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EP. 211: From Layoff to Launch: How Sarah Built Financial Freedom Through Entrepreneurship

Ch*ngona Revolution

Release Date: 11/18/2025

EP. 222: If You Want to Create Content But Don’t Want to Come Off Conceited show art EP. 222: If You Want to Create Content But Don’t Want to Come Off Conceited

Ch*ngona Revolution

So many of my Courage Driven Latinas clients are loving the Visibility Challenge we’re working through right now, but that doesn’t mean that it’s been easy for them. In fact, a few fears have come up, and were preventing them from posting their content. It turns out they were afraid of being seen as conceited.    This makes sense, especially for our community. We were always being told to worry about what other people will say and what other people will think of us. Being too visible has always been framed as a negative in our lives, but what if I told you that posting your...

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EP. 221:  How Personal Branding Creates Opportunities and Builds Social Capital (Even When You’re Not in the Room) show art EP. 221: How Personal Branding Creates Opportunities and Builds Social Capital (Even When You’re Not in the Room)

Ch*ngona Revolution

2026 is a new year, and it’s time to make some courageous changes in your life. So if you’ve been wanting to post on social media and build your personal brand, but you’re too afraid to post anything, you’re leaving opportunities on the table.    Right now in the Courage Driven Latina program, we are working on being visible, and for a lot of people, that means posting on social media and building up their personal brand. They’re doing amazingly well right now, posting almost every single day to get used to it and seeing amazing results. But they weren’t posting before...

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EP. 220: The Fear of Being Seen Isn’t Insecurity — It’s Cultural Conditioning show art EP. 220: The Fear of Being Seen Isn’t Insecurity — It’s Cultural Conditioning

Ch*ngona Revolution

Many of my CDL clients are currently working on their fear of being seen. And as we talk through their feelings, I’m noticing that everyone is saying the same thing. This fear didn’t come from them; someone told them to be afraid of being seen.    Now, it’s not always in those words. But if you were being told that calladita te ves mas bonita as a kid, you’re going to remember that during a brainstorming meeting at work and keep your ideas to yourself. And the blame for that is not necessarily on our parents - the blame is on the culture that perpetuates misogyny in our...

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EP. 219:  How to Keep Going, Even When It Seems Like Something Might Not Be Working show art EP. 219:  How to Keep Going, Even When It Seems Like Something Might Not Be Working

Ch*ngona Revolution

Your manifestations are not something you can Two Day ship to your house. They’re not a new top you need before your cousin’s birthday party. So why does it feel so discouraging when your manifestations don’t happen right away? It makes us feel like failures, even though we haven’t even had the time to fail yet.    We have forgotten that great things take time. You need time to build momentum, get better at things, and get your reps in. Waiting feels like things are moving too slowly, like you're failing, but have you really even given your manifestations time to grow and...

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EP. 218: The Secret to a Vision Board That Actually Works (Step-By-Step Process) show art EP. 218: The Secret to a Vision Board That Actually Works (Step-By-Step Process)

Ch*ngona Revolution

Not all vision boards are created equally. Some of them work, and they help you manifest everything you’ve ever wanted, and some don’t do anything. So why is it that some vision boards do work and others don’t?    The truth is that a vision board is just like manifesting. There’s a formula that I use to get everything I want. That formula removes limiting beliefs and sets me up to take courageous action. The manifestation formula that I use can also be used to create vision boards, and this week, I’m going to share it with you!   In this week’s episode, we’re...

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EP. 216: End-of-Year Anxiety: What to Do When You’re Triggered, Tired, and Feeling Behind show art EP. 216: End-of-Year Anxiety: What to Do When You’re Triggered, Tired, and Feeling Behind

Ch*ngona Revolution

The end of the year can make my clients feel like they didn’t do enough, like they failed, or like they’re never going to make their dreams come true. I get it, it’s a totally normal reaction to the end of the year. But stewing in these feelings is not going to help us manifest our most amazing lives.    There’s no ignoring these feelings; we have to work through them in order to feel better. And that means facing them head-on and confronting your triggered self in order to help her. And we can do it, together.    In this week’s episode, we’re talking about...

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EP. 217: Steal My Manifestation Framework to Manifest Your Dream Life in 2026 show art EP. 217: Steal My Manifestation Framework to Manifest Your Dream Life in 2026

Ch*ngona Revolution

Manifesting is technically a science. It’s a little bit of quantum physics, a little bit of psychology, and a lot of heart. You are the key to making your dreams come true. The first step to making those dreams a reality is identifying them.  Many times, my clients have a general idea of what they want, but they don’t have the specifics. They know they want financial freedom and to start their own business, but they don’t know what they want to offer their customers. I help them figure that out in both the Courage Driven Latina and the Magnetic Mastermind programs, and we always...

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EP. 215: What Stage of Personal Branding Are You In? Discover the 3-Step Framework show art EP. 215: What Stage of Personal Branding Are You In? Discover the 3-Step Framework

Ch*ngona Revolution

Hot take: Everyone can benefit from a personal brand! Especially women of color. Whether you’re an employee or a business owner, everyone needs to have a personal brand because only you know what the best parts of you are and how to market yourself. Your dreams come true when you believe in yourself, and personal branding gives you the framework to do just that. Now, the idea of figuring out your personal brand may seem daunting, but it’s really not. First of all, I am going to share my 3-step framework on how to identify your personal brand, so I’ve got you covered there. And secondly,...

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EP. 214: Healing Financial Trauma: Why Latinas Struggle with Money (and How to Break Free) with Alejandra Rojas show art EP. 214: Healing Financial Trauma: Why Latinas Struggle with Money (and How to Break Free) with Alejandra Rojas

Ch*ngona Revolution

Financial trauma is tricky - it’s a nuanced conversation that plays a part in our everyday lives. And that’s because money touches every part of our lives. Our families, businesses, and even we ourselves depend on money to a certain extent. So when you get that guilty feeling in your stomach that makes you refuse to look at your bank statements, it can feel overwhelming. That’s why we called in a professional. Alejandra Rojas is an entrepreneur, Forbes contributor, writer, and founder of , a financial mentoring platform that helps women overcome financial trauma and improve their...

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EP. 213: 10 Questions to Ask Yourself Before 2026 If You're Tired of Hiding and Ready to Be Visible show art EP. 213: 10 Questions to Ask Yourself Before 2026 If You're Tired of Hiding and Ready to Be Visible

Ch*ngona Revolution

As we close out the year, we naturally start thinking about everything we’ve accomplished and everything we still need to work on. And if you didn’t achieve all your goals, that’s ok! That’s what next year is for.    For now, let’s organize our thoughts and reset our mindset. Because if you’re anything like me, there comes a point when you’re tired of hiding, and you’re ready to be more visible. That’s how I felt back in 2019, and now I have a successful business, a thriving podcast, and I’ve appeared on National television on multiple TV segments. It is possible,...

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One of my Courage Driven Latina clients, Sarah Tulloch, is a podcast production manager, and fun fact: she’s been managing this podcast for over three years! She created the podcast launch course that’s in the Courage Driven Latina Portal, and she’s even helped her fellow courage driven Latinas launch their podcasts and post consistently. Today, she’s an expert on all things podcasting with a successful business, but her life was very different just a few years ago. She lost her courage and didn’t know how to get it back, so she joined the Courage Driven Latina program.

 

Sarah Tulloch is the founder and the lead Podcast Production Manager at CCST (Content Creation with Sarah Tulloch). CCST is a boutique podcast and content production studio dedicated to supporting creative entrepreneurs with done-for-you services and proven growth strategies. Sarah helps her clients grow their reach, promote their services, and attract their ideal clients through eye-catching and consistent content. In just 4 years, Sarah Tulloch has produced audio and video podcast episodes, copy, and social media materials for +15 podcasts nationwide. At CCST, they provide the essentials of podcast production so that their clients can focus on staying creative and growing their businesses. Sarah is passionate about women’s stories and education. When she's not producing podcasts or creating content, she's writing romantasy novels cafes all over NYC.

 

In this week’s episode, we’re talking about how Sarah built financial freedom through entrepreneurship. Before she started her own company, she was laid off during one of the worst tech layoffs to date. After applying to 234 jobs and hearing almost nothing back, she decided to throw herself into her business idea and never look back. Since then, she’s helped people launch and maintain their podcasts, earn an extra $10k to go to her friend's destination wedding in the Dominican Republic, and find the clarity she was looking for by taking aligned action. Tune in to Sarah’s episode to hear how the Courage Driven Latina helped her find her courage again. 



Follow Sarah on:
Website: https://www.sarahtullochwrites.com

Instagram: @podcasts.by.sarah

TikTok: @podcasts.by.sarah

LinkedIn: https://www.linkedin.com/in/sarah-tulloch-4629a3156/

Check out her Podcast Production services here! 

 

Follow Erika on:
Instagram @‌theerikacruz
TikTok @‌theerikacruz
LinkedIn

Website:
http://www.theerikacruz.com

How to work with Erika:

Sign up for the FREE webinar, Make 2026 Your Main-Character Year, here!

Join the waitlist for the Courage Driven Latina program here.

Join the waitlist for the Magnetic Mastermind here!

 

Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio.