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Business Growth through Community Engagement

Legacy

Release Date: 07/07/2025

Breaking the Loop of Stress and Self Doubt show art Breaking the Loop of Stress and Self Doubt

Legacy

Confidence isn’t a personality trait, it's a system you can train. In this episode of the Business Legacy Podcast, Paul Dio sits down with mindset and confidence expert Natalie Plamondon-Thomas to explore how our brain creates stress, doubt, and emotional loops and how to interrupt them. Natalie shares the neuroscience behind confidence, the difference between the logical mind and unconscious mind, and why most people accidentally program themselves for stress. Through powerful metaphors and practical tools, she explains how to rewrite internal dialogue, break anxiety cycles, and access peak...

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Creating Space Where People Feel Seen and Heard show art Creating Space Where People Feel Seen and Heard

Legacy

What happens when culture becomes the foundation of your business not just a marketing tactic? In this episode of the Business Legacy Podcast, Paul Dio sits down with Evan Marshall, COO of Black Menswear, a cultural impact agency that began as a visual storytelling project and evolved into a nationwide movement and top-of-funnel agency for brands. Evan breaks down the power of enclothed cognition how what we wear shapes how we think and how that idea became the thread that ties together fashion, identity, and community for Black and brown audiences. From viral flash mobs to global brand...

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Choose Growth Over Comfort and Build a Lifeswitch show art Choose Growth Over Comfort and Build a Lifeswitch

Legacy

What if your biggest failure turned into the moment that defined your legacy? In this episode of the Legacy Podcast, host Paul Dio sits down with Joel Steele, entrepreneur, speaker, and author of LifeSwitch. From restaurant collapse to financial success, Joel shares how flipping his "life switch" transformed his mindset, purpose, and trajectory. Now, through his book and mission, he’s helping others find the power within themselves to do the same. Joel unpacks the turning points that shaped him from navigating debt to redefining fulfillment beyond financial wins. He dives into how tuning...

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Helping People Sleep Better with Data-Driven Reviews show art Helping People Sleep Better with Data-Driven Reviews

Legacy

What happens when you mix analytical rigor with an everyday product like a mattress? You get NapLab, a data-driven review site created by Derek Hales, whose mission is to help people sleep better by eliminating the guesswork behind mattress shopping. In this episode of the Legacy Podcast, host Paul Dio sits down with Derek to explore how a personal frustration with mattress shopping led to a full-time career in objective sleep product testing. What started as a weekend side project quickly turned into one of the most trusted mattress review platforms online. Derek walks through his meticulous...

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Redefining Professional Outreach in the Age of AI show art Redefining Professional Outreach in the Age of AI

Legacy

Is cold email dead? Not even close you’re just doing it wrong. In this episode of the Legacy Podcast, host Paul Dio speaks with Adam Rosen, founder and CEO of Email Outreach Company (EOC), a service helping startups and businesses scale their outreach through strategic, professional cold email. From landing Fortune 500 clients like Amazon and Bank of America to getting replies from Mark Cuban and Ajay Banga, Adam shares real stories that prove email is still one of the most powerful tools in business if you know how to use it. He breaks down what’s changed (and what hasn’t) in the email...

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Rethinking Water Quality and Community show art Rethinking Water Quality and Community

Legacy

What happens when a software founder returns to her roots in Maine and sees clean water as the foundation for local economic development? In this episode of the Legacy Podcast, host Paul Dio speaks with Jen Millard, co-founder and CEO of Maine Love, a growing water brand with a mission far bigger than hydration. After years leading tech companies and consumer product startups, Jen returned to her home state to build something that mattered not just a brand, but a vehicle for job creation, sustainability, and local reinvestment. From repurposing idle breweries to creating a supply chain that...

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Why Connection and Curiosity Drive Business Growth show art Why Connection and Curiosity Drive Business Growth

Legacy

How do you turn a childhood paper route into a billion-dollar vision rooted in purpose and positivity? In this episode of the Legacy Podcast, host Paul Dio sits down with Peter Bradford, serial entrepreneur and founder of Cash Network LLC, to explore his journey from domain-flipping in the late '90s to launching a pet insurance company with heart. Peter’s story is a testament to how curiosity, adaptability, and an intrinsic desire to “be better” can evolve into meaningful legacy-building. He shares how early lessons in efficiency, pattern recognition, and people-watching laid the...

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From Disruption to Advantage with Futurist Insights show art From Disruption to Advantage with Futurist Insights

Legacy

What if you could anticipate the future with certainty, turning potential challenges into opportunities? On this episode of the Legacy Podcast, we explore this compelling idea with Daniel Burrus, a renowned futurist, author, and speaker. Dive into the art of foresight as Burrus explains the power of combining anticipatory strategies with an understanding of hard and soft trends. Hard trends are inevitable future certainties such as technological advancements, while soft trends are mutable assumptions. Together, we uncover how identifying these trends can transform both personal growth and...

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Integrating Vitamins into Daily Habits show art Integrating Vitamins into Daily Habits

Legacy

What if your daily brushing routine could do more than just clean your teeth? Join us as we chat with Vladimir, the visionary co-founder and CEO of Better Better, who is transforming oral care into a nutritional powerhouse. After overcoming cancer and grappling with the demands of daily supplements, Vladimir had a breakthrough idea: infuse toothpaste with essential vitamins and minerals to support both oral health and overall well-being. Discover the compelling story behind the development of nutrient-enriched toothpaste and how this innovative concept leverages the simple habit of brushing to...

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The Intersection of Real Estate and Tax Advisory show art The Intersection of Real Estate and Tax Advisory

Legacy

Matthew Wessels, partner at Wessels Realty and Tax Advisors, takes center stage as he shares his compelling journey from the hills of New Hampshire to carving a unique niche in the real estate and tax advisory world. Matthew's story is a testament to the power of combining passions, as he skillfully marries his accounting background with a fervor for real estate development. Our conversation uncovers how he transitioned from the corporate treadmill to co-purchasing his first property, igniting a career that now stands at the intersection of real estate analysis, general contracting, and...

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More Episodes

Can businesses truly stand out in the sea of AI-generated content flooding the digital world? With a promise to unveil innovative strategies, we engage with Jon Logan, the visionary founder of Greenlit Growth Strategies, to dissect the transformative power of online communities. By sharing unique tactics like reimagining traditional marketing methods with a modern flair such as using road signs for workshops we explore how companies can forge stronger connections with their audience amidst the overwhelming influx of digital noise. This episode offers a compelling examination of how industries can cross-pollinate ideas within these communities, helping businesses not just survive but thrive in a crowded marketplace.

Shifting gears, we delve into the practical applications of AI in content creation and the indispensable value of professional communities. What does it take to truly stand out in a world where Canva templates are ubiquitous? We break down the importance of moving beyond generic solutions by integrating AI into daily workflows, from idea generation to personal communication. Jon  and I unpack the concept of maker time versus manager time, advocating for structured schedules that amplify creative productivity. We also shine a light on the often-overlooked benefits of professional communities networking, shared learning, and camaraderie that become catalysts for personal growth and business success in this fast-paced digital era.

 

Timestamps

00:00:00 - Introduction and Welcome to the Business Legacy Podcast  

00:01:15 - Introducing Jon Logan, Founder of Greenlit Growth Strategies  

00:02:30 - The Future of Online Communities Amid AI Content Surge  

00:04:45 - Using Traditional Marketing Tactics with a Modern Twist  

00:06:10 - Challenges Faced by Business Owners in the Digital Era  

00:09:00 - Evolution of Content Creation Tools and AI Integration  

00:10:30 - The Role of AI in Idea Generation and Content Creation  

00:11:45 - Exploring Maker Time vs. Manager Time for Productivity  

00:13:15 - Networking and Support in Professional Communities  

00:14:45 - The Unconventional Marketing Success Stories  

00:17:00 - Leveraging Podcasting as a Strategic Business Tool  

00:18:30 - Building a Marketing Machine for Business Growth  

00:20:00 - Jon Logan’s Personal Success Stories in Marketing  

00:21:45 - Overcoming Marketing Challenges with Unique Approaches  

00:23:15 - Personal Satisfaction from Community Engagement  

00:24:45 - Final Thoughts on the Power of AI and Communities  

00:26:00 - Where to Find More About Jon Logan and Greenlit Growth Strategies  

00:27:00 - Closing Remarks and Invitation to Leave a Review

 

Episode Resources:

Find out more about Jon at: https://greenlitgrowth.com/about-jon-logan
And  https://greenlitgrowth.com/

Legacy Podcast: For more information about the Legacy Podcast and its co-hosts, visit businesslegacypodcast.com.

Leave a Review: If you enjoyed the episode, leave a review and rating on your preferred podcast platform.

For more information: Visit businesslegacypodcast.com to access the shownotes and additional resources on the episode.