Ep 44: You’re Not Bad at Marketing. You’re Just Missing This One Thing.
The Clear Business Growth Show
Release Date: 06/28/2025
Waiting Until Things Calm Down Is the Fastest Way to Repeat Last Year (Ep. 67)
The Clear Business Growth Show
That voice that says “I’ll work on it when things calm down” sounds sensible. It is also the fastest way to stay exactly where you are. In this episode, I unpack why calm rarely arrives on its own, how waiting quietly locks in last year’s results, and why clarity is the thing that actually creates momentum, even when business feels full. In this episode Why waiting for calm keeps you stuck in the messy middle The hidden cost of deferring clarity on your offer and messaging How busyness disguises avoidance, even in successful businesses Why clarity creates calm, not the other...
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A Better Way to Grow Your Business in 2026: Less Chaos, More Confidence (Ep. 66).
The Clear Business Growth Show
If growing your business has started to feel heavier than it should, this episode is for you. Many service providers reach a stage where they are capable, busy, and experienced but growth feels inconsistent, messy, or reactive. You want more confidence, more consistency, and more space, but the idea of “doing more” just feels exhausting. In this episode, I break down a better way to grow your business in 2026. One that is grounded in clarity and structure, not hustle or overwhelm. You will learn why trying to build your next level on outdated foundations creates frustration, how clarity...
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The Stage of Business Where Everything Starts to Feel Heavy and How to Make It Better (Ep. 65).
The Clear Business Growth Show
Your business looks fine from the outside, but behind the scenes it feels heavier than it should. You’re busy, capable, and getting results, yet clarity feels elusive and growth feels overwhelming. In this episode, Esther Gretton breaks down why this stage is so common for service-based business owners a few years in, why it’s not a personal failure, and what actually needs to change to move forward with confidence and calm. This is a conversation about the messy middle of business, what causes it, and how the right foundations can turn friction into momentum. In this episode, you’ll...
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How to Finally Run the Business You Imagined for 2026 Without Spinning Your Wheels (Ep. 64).
The Clear Business Growth Show
Have you ever looked at your business and thought, “This isn’t quite what I imagined it would feel like by now”? You wanted more freedom. More clarity. More ease. A business that felt good to run, not just busy to maintain. But instead, you’re capable, booked, doing the work… and still feeling like you’re spinning your wheels. In this episode, we’re talking about why that happens and, more importantly, what actually needs to shift if you want 2026 to feel different. This isn’t about doing more. It’s not about adding another offer. And it’s definitely not...
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Why Your Business Feels Hard Right Now (and How Refinement Fixes It). (Ep. 63)
The Clear Business Growth Show
Does your business feel heavier than it should right now? Not in a dramatic, burn-it-all-down way, but in that quiet, constant exhaustion where you’re always busy, always delivering, always trying… and yet things still don’t feel smooth, consistent, or spacious. In this episode, I’m unpacking a belief shift that so many service-based business owners need at this stage of growth: 👉 Your business doesn’t feel hard because you need to do more. 👉 It feels hard because what you already have hasn’t been refined. Refinement is the missing piece that turns a busy business into a...
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Before You Plan 2026, You Need to Come Back to This One Thing (Ep 62).
The Clear Business Growth Show
Before you map out your 2026 offers, revenue goals or big “this year I’ll finally…” plans, there’s one thing most established business owners unintentionally skip. Your why. Your vision. The deeper driver that used to energise you… but may have quietly faded into the background. If you’ve been feeling a bit off, a bit directionless, or unsure what your next level actually looks like, this episode is your recalibration. You can’t build the next stage of your business from a version of yourself you’ve already outgrown. And planning from overwhelm, fatigue or “what you’ve...
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I Want You To Hear This Before You Use AI to Grow Your Business (Ep. 61).
The Clear Business Growth Show
So many service providers are turning to AI and automation hoping it will finally help them stay consistent, market more, and grow faster. But here’s the truth most people miss: AI can’t fix a lack of clarity. It can’t fix a scattered offer. And it can’t fix a business that’s running on custom work, inconsistent pricing or ill-fit clients. 🎁 Get the FREE 15-minute training: Learn the three simple shifts you need before stepping into your next stage of growth. Clarify what’s out of alignment, what’s missing and what needs tightening so you can plan for 2026 with confidence....
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The One Thing You Must Fix Before You Can Create Consistent Months in Business.
The Clear Business Growth Show
Trying to grow by adding more offers, more marketing, or more effort is like pouring water into a leaky bucket. This episode explores the real issue underneath inconsistent results and why fixing your focus, not your workload, is what turns unpredictable months into steady, sustainable growth. What we cover in this episode: Why doing more isn’t solving the problem: Many service providers feel pressure to be more visible, create more content, or launch new offers. When the foundation underneath isn’t solid, this only amplifies overwhelm. If you’ve been avoiding growth activities because...
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Why I Believe Selling Isn’t About Persuading. It’s About Helping the Right People Make the Right Decision. (Ep. 59).
The Clear Business Growth Show
Selling gets a bad rap, mostly because many of us have experienced the pushy, uncomfortable version of it. In this episode, my aim is to reframesselling entirely. Instead of trying to convince people, she breaks down how to sell in a way that feels grounded, ethical, and human. You’ll hear why great sales conversations are built on connection, clarity, and understanding your great-fit clients. I shares stories from my years in business development, including how focusing on empathy and fit helped me exceed sales targets and build long-term trust. This episode is especially for service-based...
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The Hidden Step To Standing Out in a Saturated Market That A Lot Of People Miss (Ep. 58).
The Clear Business Growth Show
You know that feeling when you’re doing great work, your clients love it, your results speak for themselves, but somehow, it feels like people online don’t see it? You’ve refined your offers, rewritten your messaging, niched down (more than once)… and yet, you’re still not standing out in the way you know you could. Here's what I beleive to be true: Standing out isn’t about being louder or doing more. It’s about being clearer. And that’s where your Signature Framework comes in: the structure that makes your expertise visible, memorable, and easier to sell without...
info_outlineIf marketing for your service business feels awkward, overwhelming, or just plain gives you the ick, you’re not alone. Whether it’s showing up on Instagram, sending a sales email, or prepping for a webinar, many brilliant business owners hit a wall when it’s time to market themselves.
In this episode of The Clear Business Growth Show, I’m unpacking the real reason why marketing can feel so hard (hint: it’s not because you’re bad at it) and the powerful mindset shift that can help you find your voice, connect more confidently, and start attracting the right clients.
You’ll discover how to shift from “one-to-many” marketing that feels forced, to human-first marketing that’s grounded in empathy and real connection. If you’re tired of guessing what to say, this episode will help you simplify your message, speak directly to your dream clients, and build trust, without the burnout.
Inside this episode:
• Why even experienced service providers struggle with content confidence
• The hidden power of 1:1 connection (and how to translate that into your content)
• A simple way to make your marketing feel like a real conversation
• How to use a Client Empathy Map to clarify your messaging and content strategy
• Why marketing with empathy leads to more great-fit clients and steady business growth
Perfect for you if:
You’re a service-based business owner who wants to grow your business with clarity and ease, not more hustle. You’re craving a clear marketing strategy that feels aligned, effective, and natural. You want to simplify your content plan and attract premium clients without trying to be everywhere at once.
Resources & Links:
• Get your Tuesday reset: Join the free Get Clear Weekly email
• Learn about my coaching program: Get Clear & Grow
Connect with Me:
• Instagram: @esther.gretton
• Website: www.esthergretton.com
• Email: esther@esthergretton.com
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