How to avoid the "self-promotion" trap when marketing your business
Release Date: 02/07/2024
The Matt J Hanham Show
If you keep putting off a decision, you’re already making one, and it’s probably the wrong one. In this Inside Out episode, I unpack the Paradox of Choice. Why indecision keeps us stuck, how perfectionism disguises itself as “thinking it through,” and a simple way to force clarity, fast. Ironically, I recorded this episode months ago… and then delayed publishing it. I told myself I needed to “re-launch properly” or wait until I was consistently recording again. Classic decision paralysis. After all that hesitation, it took less than 10 minutes to finally upload it, proving the...
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Is AI coming for your job? And what should you do about it? If you think it’s not going to happen to my job, I’m not at risk, you might just be the most vulnerable. One message I’m seeing a bit is an ad from Jack Delosa from the Entourage, who said “If you’re a business owner, AI is not going to take your business, but a competitor with AI will.” In this Inside Out episode, I unpack that message and call to action, and what you should do about it, whether you think AI is a threat to your industry, job or business right now or not. I think that Jack (Delosa) is on the money,...
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Writing a book. In my experience, so many people say they could if they wanted to, or should write one when you talk to them at a BBQ. But should you do it? My thinking is, if you're talking about it, you should find a way to start doing it. Or stop lying to yourself that you will one day. The truth is for most of us, like many things out there, you have no idea what you are doing which is one of the reasons you haven't started. Why should you know the "how to's" and the "ins and outs" of something you've never done before. The only way to make progress is to start and figure it out...
info_outlineThe Matt J Hanham Show
I start this inside out episode with a clip from the On Purpose Podcast with Jay Shetty interviewing Adam Grant which spoke to me when I Adam said “So many people limit themselves by saying I dont want to self-promote.” I think that creating content or art even isn’t for everyone, but if you’re going to do it, be you. I unpack this quote, what it means to me, and how it relates to creating content in the real world so you don't get caught in the self-promotion trap when marketing your business.
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In this Inside Out episode I unpack an excerpt from a conversation Price Pritchett had with Lewis Howes on the School of Greatness Podcast. It struck a chord with me, especially around planning for our big dreams, our excuses for not taking action and what to do to avoid the over-populated graveyard "The Planning Place" as Price branded it.
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“Our enemy is not lack of preparation; it’s not the difficulty of the project, or the state of the marketplace or the emptiness of our bank account. The Enemy is resistance." In this Inside Out episode I talk through the topic of resistance, elegantly outlined in Steven Pressfield's powerful, motivational and brief book titled "Do the Work".
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The brilliant Joseph Campbell once said “If you want to help the world, teach people how to live in it". In this Inside Out episode, I unpack why this quote inspires me and what it could mean for you, especially if you're in the business of creating (or wanting to create) any form of content from social media to music or writing that book you've always wanted to.
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Listen in to find out what's going on in 2024! From the Visible framework and creating a business that gives you your true Visible life through to the Donkey and the Sea Turtle book release and our plans to finally spend time living on the island. (Hint: It's happening this year!)
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The concept of "Leading by Example" will mean something different to all of us. Here is my take, deeply anchored in the legacy I leave behind with my children, and what they learn by watching what I do, not just what I say.
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A little lesson in humility as we embark on a new content creation mission and I jump in head first to learn a new skill to launch the www.livinontherock.com project. Then I reflect on an old episode "What Will Business Look Like In 2070?" and how the pandemic has accelerated innovation and the speed of change.
info_outlineI start this inside out episode with a clip from the On Purpose Podcast with Jay Shetty interviewing Adam Grant which spoke to me when I saw it on Instagram this week.
Adam said “So many people limit themselves by saying I dont want to self-promote.” I think that creating content or art even isn’t for everyone, but if you’re going to do it, be you.
I unpack this quote, what it means to me, and how it relates to creating content in the real world so you don't get caught in the self-promotion trap when marketing your business.