PR for the People: Making Public Relations Accessible with The PR Set Founder, Pippa Goulden
Release Date: 02/24/2025
Summer Series #04: Hormone Health and Self-Advocacy with Leah Christian from The House Of Hormones
Women's Business
In this final episode of the Summer Survival Series I speak to Leah, a psychologist turned women's health advocate, about sustaining hormonal health and advocating for yourself. Leah shares her journey into the world of women's health, driven by personal experiences and the lack of adequate education for her daughter. We discuss the importance of symptom tracking, the benefits of HRT, and how women should prioritise themselves. Leah emphasises the need for a supportive community and the shift in conversations about midlife hormone changes. Tune in to learn how to better understand and advocate...
info_outline
The Better Halves Project Ep03: New Parenthood From His Perspective
Women's Business
The question this week is from me! I wanted Drew to speak honestly about his perspective on becoming a parent, and everything that entailed in terms of work, home, and finding his way as a dad. We talk about the transition to parenthood, the struggles of finding our roles, and the importance of male allyship. Drew opens up about the feelings of being undervalued at home, adjusting expectations, and the societal conditioning that affects our views on household responsibilities. We also discuss the mental load of unpaid labour, the benefits of shared responsibilities, and the significance of...
info_outline
Summer Series #03: Mindset, Money, and Motivation with Claire Hill
Women's Business
In this episode on the theme of 'sustain' I speak to Claire Hill, a self-belief and business coach, about sustaining our mindset during summer. Claire shares her go-to mantras, the importance of self-belief, and practical strategies to balance business and family life. We discuss tackling self-doubt, the importance of setting boundaries, and defining our own version of success. Claire also dives into how to handle procrastination and the significance of rest versus resisting growth. For more insights and to join us at the Wilder:LIVE this October. Find Claire's website Find Claire on...
info_outline
The Better Halves Project Ep02: Is He Immune to Dust?
Women's Business
In this episode our listener question is all about how to get your husband to notice dust when he seems immune to dust. In other words... how to get him to get involved in the unpaid labour at home. We talk bout how we tackle the invisible labour and ingrained gender roles in our household, as well as sharing practical steps for dividing tasks, overcoming traditional expectations, and breaking down the mental load. This episode covers writing down tasks, having open conversations, and the importance of mutual respect. We also reflect on personal experiences, the impact of modeling behavior for...
info_outline
Summer Series #02: Movement For Joy And Public Speaking Confidence With Emma Zangs
Women's Business
In this episode of Women's Business, I speak to Emma Zangs, a movement teacher and choreography and public speaking coach. Emma shares insights on the importance of movement for staying grounded and coping with the chaos of summer, especially for those juggling parenting and work. She discusses the role of dance in connecting with our bodies and emphasises the value of playful movement practices. We also delve into the benefits of public speaking through body awareness and the empowering concept of clowning to embrace silliness and reduce anxiety. Emma offers practical tips and simple movement...
info_outline
The Better Halves Project Ep01: Is Allyship A Dirty Word?
Women's Business
In this first episode of The Better Halves Project Drew and I are diving into a listener question: how to even start these conversations at home with a partner who rolls their eyes at the mere mention of allyship. We share our personal journey and practical advice, emphasising open dialogue, setting boundaries for conversations, and the importance of mutual respect. This candid conversation aims to inspire meaningful discussions in your home about gender equality and respect. If you enjoyed this conversation please join the conversation on Instagram 00:00 Introduction to the...
info_outline
Summer Series #01: Marketing Non-Negotiables with Katie Skelton
Women's Business
In this first of my Summer Survival Series I speak to Katie Skelton, former guest of the full pod, and an email marketing expert, about the importance of sustaining visibility and sales even during the summer slowdown. We discuss the concept of selling as a commitment to yourself, how to build and maintain a consistent writing habit, and the significant impact of genuine human connections on business success. Katie also shares her non-negotiables that help keep her business thriving and her strategies for balancing work with quality family time during the holidays. We wrap up with practical...
info_outline
#84 Sisterhood, Success and Navigating Separation with HR Katie AKA Katie Elliott (my sister!)
Women's Business
It's a family affair this week, as in the last full episode before the summer break I'm interviewing my sister, Katie Elliott (AKA HR Katie) about her career journey, juggling work-life balance, and navigating the challenges of ambition and family life. We discuss her experience in HR, starting her own business, and the impact of her recent breakup on her professional and personal life. Katie shares her insights on the importance of knowing oneself, the role of unpaid labour, and how she found her balance between career and motherhood. Tune in for an honest and heartfelt conversation filled...
info_outline
#83: From Self-Loathing To Self-Love and the Birth of Lu in Luland AKA Lu Feathersone
Women's Business
*Trigger warning: sexual assault In this episode, I speak to Lu Featherstone, the vibrant and inspiring personality better known as 'Lu in LuLand' on Instagram. We dive into Lu's colorful and bold life journey from growing up as a vicar's daughter, serving in the Armed Forces, to moving to America and undergoing a transformative self-love revolution following her divorce. Lu candidly shares her struggles and triumphs, including dealing with postnatal depression, financial troubles, a self-diagnosed ADHD, and the powerful shift towards embracing authenticity and building community. We...
info_outline
#82 Organisational Rebel: Grace Mosuro on Making Inclusion Unavoidable
Women's Business
This week's episode feels special. It feels like one everyone should hear, and in it I speak to Grace Mosuro, an organisational development consultant, inclusion coach, and strategist. Grace shares her compelling journey rooted in her experiences as a black, Nigerian-born, UK-raised woman, touching on her early career, overcoming workplace marginalisation, and her shift towards focusing on diversity and inclusion. We delve into fundamental lessons for founders, the significance of intersectionality, the importance of finding joy in daily life, and how resilience shaped her leadership...
info_outlineIn this episode, I welcome Pippa Goulden, founder of The PR Set to the pod. Pippa shares her journey from working in traditional PR agencies to launching her DIY PR membership aimed at helping small businesses, startups, and entrepreneurs, but also shares how launching the business enabled HER to create the work/life balance she wanted for herself.
We also dive into what PR actually is, the importance of using it as an integral part of your marketing strategy and not an afterthought, misconceptions around it, and how small businesses can leverage it strategically without needing large budgets. Pippa also discusses her personal experiences, challenges, and the transformative power of 'sending the f*cking email' and the ripple effect that has echoed in positive PR far beyond the thing itself.
Find The PR Set here.
Find Thr PR Set on Instagram here.
Don't forget to join the conversation with me on Instagram here.
--------------
This episode is also supported by The PR Set.com, the DIY PR Membership helping founders, start-ups and small biz owners to get known for what they do, without big agency budgets or a little black book of contacts.
If you know that PR is important to building your brand, but you don’t know where to start and you don’t have a huge budget to invest the good news is – you don’t need to! The PR Set is an online space founded by PR guru Pippa Goulden and features regular PR opportunities, live sessions to keep you on track, accountability to stay on top of your PR, all backed up by an amazing community of small biz owners, and Pippa’s own support too to help you do the strategic PR that actually makes a difference
You can get 50% off your first month’s membership with the code TWC50 making it just £16 for your first month, so give it a whirl at theprset.com.
-----------
Episode Highlights