Episode 455: Get Known Faster by Borrowing Other People’s Podcasts
Release Date: 09/01/2025
Amplify Your Success
There are years that move you forward… and years that fundamentally recalibrate who you are as a business leader. 2025 was the latter for me. It was a year of high-highs and deeply uncomfortable lows. A year where what used to work stopped feeling aligned. A year where clarity didn’t come from pushing harder, but from being willing to sit in the unknown long enough to let something truer emerge. In episode 471 of Amplify Your Success podcast, I’m taking you behind the scenes of one of the most transformational years I’ve experienced in business. I’m sharing what actually unfolded...
info_outlineAmplify Your Success
When you start a podcast from your passion, it’s not uncommon to hit a stage where monetization becomes essential. You can be consistent with your podcast, deliver real value, and still need an aligned strategy to see an ROI. The issue isn’t your content… it’s the structure of how you leverage your brand. In episode 470 of Amplify Your Success Podcast, I’m coaching Angela Ross, host of SoCal Voices, on how to turn her podcast into a true visibility + revenue engine—without turning it into a “sales pitch” or forcing ads that don’t fit her brand. We unpack why selling can feel...
info_outlineAmplify Your Success
Have you ever felt like you’re doing all the right things with your messaging… yet it still isn’t landing the way you know it could? You’re showing up consistently. You’re sharing value. You’re following the strategies. But something about your message still feels off, or worse, invisible. In episode 469 of Amplify Your Success podcast, I’m joined by Samantha Riley, Human Design expert and business strategist, to explore why traditional messaging frameworks often fail for entrepreneurs, and how integrating your Human Design can help you express your brilliance with clarity,...
info_outlineAmplify Your Success
There comes a moment in your business where playing it safe stops working. You feel yourself holding back, dimming your leadership, or waiting for the “right moment” to make a decision that you know would change everything. If you’ve been sensing that internal tension—between who you are today and the version of you that’s trying to emerge—this episode is for you. In Episode 468 of Amplify Your Success podcast, I’m breaking down the 5 leadership decisions that instantly shift your confidence and unleash your personal power as a voice to be heard in your industry. These are...
info_outlineAmplify Your Success
If you’ve been pouring time and energy into collaborations that go nowhere, you’re not imagining it—most people are stuck doing “random acts of collaboration” that look productive but never actually create traction. But here’s what most entrepreneurs overlook: ✨ It only takes one aligned connection to fast-track your visibility, open new client pathways, and create opportunities you could never manufacture on your own. In episode 467 of the Amplify Your Success Podcast, I break down the collaboration strategy I’ve used (and taught my clients) to unlock consistent visibility and...
info_outlineAmplify Your Success
You can have the right strategy, the right offer, and the right mindset, but if your subconscious beliefs aren’t on board, your results will always fall short of your potential. Here’s the truth: success isn’t just about hard work or the right offer. It’s about aligning your subconscious programming with what you actually want to create, because if your beliefs don’t match your vision, you’ll keep running into the same wall. In episode 466 of Amplify Your Success Podcast, I’m joined by my friend and manifestation expert, Natalie Ledwell, co-founder of Mind Movies. Natalie shares...
info_outlineAmplify Your Success
Have you ever wondered what really moves a potential client from curious to committed? It’s not always an irresistible offer or the perfect messaging — in today’s market, it’s trust. And trust isn’t built in a single touchpoint. It’s built through consistent, repeated experiences of your message across multiple channels. The most successful coaches and experts don’t create more content — they create strategic connection. They know how to show up in the right places, with the right message, with the right cadence so that their audience feels seen, understood, and ready to take...
info_outlineAmplify Your Success
Have you ever walked away from a strategic partnership deal thinking, “That should have worked better than it did”? Maybe you co-hosted a workshop, swapped podcast interviews, or supported someone’s launch, but instead of new leads, visibility, or momentum, it felt like a lot of effort with very little return. One of the biggest complaints I often hear is the imbalance between two strategic alliances, one who is always promoting the other with any reciprocity, then resentment creeps in. I get it. I’ve been there too. And what I’ve learned over the years is that not all collaborations...
info_outlineAmplify Your Success
What if your biggest business growth opportunities are lying dormant right inside your current network? In episode 463 of the Amplify Your Success Podcast, I’m diving into how collaboration can become the spark that reactivates momentum in your business, especially when your visibility or client attraction strategies have become stagnant. You might be sitting on untapped growth opportunities right now – past clients, colleagues, or partners who already know and value your work but haven’t been engaged in a while. I’ll walk you through how to identify those dormant connections and...
info_outlineAmplify Your Success
What if the fastest way to fill your pipeline wasn’t chasing new leads… but reigniting the ones you already have? If you’ve ever stared at a list of past prospects who never said “yes” and thought, “They’re gone for good,” think again. Those dormant leads could actually be your next high-ticket clients – if you know how to re-engage them strategically. In episode 462 of Amplify Your Success Podcast, I sat down with Mandi Ellefson, founder of Hands-Off CEO, to uncover a powerful (yet simple) system to reactivate cold leads and close 1–2 new deals in just 30 days without paid...
info_outlineThis is the 5th episode in my 6-part Authority Short Cuts series, designed to give you quick, high-impact ways to amplify your visibility, credibility, and client attraction.
What if you could skip the grind of chasing social algorithms, pouring hours into content, or spending thousands on ads and instead, tap into a built-in audience that’s already waiting to hear your message?
That’s the power of podcast guesting. 🎙✨
In episode 455 of Amplify Your Success Podcast, I reveal how being a guest on other people’s podcasts can rapidly boost your visibility, quickly establish trust and credibility, while attracting qualified leads straight into your business.
Podcast guesting isn’t just about exposure, it’s about being strategic. From honing your Lighthouse Message™ to aligning with the right shows, I’ll walk you through how to transform podcast guesting into a client-attracting machine that builds authority faster than most traditional visibility strategies.
If you’ve ever wondered how some experts land consistent clients and collaborations just by showing up on the right stages, this episode is your roadmap.
Key Takeaways:
[04:12] Why podcast guesting works better than social media for building lasting authority.
[07:46] What’s changed in 2025 about landing podcast guest spots (and why even your Lighthouse Message™ isn’t enough to get you booked.)
[11:08] The biggest mistake people make when pitching themselves for podcasts (and how to avoid it).
[14:32] How to choose the right podcasts that actually reach your ideal clients.
[18:19] Why being a great guest is about more than sharing tips – it’s about sparking desire for your solution.
[22:04] The simple follow-up strategy that turns guest appearances into long-term opportunities.
[25:37] How podcast guesting fits into your bigger authority and revenue strategy.
Resources Mentioned in This Episode:
-
Download my FREE Scorecard so you can avoid the 17 biggest mistakes, as a guest expert, that costs you leads and clients
-
Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people’s audiences. Check out the details here
-
Episode 445 - Why You Need a Million Dollar Visibility Network
🎧 Catch the rest of the Authority Short Cuts series:
-
Part 1 (Episode 451) - Break Through the Noise: How Experts Become Un-Ignorable
-
Part 2 (Episode 452) – Get Known for Valuable Work & Lead the Conversation in Your Market
-
Part 3 (Episode 453) – Publish an Authority Boosting Book That Is Your 24/7 Sales Magnet
-
Part 4 (Episode 454) - Why Now is the Perfect Time to Start Your Client-Attracting Podcast
-
Part 6 (Episode 456) – Coming Soon! Stay tuned for the next step in building unshakable authority.