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E81: Marco Torres: Unleash Your Business Growth with a No-Nonsense Marketing Strategy

ThriveMore with Roger Martin: Business, Health, & Wealth

Release Date: 05/29/2024

E108: Robert Hunt: Why Nobody Cares Until You Do: Overcoming Victim Mentality show art E108: Robert Hunt: Why Nobody Cares Until You Do: Overcoming Victim Mentality

ThriveMore with Roger Martin: Business, Health, & Wealth

In this compelling episode, Roger sits down with Robert Hunt, an executive coach and co-author of . Together, they explore the debilitating effects of victim mentality and highlight the empowering nature of accountability. Robert shares his journey, including the life-changing decisions he and his wife made, which led to significant personal and professional transformations. During the conversation, Robert emphasizes the importance of consistency in persona, debunking the myth of work-life balance while introducing the concept of “margin” to avoid overload. He also talks about defining...

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E107: Marketing vs. Branding: Why 95% of Entrepreneurs Get This Wrong show art E107: Marketing vs. Branding: Why 95% of Entrepreneurs Get This Wrong

ThriveMore with Roger Martin: Business, Health, & Wealth

In this episode, Roger returns to the solo seat to explore the critical differences between marketing and branding. He discusses how to craft compelling offers that stand out in a competitive market, emphasizing the importance of focusing on one niche at a time to avoid diluting the value proposition. By leveraging principles of scarcity and urgency, Roger provides real-world examples, actionable marketing tactics, and practical recommendations for small to mid-sized businesses looking to grow and thrive. Listeners will gain insight into how branding centers on the emotional connection...

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E106: Coach JV: Transform Your Struggles into Strength: From Rock Bottom to Financial Freedom show art E106: Coach JV: Transform Your Struggles into Strength: From Rock Bottom to Financial Freedom

ThriveMore with Roger Martin: Business, Health, & Wealth

In this episode, Roger welcomes Coach JV, who shares his remarkable journey of overcoming a suicide attempt, battling addiction, and ultimately rediscovering his purpose. Coach JV discusses his transition from a troubled past to achieving success in the financial industry, culminating in the founding of the , which focuses on financial literacy, mindset, and building generational wealth. He emphasizes the importance of understanding the financial system, practicing disciplined financial habits, and harnessing the power of manifestation and positive thinking to transform one’s life. The...

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E105: Conrad Ruiz: Triple Your Productivity by Using a Proven Time Management Process show art E105: Conrad Ruiz: Triple Your Productivity by Using a Proven Time Management Process

ThriveMore with Roger Martin: Business, Health, & Wealth

This week, Roger welcomes Conrad Ruiz, founder and CEO of , a time management consulting agency dedicated to helping clients reclaim their time. Conrad shares insights on the pitfalls of busyness, comparing it to a drug, and challenges the effectiveness of multitasking. The conversation also explores the value of time blocking and focuses on how business owners can regain control of their time through organized systems and the growing use of virtual assistants. Conrad also shares his unique journey, marked by health challenges in his youth that shaped his belief that success is rooted in...

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E104: Kelly Daugherty: Navigating Grief: The Science Behind Loss & Recovery show art E104: Kelly Daugherty: Navigating Grief: The Science Behind Loss & Recovery

ThriveMore with Roger Martin: Business, Health, & Wealth

This week, Roger shares an enlightening and heartfelt conversation with Kelly Daugherty, a licensed clinical social worker specializing in grief. The discussion begins with a startling statistic: one in 12 people will lose a parent or sibling by the age of 18. Kelly opens up about her personal experience of loss, having lost her mother as a teenager, which ultimately led her to discover her true calling. She also debunks common misconceptions about grief, including the widely-known, but sadly inaccurate, five stages of grief.   Kelly delves into the science of grief and offers valuable...

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E103: Laura Di Franco: Networking For Introverts: A Holistic Healer Shares the Cheat Codes show art E103: Laura Di Franco: Networking For Introverts: A Holistic Healer Shares the Cheat Codes

ThriveMore with Roger Martin: Business, Health, & Wealth

This week, Roger sits down with Laura Di Franco, a holistic physical therapist turned accomplished author and publisher. They discuss Laura's journey from a traditional physical therapy background to her current role as the publisher and author of over 80 books. In this conversation, Laura shares insights from her book , offering valuable and practical networking tips that resonate beyond the healing community. She emphasizes the importance of viewing networking as a way to help others build their businesses, rather than simply as a tool for selling one’s services. Laura also delves into...

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E102: Dominate Your Market with Unreasonable Hospitality show art E102: Dominate Your Market with Unreasonable Hospitality

ThriveMore with Roger Martin: Business, Health, & Wealth

In this episode, Roger’s monthly monologue emphasizes the importance of differentiating your business by offering "unreasonable hospitality." This concept involves going above and beyond the basic expectations of good service, fair pricing, and high-quality products, which are considered table stakes in today's market. Key strategies include ensuring your mission and vision are clear and consistent across your team, sending personalized handwritten thank-you cards, and making follow-up calls to customers without asking for anything in return. The goal is to become uncommon by adopting...

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E101: Danny Farrar: A Veteran & 9/11 First Responder on Trauma, Triumph & Transformation show art E101: Danny Farrar: A Veteran & 9/11 First Responder on Trauma, Triumph & Transformation

ThriveMore with Roger Martin: Business, Health, & Wealth

In this compelling & moving episode, Roger sits down with Danny Farrar, CEO of , for an in-depth conversation about trauma, leadership, & overcoming adversity after military service. Danny shares his experiences as a first responder at the Pentagon during the 9/11 attacks, as well as his subsequent deployment to Iraq. He also opens up about his personal struggles, including struggling with his weight, coping with trauma, & facing the challenges of transitioning back to civilian life. Danny's raw and authentic storytelling highlights the highs and lows many veterans face, offering a...

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E100: Rick Jordan: A Cybersecurity Expert's Take on Curiosity, Success, and Our Future show art E100: Rick Jordan: A Cybersecurity Expert's Take on Curiosity, Success, and Our Future

ThriveMore with Roger Martin: Business, Health, & Wealth

This week, Roger interviews Rick Jordan, a leading voice in cybersecurity and the CEO of , a world-class cybersecurity and IT firm. Rick, who is also a prominent public speaker, , and White House consultant, delves into his multifaceted career, personal tribulations, and the transformative power of curiosity. The conversation explores Rick's upbringing, the impact of his father's passing, and his unique approach to balancing work and personal life. Rick shares valuable insights into the importance of nurturing curiosity, both in professional settings and at home. He also reflects on the...

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E99: Earle Birney: From Prison to Peace—An Unlikely Journey to Enlightenment show art E99: Earle Birney: From Prison to Peace—An Unlikely Journey to Enlightenment

ThriveMore with Roger Martin: Business, Health, & Wealth

This week, Roger sits down with Earle Birney, a  with an extraordinary life story. Earle shares his journey, from dropping out of college and traveling the world to an unexpected, life-changing 22-month stay in a New Zealand prison. During this time, he discovered Buddhism and developed a deep commitment to meditation and yoga. With this newfound passion, upon returning to Canada, Earle played a pivotal role in establishing multiple retreats and centers, dedicating his life to teaching these practices. This episode explores Earle's transformation from a seeker of freedom to a teacher of...

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More Episodes

In this episode, Marco Torres joins the show and shares his journey of building a billion-dollar business in real estate, losing it to the 2008 crash, and then pivoting to create a successful marketing company. Marco dives into his experiences with entrepreneurship from a young age, emphasizing the importance of value-add incentives over price cuts. In addition, he discusses his upbringing in Puerto Rico, various ventures in restaurants, nightclubs, and travel services, and the creation of MarketingBoost, a marketing firm that helps entrepreneurs boost their sales using incentive-based marketing.

In this chat, Roger and Marco also explore emerging digital marketing trends, the impact of iOS privacy changes, and the philosophy of leveraging personal hardships for growth. Marco's candid opinions on contemporary issues and insightful advice for aspiring entrepreneurs make this episode a must-listen for any entrepreneur or small business owner looking to get a leg up in the fast-paced and overly saturated world of online marketing.

 

​​Topics Include:

  • The Rise and Fall of a Billion-Dollar Business
  • Lessons From The Service Industry
  • Thoughts on Navigating the 2008 Financial Crisis
  • The Evolution of Digital Marketing
  • Innovative Marketing Strategies and Incentives

 

Marco’s Book Recommendations: 

Choose Your Enemies Wisely: Business Planning for the Audacious

$100M Offers: How To Make Offers So Good People Feel Stupid Saying No

$100M Leads: How to Get Strangers To Want To Buy Your Stuff

 

Connect with Marco:

Website

Podcast 

Free Trial 

 

Let's Get Social: Connect with Roger and ThriveMore Brands

 

Check Out Roger’s Book: An Insider’s Guide to Business: Secrets From an Entrepreneur’s Playbook

 

Visit Us: ThriveMore Brands Website

 

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Produced By: Social Chameleon