Explode the Value of Your Law Firm with Digital Marketing
Smart Lawyers Position to Transition
Digital marketing isn't just for tech companies. Discover how law firms are leveraging the power of digital marketing to increase their value. In this episode, our host, Victoria, sits down with Seth Price, CEO of BluShark Digital. Together, they explore the transformative impact of digital marketing on growing and scaling a law firm. Tune in to learn more about: • Maximizing Firm Value through Digital Marketing • Client Engagement • The competitive edge digital marketing tools give your law firm About our guest: Seth Price is an accomplished...
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LIFE AFTER LAW: Thriving Personally and Professionally with Sarah-Nell Walsh
Smart Lawyers Position to Transition
In this episode of our podcast series, “Life After Law,” host Victoria Collier interviews Sarah- Nell Walsh, CEO and founder of Wayfinders LLC, about thriving personally and professionally after leaving the legal profession. Sarah-Nell, a former litigation partner turned professional certified coach, shares insights into finding fulfillment and balance in life after law. Key Takeaways 1. Recognizing Burnout: Sarah Nell discusses the common struggle lawyers face in balancing work and personal well-being, highlighting the signs of burnout and the importance of prioritizing self-care....
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Are Business Brokers Really Working for You?
Smart Lawyers Position to Transition
In this episode, host Victoria Collier shares her expertise in the world of business brokers and their practices, sharing her recent experience attending a two-day training on becoming a business broker while highlighting the surprising revelations she encountered. Key Takeaways: 1. Insight into Broker Practices: The podcast provides valuable insights into the practices of business brokers, shedding light on common procedures and potential pitfalls in the buying and selling process. 2. Navigating Complexities: Listeners gain practical advice on navigating the...
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Poverty Mindset: How it Creeps in and Holds You Back (and how to break free from it
Smart Lawyers Position to Transition
In this episode, our host Victoria Collier, sits down with seasoned expert in legal marketing and mindset transformation, Jennifer Goddard, to explore the pervasive issue of the poverty mindset within law firms and the strategies to overcome it. Identifying the Scarcity Mindset: • Jennifer shares personal anecdotes and highlights symptoms of the scarcity mindset, such as high staff turnover and fear of decision-making. Strategies for Overcoming Scarcity: • Jennifer outlines four key strategies for shifting from scarcity to abundance. Seeking Guidance and...
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Buying and Selling a Law Firm with the SBA Pre-Qualification Process
Smart Lawyers Position to Transition
In this episode, host Victoria Collier sits down with special guest, Steve Piatkowski from Live Oak Bank. Together, they explore the intricacies of financing law firm acquisitions, while shedding light on the various challenges and opportunities in the process. Key Takeaways: • Challenges in Law Firm Acquisitions: The podcast highlights some common challenges in law firm acquisitions, such as owners unwilling to personally guarantee loans and unethical behavior from sellers, like breaching non-compete agreements. • Smooth vs. Troublesome...
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LIFE AFTER LAW: Storytelling for Success in Life and Law With Kyla Denanyoh
Smart Lawyers Position to Transition
In this episode of our special series, “Life After Law,” our host Victoria Collier sits down with Kyla Denanyoh, founder of KD Creative, to explore the role of storytelling in life and business. Kyla shares with us her journey from law school to podcasting, highlighting the importance of embracing creativity and taking risks. Through her own experiences and insights, Kyla reveals how storytelling can build brands, attract engaged audiences, and create meaningful connections. Tune in to learn about the world of storytelling and discover its power to shape our lives beyond the courtroom....
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Super Successful Solo Practitioner Tips with Lauren Lester
Smart Lawyers Position to Transition
In this episode, our host Victoria Collier sits down with Lauren Lester, a solo practitioner who offers guidance and support to lawyers looking to optimize their practices for both profit and enjoyment. Throughout this conversation, they highlight the potential for solo practitioners to build valuable, sellable law firms by embracing innovation, systematization, and a client-centered approach. Key Takeaways: Starting a Solo Practice: Lauren shares her experience starting her own practice right out of law school, highlighting the lack of preparation for the business aspect of...
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Building a Saleable Law Firm through Subscription Services with Mathew Kerbis
Smart Lawyers Position to Transition
In this episode of Smart Lawyers Position to Transition, our host, Victoria Collier, sits down with guest Mathew Kerbis to discuss his subscription-based law firm and the departure from the traditional billable hour model. Discover why this model not only enhances access to justice but also attracts a larger clientele and boosts revenue for law firms. Key Takeaways: • The debate around billable hours • The subscription model • Artificial Intelligence and Automation About our guest: Mathew Kerbis is The Subscription...
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How to Be an Entrepreneur Lawyer with Josh Fitch
Smart Lawyers Position to Transition
In this episode, Victoria Collier hosts a conversation with Josh Fitch, co-founder of Troxel Fitch LLC, a multi faceted law firm built to support today's business owners and entrepreneurs. Together they discuss the transformation of law practices into businesses, the challenges and benefits of partnerships, and the importance of setting clear expectations and boundaries. Fitch shares his experience of starting a law firm with a friend from law school, highlighting the treacherous aspects of mixing friendship with business. Key takeaways: Shift in Mindset: The episode highlights...
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LIFE AFTER LAW: From Stress to Success with Robert Ingalls
Smart Lawyers Position to Transition
In this episode of the "Life After Law" series, Victoria Collier has a conversation with Robert Ingalls, the founder and CEO of LawPods. Robert shares his journey from practicing law to venturing into the world of podcast entrepreneurship, offering valuable insights into the transition and the role of podcasting in law firms. He emphasizes the importance of mindset, passion, and seizing opportunities, even in the face of uncertainty. Key Takeaways: • From Law Practice to Podcasting • The Role of Podcasts in Business Development • Networking and...
info_outlineIn this podcast, Victoria Collier and her podcast producer, Jen Edds, discuss how lawyers can build law firm assets through podcasting. Victoria talks about her experience utilizing a podcast in her elder care law firm and emphasizes the importance of podcasting as a marketing and branding decision. She explains why having a quality podcast also allows you to educate people and screen potential clients.
Jen provides insights on building an asset within a firm through podcasting and offers tips for lawyers who want to be guests on other podcasts.
The discussion touches on repurposing podcast content for various media platforms and the potential for automation to enhance the law firm's predictability and sellable assets. Jen advises patience and persistence for those considering starting a podcast, emphasizing the long-term benefits.
About Victoria Collier
Victoria Collier, JD, CELA, CEPA, CVBA, is a highly accomplished professional who founded The Elder & Disability Law Firm of Victoria L. Collier, PC, in 2003, achieving consistent average gross revenue of $1.5M for five consecutive years before successfully selling the firm in 2020. Since 2008, Victoria has been a trusted consultant, providing valuable guidance to law firm owners on developing specific practice areas within their existing firms and enhancing overall firm value.
As a Certified Exit Planning Advisor and Certified Value Builder Advisor, Victoria specializes in advising law firm owners on strategic positioning and transitioning their firms, facilitating a smooth transition into life after law.
About Jen Edds
Jen Edds is the Head Broad in Charge at The Brassy Broadcasting Company. She’s on a mission to help purpose-driven industry experts and business owners make an impact by producing podcasts that put them in the ears, heads, and hearts of their audiences.
Connect with Jen
https://www.linkedin.com/in/jen-edds-470351b/
Key Takeaways:
Podcasting as a Law Firm Asset: The episode discusses how lawyers can leverage podcasting to build valuable assets for their law firms.
Podcasting for Branding and Education: Podcasting is a powerful tool for branding, allowing lawyers to position themselves as experts in their fields and provide the education their listeners seek.
Patience and Persistence: Starting and growing a podcast is highlighted as a long-term practice that requires patience and persistence.
Listen to the full episode for information on how a podcast can be an asset to your firm, grow your brand, and help you attract quality clients.
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Connect with Victoria Collier
Private Facebook Group
https://www.facebook.com/groups/1284225722042602
https://www.linkedin.com/company/victoria-collier-coaching/