AI for Video Creation – Creativity Killer?
Simon Says Video
In this solo episode of Simon Says Video Podcast, Simon explores the impact of AI on video creation. Is it a game-changer or a creativity killer? He dives into the pros and cons of AI tools, their role in scripting, editing, and content repurposing, and how video creators can embrace AI while maintaining authenticity. Timestamps & Key Topics ⏱️ 00:00 – Introduction AI’s rapid rise in content creation Concerns among creatives: Will AI replace creativity? Overview of the episode ⏱️ 01:06 – The AI Debate: Love It or Hate It? Polarised opinions on AI in the creative...
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Video Brand Guidelines with Simon Holt
Simon Says Video
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The 5-step process for creating effective video content
Simon Says Video
The 5-step process for creating effective video content In this short solo episode, I discuss why businesses need to create more video. After a recent poll, I found two main who businesses don't create consistent video content, firstly, understanding the benefits of video and second, the time it takes to create it. There are many reasons why businesses need video for their growth, such as increased engagement and reach, improved conversion rates, enhanced customer experience, and increased return on investment. Video can work for businesses if they have a plan and strategy in...
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How to create YouTube videos that convert with Tom Breeze
Simon Says Video
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The Smart Connector with Jane Bayler
Simon Says Video
The Smart Connector with Jane Bayler. As the Smart Connector, Jane Bayler is a London-based business growth expert who specializes in helping B2B consultants and service providers increase their revenue and establish themselves as the leading authority in their industry. With a background in media, advertising, real estate, and marketing, Jane has a wealth of experience to draw from. In this week's episode, she and I discuss why it's crucial to step in front of the camera and create video content to enhance your position as a "Smart Connector." Jane is a passionate...
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How to be confident on camera with Elisabeth Valentine
Simon Says Video
How to be confident on camera with Elisabeth Valentine Are you intimidated by the thought of appearing on video? You're not alone! The fear of being recorded, evaluated, and judged by others is common. We don't like the way we look or the way we sound on video. And often, we get brain-freeze or tongue-tied as soon as the record button is pressed. But it's time to overcome this and harness the power of video. In this episode, join me as I interview Elisabeth Valentine, a renowned voice-over artist, singer, speaker, and performance coach. Together, we share expert tips and tricks to help...
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How embracing video has transformed my business
Simon Says Video
How embracing video has transformed my business Joining me this week is business owner Jim Prior, who runs a soundproofing company based in the Midlands, and since going all in with video has seen his business grow by 40%. In the beginning, Jim couldn't see the value of spending money on video and be reluctant to get in front of the camera. But once Jim started working with me, all that changed. Jim has found that creating consistent video content has increased engagement and converted leads into clients. "I have seen a massive transformation in the conversions, the leads, and the way...
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Amplify Your Message With Video - with Lee Kennedy-Washington
Simon Says Video
Joining me this week is Lee Kennedy Washington. Lee runs an agency called Viral Seeding, and in this episode, we look at why you should be paying to get your video in front of your audience. In today's digital landscape, video is one of the most powerful tools for connecting with your audience and driving engagement. But to truly make an impact, your video needs to be seen by as many people as possible. That's where amplification comes in. Amplifying your video content means increasing its reach and ensuring that it reaches the right people at the right time. This can be done through various...
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ChatGPT - Revolutionising Content Creation
Simon Says Video
Revolutionising Content Creation: How ChatGPT is Transforming the Way Businesses Generate Content Unless you have been hiding under a rock, you would of heard of the AI Platform 'CHATGPT'. In this solo episode, I walk through how ChatGPT generates content. I will be taking you through the process of using ChatGPT to create high-quality written content for a video script and social media posts. If you want to see me demonstrate using the platform, . ChatGPT is a powerful tool that can help businesses automate repetitive tasks, improve customer engagement, and gain valuable insights from natural...
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Why you need a video brief with Christophe Stourton
Simon Says Video
Why you need a video brief with Christophe Stourton When creating a video for your business, having a clear and concise video brief is essential. A video brief is a document that outlines the goals, target audience, messaging, and other important details for your video project. Joining me this week is Christophe Stourton, better known as Chief-Of-Briefs. Christophe has managed creative agencies in the past and commissioned lots of video work, so in this episode, I wanted to get Christophe’s insight on how best to use video for your business and the importance of getting the brief right...
info_outlineIn this solo episode of Simon Says Video Podcast, Simon explores the impact of AI on video creation. Is it a game-changer or a creativity killer? He dives into the pros and cons of AI tools, their role in scripting, editing, and content repurposing, and how video creators can embrace AI while maintaining authenticity.
Timestamps & Key Topics
⏱️ 00:00 – Introduction
- AI’s rapid rise in content creation
- Concerns among creatives: Will AI replace creativity?
- Overview of the episode
⏱️ 01:06 – The AI Debate: Love It or Hate It?
- Polarised opinions on AI in the creative industry
- AI’s undeniable impact on workflow efficiency
⏱️ 03:45 – AI in Scripting & Storyboarding
- AI tools for script generation (ChatGPT, Jasper, Copy.ai)
- How to personalise AI-generated scripts
- Importance of keeping your unique voice
⏱️ 05:35 – AI for Video Editing: Does It Work?
- Testing AI-powered editing tools (Runway ML, CapCut, Maestro)
- Challenges in AI-generated video edits
- Why human creativity is still essential
⏱️ 07:06 – AI Voiceovers: Are They Replacing Humans?
- AI voice generators (Synthesia, Eleven Labs, Murph.ai)
- Potential impact on voiceover artists
- Are AI voices convincing enough?
⏱️ 08:13 – AI for Content Repurposing
- Using AI to create short-form content from longer videos
- Tools like Descript and social media auto-editing apps
⏱️ 09:10 – AI in Enhancing Video & Audio Quality
- AI tools for video upscaling (Topaz AI Video)
- AI-powered audio cleaning (Adobe Podcast, Final Cut enhancements)
- How AI can improve production value
⏱️ 10:09 – AI Stock Footage & Animation
- AI-generated visuals: Are they realistic?
- Tools like Runway ML, Kaiber AI, Canva animations
- Current limitations of AI-created video assets
⏱️ 11:12 – The Authenticity Challenge
- Why AI-generated content can feel impersonal
- The importance of maintaining a human touch
- How to balance AI efficiency with personal branding
⏱️ 12:47 – Can AI Create a Video Without You?
- The reality of AI-generated video production
- Does AI lack creative intuition and emotional depth?
- Why personal presence in video content still matters
⏱️ 14:20 – Closing Thoughts
- Simon’s take on the future of AI in video creation
- What AI tools have you used? Share your experiences!
- Links to mentioned tools & resources in the show notes
Resources & Links Mentioned
🔹AI Writing & Scripting Tools: ChatGPT, Jasper, and Copy.ai
🔹 AI Video Editing Tools: Runway ML, CapCut, Maestro
🔹 AI Voiceover Generators: Synthesia, Artlist, ElevenLabs and Murf.ai )
🔹 AI Content Repurposing: Pictory and Descript,Auto-editing social media tools
🔹 AI for Video Quality: Topaz AI Video, Adobe Podcast (for audio cleanup)
🔹 AI Stock & Animation: Runway ML and Kaiber AI, Canva
💬 Join the Conversation!
Are you using AI in your video workflow? What tools have made the biggest impact for you? Drop a comment or message Simon with your thoughts!
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