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Episode 12 - Communicating with the LGBTQ+ community

Media Coffee Podcast

Release Date: 06/29/2023

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In this episode, Nareeman and guests Peter Williams and Sophie Perry discuss tips for those looking to communicate with the LGBTQ+ community. 

  • Do not hesitate to consult the community by reaching out to charities, organisations.
  • Explore dedicated community platforms to find resources including data and stats.
  • Do consider involving members of the community from your company's staff in the conversation.
  • Define well your audience and objectives, keeping in mind that the LGBTQ+ community is made of smaller groups, which have different priorities and focus.
  • Demonstrate an authentic interest in the community through actions that have a real impact for the community (support for charities, organisations, grants, funding).
  • To communicate with authenticity, take the time to understand the "language" of the community (asking pronouns is one example).

Guests:

Peter Williams, Founder of Gayther @OfficialGayther

Sophie Perry, founder of the LGBTQ+ Journalism Network @LGBTQJournoNet