242: Why Long-Form Content Is Back & How It Can Explode Your Business in 2025
Release Date: 05/20/2025
All About That Action
Are you hiding your business, or yourself, from the world? In this episode, Ashley shares the powerful mindset shift that changed everything for Pod Shark Media: becoming her own biggest cheerleader. She gets real about the early messy days of building the business, the fear and discomfort of showing up online, and why betting on yourself is the ultimate growth strategy. Ashley walks you through how to show up consistently (even when it’s scary), why it’s okay to be imperfect, and how this energy attracts the right people, opportunities, and clients into your life. If you’ve been holding...
info_outlineAll About That Action
Are you doing everything right in your business? Clear on your messaging, ideal client, and offers, but still falling short of your revenue goals? In this episode, Ashley shares a behind-the-scenes story of how she and Avery unlocked a new level of growth by adding content shoots to their business model. You'll hear how this single decision not only generated more revenue but also deepened relationships with their clients and helped them show up more confidently online. If you’ve been feeling stuck or wondering what the next move is for your business, this episode will inspire you to...
info_outlineAll About That Action
Let’s be real—most business owners don’t have time to post on social every day. But inconsistent content = inconsistent revenue. In this episode of All About That Action, we reveal the secret to showing up consistently online—even if you’re juggling a million things. Here’s what you’ll learn: 🧠 How to shift your mindset from “I don’t have time” to “This is a priority” 📅 The batching method that saves hours and builds momentum 🎥 Why your content doesn’t have to be perfect to be powerful This isn’t about hustle—it’s about strategy. If you're tired...
info_outlineAll About That Action
In this inspiring episode of All About That Action, host Ashley Whaley sits down with Tara Dunn, brand photographer, small business coach, and founder of Connect Belong. Tara shares her journey of relocating to Arizona and building intentional connections both online and in person. They discuss the power of community for entrepreneurs, how to lead with heart while growing a brand, and practical tips for creating meaningful relationships in business. Whether you’re a creative entrepreneur, a small business owner, or just someone who wants to find more authentic connection in the digital...
info_outlineAll About That Action
You might think not posting on Instagram isn’t a big deal—but to your potential clients, it’s a red flag. In this episode of All About That Action, we break down why an inactive feed sends the message that your business is outdated, unavailable, or even closed. You’ll learn: 📉 How inconsistency on social media erodes trust 📱 The psychology behind a “digital storefront” ⚡ Quick fixes to make your feed active and relevant again If you want your business to stand out, attract ideal clients, and look legit online, this is your wake-up call. 🎯 Visit to get...
info_outlineAll About That Action
Struggling to grow your business sustainably? In this episode of All About That Action, we dive into practical, battle-tested ways to increase your Monthly Recurring Revenue (MRR)—without sacrificing your sanity or personal life. We cover: 💰 The mindset shift every service-based business owner needs 📈 The difference between scaling smart vs. scaling sloppy 🔁 How to productize your offers and build consistent income Whether you're stuck at $5K/month or eyeing your first $30K+ MRR milestone, this episode is packed with real talk and real strategy to help you get there. 🎧 Tune...
info_outlineAll About That Action
Let’s face it—most business owners don’t have hours to spend planning, filming, and posting content every week. In this episode of All About That Action, we tackle the #1 excuse for not showing up online: “I’m just too busy.” You’ll learn real-world strategies to stay consistent on Instagram—even if your calendar is jam-packed. We break down: ✅ How to batch 2 weeks of content in 2 hours ✅ What to post when you have “nothing to say” ✅ When to outsource (and what to hand off first) Whether you’re running a one-person show or managing a small team, this episode...
info_outlineAll About That Action
After nearly two decades in business, Ashley Whaley shares the honest truth about what it takes to build a business that fuels both growth and freedom. In this episode of All About That Action, she opens up about what’s finally working, how to create space for your family while scaling your business, and why peace and profit can absolutely coexist. If you're a purpose-driven entrepreneur craving more fulfillment, flexibility, and forward momentum—this one's for you. ✨ Ready to feel excited about your business again? Tune in, take notes, and start building your version of freedom. 👉...
info_outlineAll About That Action
In this episode of All About That Action, Ashley Whaley dives into the real power behind Instagram and Facebook Stories — not just as a content feature, but as a relationship-builder. Inspired by insights from Jenna Kutcher’s Goal Digger Podcast and Donald Miller’s Building a StoryBrand, Ashley shares a fresh perspective on how stories (both social and personal) build trust, increase engagement, and become the foundation of an authentic marketing strategy. Tune in to learn: Why Stories may not grow your audience, but will deepen trust with the one you already have The #1 mistake...
info_outlineAll About That Action
Are you a busy business owner sitting on a goldmine of content that’s never seen the light of day? Maybe you booked a brand shoot, captured amazing photos and videos… and then left them sitting in your phone, untouched. In this episode of All About That Action, Ashley Whaley shares a simple, powerful system to help you resurrect unused content and finally turn it into momentum for your business. Whether you’re a service-based entrepreneur, coach, or creative, this episode will help you build a strategy that works. You’ll learn: Why content sits unused—and how to change that The...
info_outlineIn this episode of All About That Action, host Avery Whaley breaks down why long-form content is making a massive comeback — and how your business can harness it to build trust, boost visibility, and drive conversions in 2025.
We’re not just talking longer Reels or 3-minute TikToks. We’re talking video podcasts, YouTube episodes, and storytelling content that actually moves people to buy, trust, and share.
If you’ve been stuck in the cycle of lip-sync trends, 7-second B-rolls, and surface-level content, this episode is your wake-up call. Learn:
-
Why short-form visibility isn’t enough anymore
-
How long-form builds authority, loyalty, and actual leads
-
What types of long-form content to create (even if you hate video)
-
Why every business — from cleaning companies to coaches — needs a podcast
-
The exact strategies we use at Pod Shark Media to create high-converting content machines for clients
Short-form is how they find you. Long-form is how they remember you.
🎯 Ready to become unforgettable? Let’s build a brand that leads, not just scrolls.
—
🦈 Want us to build your long-form content engine?
→ Visit www.podsharkmedia.com
→ DM us on Instagram @podsharkmedia
#podcastmarketing #longformcontent #contentstrategy2025 #brandbuilding #videomarketing #socialmediamarketing #smallbusinessgrowth #podcastlaunch #contentrepurposing #digitalmarketingtips