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Building a Healthy Home from the Ground Up with Brian Johnson

Builder Straight Talk Podcast

Release Date: 06/17/2025

Builder Mindset to Business Mindset with Duane Johns of Alair Homes show art Builder Mindset to Business Mindset with Duane Johns of Alair Homes

Builder Straight Talk Podcast

Most builders hit a wall. They work 80-hour weeks, carry tools, manage crews, chase payments, and somehow still struggle to make ends meet. Sound familiar? That was Duane Johns twenty years ago, grinding it out in Charlotte, North Carolina after moving from the Hamptons. Then 2008 hit. While other builders went under, Duane used the crisis as a mirror.  "I think that that too, one thing that happened in that 2008 environment, especially the few years after, was everyone got reduced to a commodity, you know, I mean, the builders or modelers, they had the lower hand, no doubt."  The...

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Builder Straight Talk Podcast

Building houses? You've got that covered. But building a business that doesn't rely on you working 80-hour weeks while making $25 an hour? That's where most builders hit the wall. Cole Tilbury, performance coach with The Professional Builder, is helping construction pros break free from the chaos cycle and build businesses that actually work for them instead of against them. With nearly two years coaching builders across North America, Cole has seen the same pattern over and over: skilled craftsmen trapped in their own success, spinning plates instead of scaling profits. On this episode of...

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Builder Straight Talk Podcast

In this episode of Builder Straight Talk, host Michael Krisa welcomes Patrick Lawler, Vice President of Lawler Construction, Inc., to discuss his journey from professional baseball player to construction industry leader.   As the son of company founder Jim Lawler (), Patrick shares insights on family business dynamics, faith-based leadership, and the evolving challenges facing the construction industry. What we discussed with Patrick: From Sports to Construction Patrick's unexpected path from minor league baseball to the family construction business during the 2008 recession. Working on...

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More Episodes

Building a healthy home isn’t about slapping a “green” label on a house and calling it a day. For Brian Johnson of Synergy360, it’s about stripping things down to what really matters—health, longevity, and getting builders back in control of the environment they’re creating.

In this episode of Builder Straight Talk, Brian returns for a deep-dive conversation with Michael Krisa—no fluff, just real systems, real strategies, and real talk. If you’re curious about what it really takes to start building a healthy home, this episode gives you the playbook.

“This isn’t about paper straws and bragging rights,” Brian says. “This is about homes that heal. That keep you breathing better, sleeping deeper, living longer.”

Brian walks through his no-BS approach to building a healthy home—starting with the structure, diving into materials, systems, and even furnishings. The key? Synergy. Everything connects. From non-toxic insulation to human-centric lighting, from advanced air filtration to low-EMF wiring—it’s a full-system mindset most builders aren’t even thinking about.

“We start with the building envelope,” he explains. “Mass wall systems, smart waterproofing, breathable designs. Then we get into materials—everything’s vetted. No formaldehydes, no VOCs. We know what’s going in the house because that stuff ends up in your lungs.”

Brian doesn’t just talk about healthy home theory—he’s putting it into action. Right now, he’s managing projects across the country and preparing to launch the Healthy Builders Academy in Tucson, Arizona. The goal? Train builders, trades, and even designers through real-time, hands-on experience.

“You’re not just learning from a PowerPoint. You’re picking up tools, cutting into walls, running systems. We’re going full-on field training,” Brian says.

Brian is also building two new communities in Arizona based entirely on these healthy home principles—spacious lots, natural trails, non-toxic materials, advanced filtration systems, and designs that actually support human well-being.

Cost often comes up, and Brian doesn’t shy away from the money talk. His approach includes “good-better-best” options that make building a healthy home accessible to more than just luxury clients.

“Even if someone’s building mid-range,” he says, “they can upgrade paint, ventilation, wiring. Small changes, big impact.”

Another major piece of the puzzle is the Healthy Building Alliance, a vetted platform Brian’s building to bring together serious pros—builders, health experts, designers, and materials suppliers—who are all aligned in building better, safer, healthier spaces.

“If I wouldn’t let you in my house, you’re not getting on that list,” he says. “This is about trust. We’re building a community of people who actually give a damn.”

The heart of the conversation is simple: if you’re a builder, contractor, or remodeler, and you want to step above the rest—not with gimmicks but with real, performance-driven builds—then Brian’s 12-step framework is your in.

“Your home should be your sanctuary,” Brian says. “If there’s one place to invest in your health, it’s where you live.”

This episode gives you the strategy, the language, and the roadmap to start building a healthy home right now. Whether you’re planning your next custom build or just looking to upgrade your specs, this conversation is packed with field-tested wisdom you won’t get from a showroom or a seminar.

Watch the full episode on YouTube.

About Brian Johnson and Synergy360
Brian Johnson is the founder of Synergy360—a builder, biohacker, and certified Building Biologist with over 22 years in the trenches of construction. He’s on a mission to bring healthy home construction to the mainstream by fusing performance building, non-toxic materials, and human-first design.

From managing multimillion-dollar projects to mentoring hands-on builders, Brian works across the U.S. as a project manager, consultant, and educator—helping pros build homes that heal instead of harm.

Want the blueprint?
Download Beyond the Build: A Blueprint for High-Performance Healing Homes, Brian’s free guide breaking down the 12 core systems behind building a healthy home.

Learn more at Synergy360.com

About Michael Krisa

Michael Krisa is the host of Builder Straight Talk and a long-time advocate for builders who want more than just hammers and handshakes. With a background in real estate, marketing, and media, Michael brings a rare mix of strategy and storytelling to the trades. He’s known for cutting through the fluff and getting to the heart of what helps builders scale smarter, fund faster, and build better.

Through Builder Straight Talk, Michael interviews real-world builders, remodelers, and tradespeople to share the lessons, mistakes, and wins that actually move the needle.

Want honest insight from the front lines of construction? Michael’s your guy. Learn more at BuilderStraightTalk.com