Danielle Basch – The Struggle is Real: Fix the Painful Processes from the Roof
Release Date: 06/16/2025
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In this episode of Roofing Road Trips®, Karen Edwards sits down with Amanda Gay of Brava Roof Tile to explore how their hands-on training events empower contractors and support lasting roof installations. Amanda and Karen discuss why these sessions are essential for proper tile application, how they benefit both manufacturers and contractors, and what attendees can expect when they take part in a training event. They also touch on the direct impact of training on the lifecycle and performance of a roof. Whether you're a seasoned pro or new to the industry, learn how Brava’s commitment...
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In this Roofing Road Trips® episode, Heidi Ellsworth is joined by Scott Carpenter to explore the critical issue of rooftop operational security, focusing on how unsecured equipment can become a serious hazard for buildings and their occupants. An expert in his field, Scott shares real-world stories that highlight the importance of anchoring systems, the evolving code requirements and the role contractors play in safeguarding rooftops. Listeners will learn what it takes to install the right systems, stay compliant and deliver peace of mind to building owners, while exploring how Anchor...
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In this episode of Coffee Conversations, Heidi J. Ellsworth is joined by John Kenney, Trent Cotney, and former Congressman Denver Riggleman for a dynamic discussion that blends global insight with political perspective. The panel dives into the top European trends influencing the U.S. roofing industry—such as green roofs and sustainability, increased focus on training, and innovations in prefabrication—while also examining how international policy, tariffs, and current developments in Washington, D.C. are shaping the future of roofing. From severe weather impacts to sustainability...
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In this episode, Alex Tolle sits down with Patrick Cochran from Red Dog’s Roofing to talk about the company’s deep roots, commitment to craftsmanship and what it means to Protect Your Home with Generations of Experience. Red Dog’s Roofing delivers trusted roofing solutions across Florida and Massachusetts. From asphalt and metal roofing to snow removal and siding, they prioritize customer care and premium materials on every project. Tune in to learn about their family-owned values, standout services and the trust they’ve built with homeowners and businesses alike. Learn more at...
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In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Anson Johnson, VP Gypsum Materials and Jeff Grimland, Director of Manufacturing to discuss the future of roofing and manufacturing of roof cover boards. Anson and Jeff share their vision for how USG’s Securock® Roofing business will continue to impact the roofing market, while staying connected to local contractors and their regional needs. Listen to this episode for a unique perspective on the roofing industry that brings USG’s 120+ years of manufacturing expertise straight to the contractor. Learn more...
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In this Roofing Road Trips® episode, Heidi J. Ellsworth is joined by Tracey Donels of Service First Solutions who shares a no-nonsense look at what it really takes to build a high-performing commercial service department. From the importance of internal operations to the value of daily practice over one-time training, Tracey outlines how exceptional service is more about communication than roofing. He also offers tactical advice on how to scale preventative maintenance programs that customers need. With lessons pulled straight from the jobsite and the office, this episode is a masterclass in...
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In this Coffee Conversation, Heidi J. Ellsworth talks with an acclaimed panel of experts about how Artificial Intelligence (AI) and how it is reshaping the roofing industry. AI isn’t just for ivory towers. It’s changing business from the jobsite to the back office. Understanding how it works is critical in helping contractors separate real opportunity from hype. This conversation will explore how AI is being used today to improve estimating, inspections, marketing and operations. The panel will discuss where this technology is headed, how it can impact the roofing industry and what...
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Welcome to People Make Roofing, a call to action led by Roofing Talent America and RoofersCoffeeShop®. We're tackling the industry's biggest challenges, from outdated misconceptions to the widening skills gap. Our mission? To show the next generation the true potential of roofing—including the diverse opportunities, endless growth possibilities and a chance to make a lasting impact. Join us as we share unfiltered stories from industry professionals across North America, inspiring and guiding the future of roofing. Learn more at RoofersCoffeeShop.com! ...
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In this episode of Roofing Road Trips, Heidi J. Ellsworth talks to Kristen Case of Hi-Peak Staffing and Rae July-Fistonich from Chinook Building Envelope Services about the importance of and strategies for recruiting women into the roofing industry. As a recruiter, Kristen’s perspective is complemented by Rae’s experience hiring for her company. Each of the speakers draw on their involvement in National Women in Roofing (NWIR). The three share their insight on how women have played a pivotal role in the roofing industry, and how inclusion not only supports the industry but builds...
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This month's question: How can roofing professionals effectively use social media marketing to grow their brand, reach new clients and engage with their community? Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com...
info_outlineIn this Roofing Road Trips® episode, host Megan Ellsworth is joined by Danielle Basch from Leap to take a closer look at how most roofers deal with chaos on the daily. From missed follow-ups, scattered paperwork, disconnected tools, and messy handoffs. Running a roofing business can be rewarding but also painful. In this conversation, we break down why many contractors have accepted the chaos as “just part of the job” and how the right tech, support, and mindset can finally bring order to the madness. Discover how Leap helps streamline operations, connect your tools, and make running your business a whole lot easier.
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