The Brand Files
2025 Reflections: Lessons, Growth & Whatâs Next for J. Alexandria Creative** In this reflective end-of-year episode, Jade takes you behind the scenes of J. Alexandria Creative and shares the real story of 2025âthe lessons, the leadership evolution, the wins worth celebrating, and the growing pains that shaped the next era of the agency. Every December, Jade does a full brand and business reflection. Not just the metrics, but the energy. The alignment. The creativity. The CEO growth. And in this conversation, sheâs pulling back the curtain on what this year revealed about leadership,...
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⨠The End-of-Year Brand Audit: How to Set Your Business Up for a Luxe 2026 Before you set new goals, make sure your foundation is ready for the level youâre stepping into. This episode walks you through a powerful, intentional year-end brand audit designed to align your visuals, messaging, offers, systems, and CEO mindset with where your business is truly headed. Instead of only reviewing revenue, followers, or how âbusyâ the year felt, weâre zooming out and looking at the deeper layers of your brand â the layers that determine whether your next season feels expansive or chaotic....
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If your business has evolved but your brand still feels like version 1.0, this episode is your sign. As entrepreneurs grow, their brand should grow with them: but most donât realize theyâve outpaced their visual identity until the misalignment starts costing them. In this episode, we break down the clearest indicators that youâve officially outgrown your brand, including: ⨠Attracting clients who arenât aligned with your new direction ⨠Pivoting your offers without updating your positioning ⨠Visuals that no longer reflect your price point ⨠Feeling disconnected or uninspired...
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Your brand isnât built in a single launch or logoâitâs built in the daily decisions you make and how you show up. In this episode, Jade breaks down The On Brand Protocolâa simple, six-step daily rhythm designed to help you embody your brand, stay consistent, and create magnetic alignment between who you are and how your brand is seen. Whether youâre rebranding, scaling, or just trying to show up more confidently online, this episode will help you build intentional habits that move your brand forward every single dayâwithout the overwhelm. Inside this episode: The 6 core steps of...
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In this bonus mini episode, Jade breaks down why VIP Days are one of the most efficient, high-impact offers inside J. Alexandria Creative. If youâve been sitting on a brand or website project that needs to finally get done, youâll love this behind-the-scenes look at how a dedicated day with our team creates clarity, momentum, and real results. Featuring a special story from our team member Lisa, who booked a VIP Day for her own business. Take advantage of our Black Friday Special for VIP Days . Book your VIP Day by December 2 and get a FREE 2026 Planning Call tp map out your brand...
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Youâve outgrown the DIY stage â but your brand and website havenât caught up yet. In this episode, weâre walking you through The Luxe Brand Framework â our signature process to help you create a brand that not only looks beautiful but feels aligned and converts like a dream. Tune in to learn how to go from pretty visuals to profitable strategy. đđť Want to grab your copy of The On Brand Blueprintâour best-selling Amazon book? To learn more about J. Alexandria Creative, .
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In this episode of "The Brand Files," host Jade Buford dives deep into the art of preparing for a successful Black Friday sale. If you're wondering when to start planning or how to leverage your existing content to warm up your audience, this episode is your go-to guide. Jade shares insights on turning October into a strategic warm-up period, emphasizing the importance of content repurposing and audience engagement. Discover how to create anticipation and set up stress-free promotions that resonate with your audience. Whether you're considering an early Black Friday launch or aligning with...
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Have you ever wondered how to make your brand truly unforgettable at events? In this episode of The Brand Files, Jade Buford shares her biggest takeaways from attending Sales Mastery Live and how fully embodying your brandâthrough your energy, your presence, your style, and even your leave-behindsâcan create a lasting impression. Whether youâre attending conferences, hosting workshops, or simply showing up online, this episode will inspire you to be intentional in how you present yourself and your businessâso your brand experience is magnetic, memorable, and authentically you. ⨠Tune...
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In this episode of The Brand File, Jade Buford takes us on a journey through the creation of her bestselling book, "The On Brand Blueprint." From the initial inspiration at a conference to the strategic planning and writing process, Jade shares her insights and experiences. Discover how she transformed a simple freebie into a comprehensive guide for small business owners, and learn about the invaluable support from her self-publishing coach. Tune in to explore the challenges and triumphs of writing a book that resonates with readers and achieves bestseller status. MENTIONS IN THE...
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You need a website. And not just any website, but a high end professional website. Why? Because a website that actually performs for your business is a non-negotiable. How we present things impacts how we feel about them. That's exactly what we are going to cover on this week's epsiode. Why your business needs a website and how a high converting website can be the one business tool that is a non-negotiable in your business. Want to know more about our Website in a Day Experience? Want to grab your copy of The On Brand Blueprintâour best-selling...
info_outlineHow it all began. Just a girl with a passion for small businesses, starting a brand and web design agency...without a website.
Meet Jade Buford, a corporate creative turned full time agency owner. She started J. Alexandria Creative while working corporate full time. in this episode we cover how J. Alexandria Creative got started, the importance of "going ugly early" in your business, and the turning point of not having a professional website to having a professional website, and what that can do for your business.
If you're a side hustler looking to go full time, this episode is for you.
To learn more about J. Alexandria Creative, click here to visit our website.
Want to see where your brand and website stands? Download our FREE DIY Brand and Website Audit to see what's working for you and what could be improved!