirations for life after bull riding. We highlight the transformative support of the Western Sports Foundation, which has been pivotal in helping Andrew and other athletes focus on their craft and plan for the future. Tune in to hear Andrew's inspiring story of resilience, passion, and the powerful brotherhood that defines the world of professional bull riding.
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Episode 12: Kody Lostroh
09/04/2024
Episode 12: Kody Lostroh
What does it take to turn raw talent into a world champion? Join us for an enthralling conversation with Kody Lostroh, a legendary bull rider and coach of the New York Mavericks. As a 10-time PBR World Finals qualifier, Kody reached the pinnacle of the sport in 2009 when he was crowned World Champion following a feverish battle with J.B. Mauney. Following the 2014 season, Lostroh retired from the sport, having won 10 premier series events, while recording 51 90-point rides across all levels of competition and earning more than $3.2 million during his competitive career. In this episode, Kody recounts his early days, the highs and lows of his career, and his transition to coaching for PBR teams. You'll learn about the intricacies of building a successful team and how Kody balances the demanding worlds of family life, coaching, and raising bucking bulls. His insights provide a unique perspective on the sport, making this episode a must-listen for fans and aspiring athletes alike. Next, Kody explores the importance of mental toughness, sharing his innovative training techniques inspired by military practices and how he's put them into action as part of the Western Sports Foundation's holistic approach to athlete development. From stress inoculation exercises to financial literacy workshops, we discuss how these tools help athletes stay resilient under pressure and prepare for life beyond rodeo. Real-life anecdotes and expert insights reveal the transformative power of mental training and the continuous evolution of coaching practices aimed at pushing athletes to their best, both mentally and physically. Finally, Kody opens up about the personal side of his life, sharing heartwarming stories about raising his daughters, Sheridan and Odessa, and the unique challenges of parenting. We also touch on the emotional aspects of retirement and finding purpose beyond a rodeo career, offering valuable advice for athletes facing similar transitions. Cody's reflections on his recent inductions into the PBR Ring of Honor and Bull Riding Hall of Fame provide a poignant reminder of the lasting impact one can have on the sport and community. Don't miss this heartfelt and informative episode filled with lessons on resilience, family, and finding fulfillment in every stage of life.
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Bonus Episode: The Bootlegger Ball
08/28/2024
Bonus Episode: The Bootlegger Ball
Join us for an exhilarating episode of Beyond the Rodeo as we relive the magic of the recent Bootlegger Ball hosted by Western Sports Foundation in Austin, Texas. Aubrey O'Quin and Mai-Brit Harvey take us through the vibrant 1920s-themed event held at the historic Driskill Hotel. From the dazzling flapper dresses to the dapper suits, the evening was a visual feast. The night honored remarkable individuals like Linsay Rosser-Sumpter, Sage Kimzey, Justin McKee, and Outlaw Partners for their significant contributions to the Western space. The heartfelt recognitions and emotional moments truly showcased the strong community values and support for rodeo athletes. The evening underscored the importance of acknowledging the efforts of those who tirelessly support and uplift the community, emphasizing the deep bonds and shared commitment to giving back. The festivities wouldn't have been complete without acknowledging our amazing event partners and the excitement of our auctions. We extend our gratitude to all our sponsors, including The Austin Gamblers, Tecovas, Boot Barn, Smarty Rodeo and more, whose support made the event a resounding success. A themed photo booth presented by Smarty, a TruWestern scent bar, as well as both live and silent auctions presented by Boot Barn added layers of fun and engagement for all the attendees. Highlights from the gala, such as Ezekiel Mitchell's heartfelt speech about the WSF's impact on his life, brought the community together in support of WSF'S mission. Listen in as we reflect on these memorable moments and look forward to future events that promise more fun and community engagement.
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Episode 11 - Dr. Anthony Alessi
08/21/2024
Episode 11 - Dr. Anthony Alessi
What if the secrets to preventing long-term brain injuries in professional bull riders could fit into a single podcast episode? Join us on this episode of Beyond the Rodeo as we welcome Dr. Anthony Alessi, a revered neurologist and WSF provider, who opens up about his fascinating journey into the rugged world of caring for professional bull riders and shares critical insights on evolving concussion protocols in Western sports. Learn about the transformative impact of baseline testing and the tireless efforts to ensure athletes' safety through stringent concussion management. In our conversation, Dr. Alessi sheds light on the often-overlooked condition of traumatic encephalopathy syndrome (TES) in athletes. As he explains the symptoms and treatments of TES, Dr. Alessi explains how tailored medical plans can elevate an athlete's performance and overall well-being. This episode strikes a compassionate tone as we discuss comprehensive medical evaluations, which include state-of-the-art brain imaging and neuropsychometric testing, and how these assessments pave the way for effective solutions to issues such as migraines and attention problems. Brain health isn't just about recovery; it's about maintenance. From the critical role of proper diet, regular exercise, and sufficient sleep to the dire consequences of alcohol and smoking, Dr. Alessi walks us through practical strategies to sustain brain health. We also touch on the benefits of helmet use, the importance of aerobic exercise, and how athlete-to-athlete sharing fosters a supportive community. Tune in to learn more about the holistic and dedicated approach that is changing the landscape of athlete care in Western sports.
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Episode 10 – Chance Moorman
08/07/2024
Episode 10 – Chance Moorman
On this episode of Beyong the Rodeo, Aubrey and 'Smash' invite listeners to travel through the wild and exhilarating world of bullfighting as they bring you an exclusive conversation with 3x World Champion bullfighter Chance Moorman. Listen in as Chance shares his journey from his first bullfighting camp to clinching three world titles plus other notable victories along the way. Chance also shares how Western Sports Foundation Wellness Clinics equipped him with essential financial and social media strategies to boost his career and secure critical sponsorships, and facilitated a connection with one WSF provider who helped him recover from an injury. Prepare to be captivated as Chance reveals the grueling training regimen that shapes his high-risk performances in the arena. From the athletic spark that ignited his passion to the unique techniques and protective gear essential for his craft, every aspect of his preparation comes to light. We delve into the differences between traditional Spanish bullfighting and the American freestyle variety, where bullfighters perform with fierce bulls bred for their aggressive nature. Discover the nomadic lifestyle facilitated by Chance’s home on wheels, and learn from Smash about the intricate breeding programs that produce fighting bulls. Whether you're a rodeo aficionado or new to the sport, this episode offers an eye-opening view into the life of a professional bullfighter—plus fun bonuses.
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Episode 9 – Natasha McCann
07/24/2024
Episode 9 – Natasha McCann
Join us on Episode 9 of Beyond the Rodeo as Aubrey sits down with Natasha McCann, a WSF provider and clinical rehabilitative specialist with a passion for rodeo. Natasha shares her journey from working as an EMT to becoming a multifaceted expert in personal training, massage therapy, and clinical rehabilitation for rodeo athletes. Listen in as she discusses her unique career path, her love for the rodeo community, and how her own experiences with rodeo-related injuries have driven her dedication to helping others. Natasha's story is a powerful testament to resilience and the pursuit of a career that aligns with personal interests and community needs. In this episode, Natasha reveals the upcoming expansion of her Texas-based business to become McCann Athletic Therapy, Performance, and Recovery Lab. Natasha outlines the comprehensive wellness services offered, from massage therapy and cold plunges to infrared saunas and PEMF therapy. Additionally, Natasha discusses her role with Western Sports Foundation, focusing on injury prevention and the importance of proactive health care for rodeo athletes. Finally, she emphasizes the critical importance of preventive sports medicine and shares insights on how early intervention and professional expertise can enhance performance and recovery, preventing minor issues from becoming severe. Together, Aubrey and Natasha discuss the broader evolution of rodeo athletes as elite sports professionals and the importance of taking the necessary time for injury recovery. To learn more about McCann Athlete Therapy, connect with Natasha on or through WSF.
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Episode 8 - Callie Adams
07/10/2024
Episode 8 - Callie Adams
Join us on this exciting episode of Beyond the Rodeo as we sit down with Callie Adams, the Director of Events at and longtime friend of Western Sports Foundation. Growing up in a family of big game outfitters, Callie developed a profound respect for nature and animal stewardship, which later led her to participate in 4-H and FFA, and compete in college rodeo and rodeo queen pageants. Callie shares her journey into the world of silversmithing, starting with an opportunity at the in Las Vegas, which blossomed into an 18-year career with Montana Silversmiths. Through her experiences, we explore her passion for rodeo, horses, and her influential role at Montana Silversmiths. Listen in as Callie takes us through her professional journey at Montana Silversmiths, from her beginnings in the marketing department under Judy Wagner's mentorship to her transition into a sales role. Discover how pivotal moments brought her back to the company, where she now balances marketing and sales, focusing on events and sponsorships. We also highlight the global reach of Montana Silversmiths' products, their presence in Western stores across the US and Canada, and the process of creating custom products like buckles and jewelry for customers. In this episode, we also explore the impactful partnership between Montana Silversmiths and WSF, showcasing their commitment to athlete wellness and community contributions. Callie shares stories of participating in fundraising events, such as "Dancing with the Rodeo Stars," which brought together the rodeo community in support of a great cause. From brainstorming creative ideas to receiving custom buckles as tokens of appreciation, this episode captures the essence of teamwork, creativity, and the joy of making a difference through meaningful collaborations.
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Episode 7 - Bulls and Bibles
06/26/2024
Episode 7 - Bulls and Bibles
Join us on the seventh installment of Beyond the Rodeo as host Aubrey O'Quin hears the riveting story of Mia Thomas, a 23-year-old former bull rider from Ohio. Mia opens up about her journey from discovering her love for rodeo to facing the life-altering experience of a severe spinal injury. Mia's resilience and determination have led her to a remarkable recovery, supported by the Western Sports Foundation. Aubrey and her guest discuss Mia's launch of The Life Brand as well as her latest initiative, Bulls and Bibles, which aims to bring Christian resources to rodeo athletes and attendees. Mia shares heartwarming stories of meaningful interactions, including distributing Bibles to those who've never owned one and praying with individuals seeking spiritual connection. This program not only spreads faith but also blends the rugged spirit of rodeo with messages of hope and redemption. Looking ahead, Mia outlines her ambitious plans to expand the Bulls and Bibles outreach, reaching collegiate levels and various rodeo events. Mia also emphasizes the importance of mental toughness and the invaluable support provided by Western Sports Foundation athlete clinics, encouraging everyone to utilize these resources for personal growth. This episode is a testament to the incredible strength and unity within the rodeo community, showcasing how faith, support, and unwavering determination can lead to transformative experiences and a renewed sense of purpose. Tune in for an episode that promises to inspire and uplift. To learn more about The Life Brand, visit . To get involved or support Bulls and Bibles, visit . Follow Mia's journey on social media at .
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Episode 6 - Coach's Edge Summit
06/12/2024
Episode 6 - Coach's Edge Summit
During Episode 6 of Beyond the Rodeo, host Aubrey O'Quin is joined by Heidi Foy, founder of Bullfrog Creatives, and Katie Hollingsworth, founder of KRAVE Coaching, to share about the inaugural Coach's Edge Summit, presented by Smarty Rodeo, which was held on June 10, 2024 during the CNFR in Casper, Wyoming. In this episode, our guests bring insightful discussions on the intricate process of college rodeo recruitment. Heidi shares her journey and the creation of essential tools designed to help high school athletes connect with college rodeo teams and coaches. Katie, offering a unique perspective as both a college rodeo coach's wife and a mother of a collegiate athlete, sheds light on the challenges families face when selecting the right college program for their young athlete. Together, they explore the significance of having a comprehensive resource to navigate the complexities of college rodeo recruitment, emphasizing the importance of finding a program that aligns with the student’s aspirations. Aubrey, Heidi, and Katie also highight Western Sports Foundation's impactful work within the rodeo community, speciifcally focusing on resources available for junior high, high school, and collegiate athletes. The conversation underscores the importance of mental performance coaching and support for athletes and coaches alike, especially through initiatives like the Coach's Edge Summit. Listen in to be inspired by the passion and dedication driving these efforts to new heights. Please note: this episode was recorded prior the 2024 Coach's Edge Summit. For more information about future opportunties with Bullfrog Creatives, KRAVE Coaching, or the Western Sports Foundation, please visit or find and on social media.
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Episode 5 - Katie Hollingsworth
05/29/2024
Episode 5 - Katie Hollingsworth
On Episode 5 of Beyond the Rodeo, Aubrey O'Quin is joined by Western Sports Foundation provider Katie Hollingsworth, a mental performance and leadership coach who brings a wealth of knowledge from her experience in and out of the rodeo arena. With a unique perspective as the wife of a college rodeo coach and mother of a collegiate rodeo athlete, Katie opens up about her own time as a barrel racer and how she found her calling as a coach. In our discussion, we uncover the unique challenges faced by rodeo athletes at all levels, particularly the gaps in education and support within the sport. Katie passionately advocates for WSF and its crucial role in providing resources that many athletes and their families might otherwise lack. She shares insightful stories about her experience with WSF, highlighting the profound impact the foundation has had on athletes' lives. Katie also emphasizes the critical importance of mental performance coaching, sharing strategies to help athletes overcome performance anxiety and achieve their goals. Through personal anecdotes, Katie provides practical advice on time management, goal setting, and transitioning from sports to entrepreneurship. Additionally, we discuss the transformative impact of wellness clinics for collegiate rodeo athletes, featuring contributions from industry leaders. This episode is packed with personal stories, expert advice, and inspiring discussions that highlight the power of support and the importance of finding purpose and passion in every endeavor. Don’t miss this insightful conversation that promises to leave you motivated and informed.
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Episode 4 - Peyton Gay
05/15/2024
Episode 4 - Peyton Gay
In the fourth installment of Beyond the Rodeo, Aubrey catches up wth Peyton Gay, wife of a bull rider and visionary behind Peyton's Project Runway. Peyton's story includes sparks of ranch life, rodeo passion, and fashion innovation—plus all the adventures of being married to pro bull rider Gage Gay. Discover how Peyton's dedication to her family and Western Sports Foundation led to the creation of Peyton's Project Runway, a charity event that's as stylish as it is impactful. Aubrey and Peyton discuss the resilience and creativity required for organizing such a successful affair as they recount the journey from the event's inception to this year's event which is set to take place on May 17 in Fort Worth. Join us as we take a closer look at what it means to make a difference in the lives of those who live for the thrill of the rodeo, and how initiatives like Peyton's Project Runway are leading the charge in providing funds to offer vital wellness resources to rodeo athletes through Western Sports Foundation.
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