Understanding Market Context in Business Planning
Release Date: 12/02/2025
Understanding Market Context in Business Planning
24 Hour Business Plan Podcast
Every strong business plan starts with understanding the market context. Andrew outlines what to include in your market analysis, the level of detail required for your customers and clients, and why this is an essential step to shape your strategy.
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Why Business Planning Matters and How to Build an Effective Plan
24 Hour Business Plan Podcast
Do I even need a business plan? In this first episode, Andrew explains the value of business planning, the key elements every plan should include, whether a SWOT analysis adds real insight, and the essential factors most plans overlook.
info_outlineEvery strong business plan starts with understanding the market context. Andrew outlines what to include in your market analysis, the level of detail required for your customers and clients, and why this is an essential step to shape your strategy.