Redefining Professional Outreach in the Age of AI
Legacy
Is cold email dead? Not even close you’re just doing it wrong. In this episode of the Legacy Podcast, host Paul Dio speaks with Adam Rosen, founder and CEO of Email Outreach Company (EOC), a service helping startups and businesses scale their outreach through strategic, professional cold email. From landing Fortune 500 clients like Amazon and Bank of America to getting replies from Mark Cuban and Ajay Banga, Adam shares real stories that prove email is still one of the most powerful tools in business if you know how to use it. He breaks down what’s changed (and what hasn’t) in the email...
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Rethinking Water Quality and Community
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What happens when a software founder returns to her roots in Maine and sees clean water as the foundation for local economic development? In this episode of the Legacy Podcast, host Paul Dio speaks with Jen Millard, co-founder and CEO of Maine Love, a growing water brand with a mission far bigger than hydration. After years leading tech companies and consumer product startups, Jen returned to her home state to build something that mattered not just a brand, but a vehicle for job creation, sustainability, and local reinvestment. From repurposing idle breweries to creating a supply chain that...
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Why Connection and Curiosity Drive Business Growth
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How do you turn a childhood paper route into a billion-dollar vision rooted in purpose and positivity? In this episode of the Legacy Podcast, host Paul Dio sits down with Peter Bradford, serial entrepreneur and founder of Cash Network LLC, to explore his journey from domain-flipping in the late '90s to launching a pet insurance company with heart. Peter’s story is a testament to how curiosity, adaptability, and an intrinsic desire to “be better” can evolve into meaningful legacy-building. He shares how early lessons in efficiency, pattern recognition, and people-watching laid the...
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From Disruption to Advantage with Futurist Insights
Legacy
What if you could anticipate the future with certainty, turning potential challenges into opportunities? On this episode of the Legacy Podcast, we explore this compelling idea with Daniel Burrus, a renowned futurist, author, and speaker. Dive into the art of foresight as Burrus explains the power of combining anticipatory strategies with an understanding of hard and soft trends. Hard trends are inevitable future certainties such as technological advancements, while soft trends are mutable assumptions. Together, we uncover how identifying these trends can transform both personal growth and...
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Integrating Vitamins into Daily Habits
Legacy
What if your daily brushing routine could do more than just clean your teeth? Join us as we chat with Vladimir, the visionary co-founder and CEO of Better Better, who is transforming oral care into a nutritional powerhouse. After overcoming cancer and grappling with the demands of daily supplements, Vladimir had a breakthrough idea: infuse toothpaste with essential vitamins and minerals to support both oral health and overall well-being. Discover the compelling story behind the development of nutrient-enriched toothpaste and how this innovative concept leverages the simple habit of brushing to...
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The Intersection of Real Estate and Tax Advisory
Legacy
Matthew Wessels, partner at Wessels Realty and Tax Advisors, takes center stage as he shares his compelling journey from the hills of New Hampshire to carving a unique niche in the real estate and tax advisory world. Matthew's story is a testament to the power of combining passions, as he skillfully marries his accounting background with a fervor for real estate development. Our conversation uncovers how he transitioned from the corporate treadmill to co-purchasing his first property, igniting a career that now stands at the intersection of real estate analysis, general contracting, and...
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Harnessing Rhythm for Inspirational Leadership
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Transformative Leadership and Business Innovation: Natalie Spiro's journey from Johannesburg to the CEO of Drum Cafe North America illustrates the power of adaptability and innovation in leadership. Her story highlights how interactive drumming became a transformative tool for team development and corporate engagement, leading to a unique business model that turns energy into inspiration. Resilience in the Face of Adversity: The episode delves into Natalie's strategic pivots during the COVID-19 pandemic, showcasing her resilience as she transitioned from live events to virtual operations. Her...
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Fraud Detection and Digital Marketing In the age of AI
Legacy
Ready to shield your digital marketing efforts from the pervasive threat of ad fraud? Join us as we sit down with Rich Kahn, the visionary co-founder and CEO of Anura. With over two decades of expertise, Rich takes us through his journey of identifying a critical gap in the market and developing a robust ad fraud solution. From bots to malware, discover how Anura innovatively tackles fraudulent activities, significantly safeguarding advertisers' investments. Rich unpacks the sophisticated nature of ad fraud, especially with the rise of AI, and highlights the staggering financial implications...
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Crafting a Legacy in Luxury Real Estate
Legacy
Ever wondered how strategic moves can reshape your career in real estate? Join us as we uncover the journey of Harrison Polsky, the principal of Katina Homes in Dallas, and learn how his transition from a commercial analyst to a prominent figure in the Dallas real estate scene became a game-changer. Harrison unfolds his path from being a residential broker to representing builders, navigating the challenges of the COVID-19 pandemic, and ultimately co-founding a successful venture. He reveals the dynamics behind Dallas's booming market, driven by the influx from places like New York and...
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The Art of Trust and Technology
Legacy
What if empathy could be the cornerstone of great leadership? Join us on a transformative journey with Susan Odle, the visionary CEO of StorMagic, as she unravels the secrets behind her remarkable 30-year career in the tech industry. From her beginnings in sales to ascending to the role of CEO, Susan shares how listening and building trust have been pivotal in her leadership. As a woman and visible minority, she offers unique insights into balancing gut instincts with evidence-based decision-making to navigate the swiftly changing tech landscape. Discover StorMagic's strategic vision for...
info_outlineIs cold email dead? Not even close you’re just doing it wrong. In this episode of the Legacy Podcast, host Paul Dio speaks with Adam Rosen, founder and CEO of Email Outreach Company (EOC), a service helping startups and businesses scale their outreach through strategic, professional cold email.
From landing Fortune 500 clients like Amazon and Bank of America to getting replies from Mark Cuban and Ajay Banga, Adam shares real stories that prove email is still one of the most powerful tools in business if you know how to use it.
He breaks down what’s changed (and what hasn’t) in the email landscape, especially after the crackdown by Google and Microsoft on poor practices. You’ll learn why most emails go ignored, what really makes the best open rates, and how to write with the kind of care that earns time on someone’s calendar not a spot in the spam folder.
Whether you're in B2B sales, lead generation, or trying to build partnerships from scratch, Adam delivers a crash course on doing cold email the right way built on value, credibility, and deep customer understanding.
Timestamps
00:01:07 – How Adam stumbled into email and turned it into a business
00:02:45 – Cold emailing Mark Cuban and getting replies from execs
00:04:00 – Why most outreach fails due to poor offer articulation
00:06:15 – How to research and write for high-level prospects
00:09:00 – Professionalism in outreach and how to stand out
00:10:50 – Why Adam stuck with email despite newer channels
00:12:15 – How AI is accelerating the pace of change in cold email
00:13:30 – Outdated tactics and what no longer works in 2024
00:15:00 – Managing hundreds of inboxes with new tech
00:16:50 – Where to learn more and sign up for Adam’s newsletter
Connect with Adam
🌐 Website: https://eocworks.com
📩 Email: adam@eocworks.com
📰 Newsletter: Cold Email Tips & Strategy (Free Signup)
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Episode Resources
Connect with Adam here and find more about what he does: https://eocworks.com
Legacy Podcast: For more information about the Legacy Podcast and its co-hosts, visit https://businesslegacypodcast.com
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