Libsyn Directory

The Power Of Sinch MessageMedia To Build A Brand with Damien Brennan #262

PERSONAL BRAND TALK Cam Roberts Podcast Show

Release Date: 05/14/2024

The 4 Advertising Campaigns Agencies Don't Want You To Know About! - #279

PERSONAL BRAND TALK Cam Roberts Podcast Show

Uncover the top 4 advertising campaigns agencies don't want you to know about! Learn how to boost your business growth with these secret marketing strategies. If you're not using all four of these advertising campaigns in your business right now… You’re missing out on hundreds of thousands of dollars in revenue and thousands of high-quality leads every single month. Hi, I’m Cameron Roberts, Fractional CMO & Founder of Bubblegum Marketing — and in this video, I break down the 4 must-run advertising campaigns that top agencies don’t want you to know about....

Why Webinars Are Tricky For Making Sales - #278

PERSONAL BRAND TALK Cam Roberts Podcast Show

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about Why Webinars Are Tricky For Making Sales ✔ Why even large communities see low live attendance on webinars ✔ How Q&A-style webinars keep people engaged for longer than planned ✔ Why many people don’t want to sit through long webinars ✔ The importance of testing multiple webinars before deciding they don’t work ✔ How combining webinars with short 3-day...

Win This Day Chris Champion - #277

PERSONAL BRAND TALK Cam Roberts Podcast Show

SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about Winning The Day with Chris Champion ✔ The transformational shift that's happening with AI ✔ Why you need to be using AI now or your business will die ✔ The crossroads of Crypto and Bitcoin - what you need to know ✔ How to win ONE DAY AT A TIME 🎙️ Enjoyed this episode? Don’t forget to: ✅ Subscribe to the Personal Brand Talk Podcast ✅...

7 Ways AI is Transforming Marketing - #276

PERSONAL BRAND TALK Cam Roberts Podcast Show

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today's topic is about 7 Ways AI is Transforming Marketing: ✔ How AI can free up your time and improve marketing results without hiring new team members ✔ Why starting small with AI tools helps you avoid overwhelm and see faster wins ✔ The importance of testing, learning, and optimizing one AI tool at a time ✔ How AI can unlock new revenue opportunities for your business or personal brand...

Why Digtial Products Are The Most Profitable Online Business Models - #275

PERSONAL BRAND TALK Cam Roberts Podcast Show

SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about Sales Funnel Presentations That Convert Like Crazy ✔ The Transformational Selling Technique ✔ Why and when to use VSL's ✔ The step-by-step tactics to powerful hook introductions ✔ How to get prospects excited about buying your products or programs 🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts:...

Funnels That Print Money in 2025 (And the Ones You Should Bury)#274

PERSONAL BRAND TALK Cam Roberts Podcast Show

SHOW NOTES Not all funnels are created equal—and in 2025, some are making millions while others are wasting your time and ad budget. In this episode, I break down which funnels still print money… and which ones you should bury for good. Whether you’re running a consulting business, selling digital courses, or building an eCommerce brand—this is your no-BS guide to what’s working now. You’ll learn the modern funnel strategies my team and I are using across high-performing campaigns—plus why strategy always beats tools. ...

Sales Funnel Presentations That Convert Like Crazy - #273

PERSONAL BRAND TALK Cam Roberts Podcast Show

SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about Sales Funnel Presentations That Convert Like Crazy ✔ The Transformational Selling Technique ✔ Why and when to use VSL's ✔ The step-by-step tactics to powerful hook introductions ✔ How to get prospects excited about buying your products or programs 🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts: https://camroberts.com.au/...

The $3K/Month Paid Ads MACHINE That Scales Itself — Omnichannel Ads That Convert! #271

PERSONAL BRAND TALK Cam Roberts Podcast Show

SHOW NOTES This isn’t your average paid ads tutorial. In this PODCAST, I break down a 12-minute masterclass on Omnichannel Paid Advertising Strategies — straight from a live mindmap I created. 🚀 Whether you're spending $3K/month or scaling beyond $30K/month, this episode will show you how to: ✅ Build a self-improving ad machine using Meta Ads, TikTok Ads, Google Ads, Pinterest, YouTube, AND Open Web Ads ✅ Understand when you're ready to expand from single-channel to multi-channel ✅ Align your paid media strategy with your buyer persona, product type, offer, and pricing ✅...

Al vs Human Marketer: Who builds better funnels #270

PERSONAL BRAND TALK Cam Roberts Podcast Show

SHOW NOTES 🎙️ Welcome to another episode of Personal Brand Talk Podcast The podcast where we break down high-performance digital marketing strategies so YOU can launch, scale, and dominate with smarter funnels and better conversions. 🔥 Today’s topic? AI vs Human Marketer: Who Really Builds Better Funnels? With AI tools popping up everywhere—from instant copywriting to funnel builders—it’s tempting to think automation is the answer to everything. But the truth? Tools don’t build winning funnels—strategists do. --- In this episode, we’ll dive into: ✔ What AI tools...

Smarter, Faster, Stronger: 7 Ways AI is Transforming Small Business Marketing #269

PERSONAL BRAND TALK Cam Roberts Podcast Show

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about future-proofing your business with AI-powered tools. From automating your marketing to creating better customer experiences, we’ll cover: ✔ 7 powerful AI tools to start using today ✔ Real use cases from small business owners and solopreneurs ✔ The best free + paid tools to test (and what to skip) ✔ Why AI isn’t replacing you—it’s here to EMPOWER you 🔎...

More Episodes

Podcast Show Notes:

What trends are happening in Sinch MessageMedia & SMS/MMS marketing?
The future of SMS/MMS Marketing
Why SMS/MMS Marketing and Message Media have such high delivery rates?
How to create personalised marketing messages delivered at the right time
When to use SMS/MMS to drive up Google Reviews & Re-orders
The latest ways to integrate Message Media into your Marketing Automation
Where and How AI fits in with Message Media Channels
Why you're missing out on new business and repeat sales

Damien connects great businesses with great technologies to drive great outcomes.

For the past 7 years, he has been working with businesses of all sizes to utilise messaging channels to have more engaging conversations with their customers. He has been a key contributor to the continued growth, performance and eventual acquisition of Sinch MessageMedia

Connect with Damien and Sinch MessageMedia:

Web: https://messagemedia.com/au/

LinkedIn: https://www.linkedin.com/in/damien-brennan/

STATS - The Business Trends report on SMS Marketing:

Reach anyone with a mobile device 97% of adult Americans own a cell phone, and 70% open a text message within 5 minutes of receiving it
Increased customer engagement 36% of customers prefer business communication via text - more than any other channel
Efficient and personalized communication 32% of customers expect immediate responses, and 36% ignore non-personalized messages
90% open rate for SMS
36% Click-through rate for SMS compared to less than 3% for email
51% of people reply to an SMS within 1-2 minutes, compared to 5.4% for email.
1/3 Consumers check their SMS notifications within 1 minute of receiving a text
70% of consumers opted in to receive SMS from businesses

https://messagemedia.com/au/our-partners/bubblegum-marketing/

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