Episode 23: Upcoming Events with Mai-Brit Harvey & Callie Adams
Beyond the Rodeo
Podcast Summary Join us on episode 23 of Beyond the Rodeo as we unveil the highly anticipated second annual Dancin' with the Rodeo Stars event, which will take place April 10, 2025 in Fort Worth. WSF Director of Fund Development Mai-Brit Harvey joins us to share the excitement of this unique event where rodeo personalities and athletes step into the spotlight to perform dance routines. During the conversation, Mai-Brit and Aubrey reminisce about last year's vibrant inaugural event and share an exclusive sneak preview of what's in store for this year's event. Our journey continues as we...
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Episode 22: Tyler Mansell, 2x BFO World Champion
Beyond the Rodeo
Two-time BFO World Champion Tyler Mansell brings an electrifying energy to the latest episode of Beyond the Rodeo as he shares his remarkable journey from young rodeo athlete to world champion bullfighter. Tyler's story is one of grit and determination, from teaching himself the ropes to honing his skills with some of the best bullfighters in the business. He offers an inside look at the intricacies of freestyle bullfighting and cowboy protection as well as the mental and physical hurdles he's overcome, including two significant knee injuries. Tyler opens up about the trials of returning to...
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Episode 21: Money Matters with Justin Bates
Beyond the Rodeo
Wondering how to achieve financial success as a rodeo athlete? Join us on Beyond the Rodeo for an enlightening conversation with Justin Bates, WSF provider and rodeo athlete turned financial planner. Justin's unique journey from bull riding in the heart of northwest Arkansas to advising athletes on financial acumen provides rare insights into the world of Western sports financial management. Through his work with Western Sports Foundation, Justin is dedicated to elevating financial literacy among rodeo athletes, especially in communities where financial resources are scarce. In this episode,...
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Episode 20: New Year, New Diet with April Dirteater
Beyond the Rodeo
Kick off your New Year right by revitalizing your dietary goals! WSF Provider April Dirteater, a registered dietitian and professional bodybuilder, joins us on Beyond the Rodeo to reveal her secrets for building a healthier lifestyle. April shares her refreshing philosophy on moving away from restrictive diets and honing in on sustainable, personalized nutrition habits. Whether you're a busy mom or a pro rodeo athlete, April's insights on flexibility and enjoyment in eating can help pave the way to long-lasting health improvements and prevent burnout. We tackle common mindset challenges that...
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Episode 19: Peyton Reinhardt
Beyond the Rodeo
In this episosde, Peyton Reinhardt, Western and Equestrian Community Marketing Manager for YETI, joins Aubrey to recap another successful National Finals Rodeo (NFR). YETI's ongoing collaboration with the Western Sports Foundation is a testament to the company's commitment to supporting athletes and creating unforgettable experiences for rodeo enthusiasts. This episode gives you an insider look into the art of building meaningful partnerships that not only elevate the sport but also support the athletes in profound ways. Peyton and Aubrey also share more about the powerful of partnerships...
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Episode 18: WSF at the Wrangler National Finals Rodeo
Beyond the Rodeo
On this episode of the Beyond the Rodeo, Aubrey sits down with WSF Director of Fund Development Mai-Brit Harvey to discuss WSF's plans for the Wrangler National Finals Rodeo! If you're in Las Vegas December 5-14, make plans to stop and see your WSF family at the YETI booth in Cowboy Christmas. Mark your calendars for the following special events: Thursday, December 5, 12 to 1 p.m. – WSF Happy Hour with Shad Mayfield and Richmond Champion Friday, December 6, 12 to 1 p.m. – WSF Happy Hour with Luke...
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Episode 17: Jess McConnell
Beyond the Rodeo
Join us for an engaging episode of Beyond the Rodeo, where we explore the rich tapestry of rodeo life and Western sports with WSF board member Jess McConnell. Growing up in rural Wyoming and later pursuing a career in the oil and gas industry, Jess shares how his career took him around the globe and ultimate brought him back to his Western roots. He reflects on his family's passion for professional bull riding and how it evolved into a beloved hobby following his retirement. Listen in as we discuss the profound sense of community within the rodeo and Western sports industry. Jess's personal...
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Episode 16: Sarah Becker
Beyond the Rodeo
In this emotional episode of Beyond the Rodeo, Sarah Becker, a rancher from Saskatchewan, Canada, takes us on a heartfelt exploration of her life and her family's passion for rodeo and ranching. She opens up about her journey alongside her husband as they navigated mental health challenges. Their story is one of resilience and joy as they navigate the demands of the ranching world, raise their children, and foster a love for rodeo. Sarah's delightful account of their balanced yet bustling lifestyle offers both inspiration and insight. We also delve into the significant role of support systems...
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Episode 15: Linsay Rosser-Sumpter
Beyond the Rodeo
Join us for an inspiring journey into the world of women's rodeo, as Aubrey sits down with Linsay Rosser-Sumpter to explore her family's rich rodeo legacy. As the grandaughter of rodeo legend Cotton Rosser, Linsay developed a passion for the sport at an early age. Linsay reflects on the importance of balancing personal relationships with a career in rodeo and honors the influential women in her life, who helped form her character and shape her career path. Throughout this episode, Linsay celebrates the incredible achievements of women in rodeo, both in and out of the arena. From goat tying and...
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Episode 14: Jessie Jarvis
Beyond the Rodeo
Join us for episode 14 of Beyond the Rodeo as we welcome Jessie Jarvis, a third-generation rancher from Idaho who founded Of The West. Jessie shares captivating tales from her family's long-standing history as commercial Angus cattle producers and explains the complexities of life on an Idaho ranch. Jessie also reveals more about "Of the West," a platform created to connect job seekers and employers in the Western lifestyle industries. Launched in January 2021, this resource bridges a critical gap in the market, helping those interested in ranching, rodeo, and other Western pursuits...
info_outlineJoin us on this exciting episode of Beyond the Rodeo as we sit down with Callie Adams, the Director of Events at Montana Silversmiths and longtime friend of Western Sports Foundation. Growing up in a family of big game outfitters, Callie developed a profound respect for nature and animal stewardship, which later led her to participate in 4-H and FFA, and compete in college rodeo and rodeo queen pageants. Callie shares her journey into the world of silversmithing, starting with an opportunity at the Wrangler National Finals Rodeo in Las Vegas, which blossomed into an 18-year career with Montana Silversmiths. Through her experiences, we explore her passion for rodeo, horses, and her influential role at Montana Silversmiths.
Listen in as Callie takes us through her professional journey at Montana Silversmiths, from her beginnings in the marketing department under Judy Wagner's mentorship to her transition into a sales role. Discover how pivotal moments brought her back to the company, where she now balances marketing and sales, focusing on events and sponsorships. We also highlight the global reach of Montana Silversmiths' products, their presence in Western stores across the US and Canada, and the process of creating custom products like buckles and jewelry for customers.
In this episode, we also explore the impactful partnership between Montana Silversmiths and WSF, showcasing their commitment to athlete wellness and community contributions. Callie shares stories of participating in fundraising events, such as "Dancing with the Rodeo Stars," which brought together the rodeo community in support of a great cause. From brainstorming creative ideas to receiving custom buckles as tokens of appreciation, this episode captures the essence of teamwork, creativity, and the joy of making a difference through meaningful collaborations.