Smart Lawyers Position to Transition
In this special episode of the Smart Lawyers Position to Transition Podcast, we’re doing something a bit different. For the first time, our host Victoria Collier is pulling back the curtain on five specific, "hot and fresh" opportunities currently on the market. If you’ve been looking for a way to propel your law firm further and faster, this deep dive into five active estate planning listings is the perfect place to start. From the beaches of Hawaii to the rugged beauty of Alaska, Victoria breaks down the numbers, the lifestyle benefits, and the unique "unicorn" features of firms...
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In this episode, host Victoria Collier dives into a surprising truth: solo law practices are often the simplest, cleanest, and fastest firms to sell. Inspired by a buyer who was specifically excited to acquire a solo firm, Victoria unpacks why the simplicity and lean structure of one-lawyer practices are powerful assets, not drawbacks. If you are a solo practitioner thinking your firm is too small to sell, this episode is a must-listen for a major confidence boost and a shift in perspective. In This Episode, You'll Learn The Power of Simplicity: Why buyers often prefer solo firms. The Buyer's...
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Are your goals too realistic? In this episode, host Victoria Collier unpacks the concepts from the book The Science of Scaling by Dr. Benjamin Hardy and Blake Erickson. Victoria explores why setting "impossible goals"—like 10x-ing your revenue or removing yourself entirely from case management—is actually more effective than setting "stretch" goals. It’s not just about business strategy; it is about neuroscience and psychology. She explains how aiming for the impossible forces your brain to rewire, filter out distractions, and demand that you evolve from a "doer" into a "visionary...
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Clarity is not something you hire. It is something you create. In this episode, host Victoria Collier explains why so many law firm owners look for a coach when what they really need is something far more powerful: stillness. If you feel overwhelmed, uncertain, or stuck in constant motion, this conversation shows you why the answers you want are already inside you. You just haven’t slowed down enough to hear them. In this episode, you’ll learn: • Why lawyers confuse confusion with discomfort • How constant reaction mode blocks intuition and big picture thinking...
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Coaching has become the reflex answer for every challenge in the business world, especially for law firm owners. But here is the truth many people never hear. Most firm owners do not need a coach. At least not yet. In this episode, Victoria Collier breaks down when coaching truly helps and when it becomes an expensive distraction. Victoria explains why vague goals lead to vague results, why clarity must come before coaching, and why comparison and fear push law firm owners into programs they are not ready for. She also outlines the specific scenarios where coaching delivers real value and...
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When it comes to selling or buying a law firm, numbers and contracts often steal the spotlight, but ethics are what make or break the deal. In this episode, host Victoria Collier goes into the ethical framework that governs law firm sales and explains how to navigate compliance without sacrificing client trust. From competence and confidentiality to client notifications and handling trust accounts, Victoria walks through the key ABA rules every lawyer must understand, especially Rule 1.17, and shares practical insights for keeping your transaction ethical, professional, and smooth from start...
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Think you know your firm’s profit? Think again. In this episode, host Victoria Collier breaks down one of the most misunderstood parts of selling a law firm: the true meaning of profit. Victoria explains the critical differences between Net Profit, EBITDA, and SDE—and how each number tells a very different story about your law firm’s financial health and value. Whether you’re still growing your practice or preparing to sell, understanding these metrics can mean the difference between a fair price and leaving hundreds of thousands on the table. You’ll learn • Why...
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Everyone wants that big check on closing day, but what if not getting it all upfront could actually work to your advantage? In this episode, host Victoria Collier breaks down why seller financing can be a smart, strategic move when selling your law firm. Learn how seller financing works, how to structure it safely, and why it can help you: * Maximize your firm’s value * Expand your pool of qualified buyers * Earn interest income while enjoying a smoother transition * Potentially lower your tax burden Victoria Collier is a seasoned attorney, entrepreneur, and expert in law firm sales...
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Is there really a “right time” to sell your law firm? In this episode of Smart Lawyers Position to Transition, Victoria Collier breaks down how timing affects sellers and buyers differently—and what both sides should be doing before the year ends. Victoria shares why sellers shouldn’t wait for a “perfect” season, and how buyers often use Q4 to plan and position themselves for a strong start in Q1. From financial prep to strategic timing, this episode is packed with practical advice to help you take action now. You’ll learn: • Why the best time to sell is when...
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You’ve signed the papers, the wire hit your account, and you’re ready to celebrate, but your work isn’t done yet. In this episode, Victoria Collier uncovers the often forgotten post-sale details that can create real problems if they are ignored. From websites that go dark to phones that stop ringing and trust accounts that are not properly transferred, these “little things” can quickly turn a smooth sale into a stressful mess. Victoria shares real examples from law firm transitions to help you avoid costly mistakes and protect your firm’s reputation, clients, and cash flow. In this...
info_outlineIn this podcast, Victoria Collier and her podcast producer, Jen Edds, discuss how lawyers can build law firm assets through podcasting. Victoria talks about her experience utilizing a podcast in her elder care law firm and emphasizes the importance of podcasting as a marketing and branding decision. She explains why having a quality podcast also allows you to educate people and screen potential clients.
Jen provides insights on building an asset within a firm through podcasting and offers tips for lawyers who want to be guests on other podcasts.
The discussion touches on repurposing podcast content for various media platforms and the potential for automation to enhance the law firm's predictability and sellable assets. Jen advises patience and persistence for those considering starting a podcast, emphasizing the long-term benefits.
About Victoria Collier
Victoria Collier, JD, CELA, CEPA, CVBA, is a highly accomplished professional who founded The Elder & Disability Law Firm of Victoria L. Collier, PC, in 2003, achieving consistent average gross revenue of $1.5M for five consecutive years before successfully selling the firm in 2020. Since 2008, Victoria has been a trusted consultant, providing valuable guidance to law firm owners on developing specific practice areas within their existing firms and enhancing overall firm value.
As a Certified Exit Planning Advisor and Certified Value Builder Advisor, Victoria specializes in advising law firm owners on strategic positioning and transitioning their firms, facilitating a smooth transition into life after law.
About Jen Edds
Jen Edds is the Head Broad in Charge at The Brassy Broadcasting Company. She’s on a mission to help purpose-driven industry experts and business owners make an impact by producing podcasts that put them in the ears, heads, and hearts of their audiences.
Connect with Jen
https://www.linkedin.com/in/jen-edds-470351b/
Key Takeaways:
Podcasting as a Law Firm Asset: The episode discusses how lawyers can leverage podcasting to build valuable assets for their law firms.
Podcasting for Branding and Education: Podcasting is a powerful tool for branding, allowing lawyers to position themselves as experts in their fields and provide the education their listeners seek.
Patience and Persistence: Starting and growing a podcast is highlighted as a long-term practice that requires patience and persistence.
Listen to the full episode for information on how a podcast can be an asset to your firm, grow your brand, and help you attract quality clients.
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Connect with Victoria Collier
Private Facebook Group
https://www.facebook.com/groups/1284225722042602
https://www.linkedin.com/company/victoria-collier-coaching/