Strategic Growth, Collector Relationships, and Costly Lessons with James Corwin (232)
Release Date: 07/10/2025
Stop Waiting for Opportunities and Start Shaping Them with Ebony Iman Dallas (252)
The Art Biz
host: Alyson Stanfield In this coaching-style episode, host Alyson Stanfield coaches Ebony Iman Dallas through the challenges of building a sustainable public art career while navigating motherhood, a regional market, and the fear of rejection. Ebony makes 90% of her income from public art but struggles with systems, marketing that highlights events instead of her work, and waiting for opportunities instead of creating them. If you've ever felt stretched between creative work and life responsibilities—or stuck in a local market—you'll recognize yourself here. HIGHLIGHTS 01:30 Ebony's...
info_outline
Beyond Information: Why Artists Need Frameworks (251)
The Art Biz
What happens when you realize the way you've been working isn't sustainable? When you've built something successful but it's costing you sleep, peace of mind, and the very things you set out to protect? In this solo episode, host Alyson Stanfield gets really vulnerable with a question most artists face at some point: Who am I if I change the way I've always done things? It's about the pressure to maintain what you've always done because that's what you identify with, the FOMO that makes you say yes when your gut says no, and the overwhelm that comes from adding more and more to your plate....
info_outline
From Relief to Revenue: 5 Years into Her Art Business with Dawn Trimble (250)
The Art Biz
host: Alyson Stanfield In 2020, Dawn Trimble was laid off from her interior design job during the pandemic while navigating a divorce—and she felt relief. That moment became a turning point. Within months of painting full-time, she launched her first collection, which sold out in days and matched her corporate paycheck. Dawn talks about the practical steps she took to build momentum, what she brought from her design background into her art business, how she thinks about creativity as service rather than self-expression, and why she believes the most important thing any artist can do is...
info_outline
Artist Friendships that Lead to Collaborative Exhibitions and Opportunities (249)
The Art Biz
host: Alyson Stanfield Alicia Bailey and Melinda Laz are part of a four-artist collaborative group in Denver that's been working together for years because it's made them better artists. In this conversation, they share the practical realities of collaboration: the systems that keep things organized, the communication that prevents problems, and the trust that makes it all possible. If you've ever wondered whether working with other artists is worth the effort, this episode will show you what's possible when you get it right. 🔦HIGHLIGHTS 01:50 How their friendship evolved into collaboration...
info_outline
Being the Artist I Want My Son to See with Stephanie Brown (248)
The Art Biz
In part one of this conversation (episode 247), Stephanie Brown shared how she strategically funded her education and built her early career foundation. Now it's time to talk about what happens next: the messy, real, day-to-day work of sustaining an art practice. Stephanie breaks down her actual income streams with host Alyson Stanfield—sharing her five-year vision for gallery representation and explaining how becoming a mother made her bolder and more focused rather than holding her back. 🔦 HIGHLIGHTS 03:50 Stephanie’s income percentages from consulting, speaking, art sales,...
info_outline
The Strategic Artist: Zero Debt Art Degrees with Stephanie Brown (247)
The Art Biz
Too many artists graduate from art school with crushing debt and then spend years figuring out how to make money while trying to maintain a studio practice. Stephanie Brown did the opposite. She graduated from a private art school debt-free, secured a fully funded MFA, and has been treating her art career like a business from day one. In this conversation with host Alyson Stanfield, Stephanie breaks down exactly how she did it, and why being strategic about money doesn't make you any less of an artist. 🔦 HIGHLIGHTS 02:00 Why interactive art transforms viewers into participants and creates...
info_outline
Are You Undermining Your Art's Value? (246)
The Art Biz
Your art doesn't exist in a vacuum. Where and how you show your work shapes how people perceive its value before they even look closely at the piece itself. The venue, the lighting, the labels, the other work nearby—all of it sends signals about whether your art should be taken seriously. In this episode of The Art Biz, host Alyson Stanfield explores what falls within your control and what doesn't, and why understanding that difference can transform how collectors see you and your work. She encourages you to vet opportunities before committing, establish non-negotiables to establish for...
info_outline
Strategic Networking and Visibility Beyond Art World Centers with La Vaughn Belle (245)
The Art Biz
host: Alyson Stanfield La Vaughn Belle is a visual artist based in St. Croix whose interdisciplinary practice explores colonial histories and Caribbean identity. Host Alyson Stanfield talks with La Vaughn about building a thriving art career outside traditional art centers through strategic networking, intentional collaboration, and the bold decision to hire a publicist for her monument project I Am Queen Mary. La Vaughn reveals How she built strategic networks that expanded her reach beyond her local community Why collaboration with people outside her discipline opened unexpected doors The...
info_outline
Mutual Respect Between Artists and Galleries with Katherine Hébert (244)
The Art Biz
Working with a gallery means putting your art, reputation, and trust in someone else’s hands. That relationship can be transformative (or tense) depending on how it’s managed on either side. In this episode of The Art Biz, host Alyson Stanfield talks with Katherine Hébert, founder of Gallery Fuel, which helps small and mid-size galleries strengthen their businesses. Katherine has seen both sides of the artist–gallery dynamic and knows what helps these relationships thrive: communication, transparency, and mutual respect. You’ll hear: What mutual respect between artists and galleries...
info_outline
What to Do With 400 Paintings: Artist Legacy and Economic Reality with Alissa Quart (243)
The Art Biz
When Alissa Quart's 90-year-old mother received a terminal diagnosis, she faced a daunting question: what to do with 400 paintings created over three decades. Her solution was unconventional, distributing the work directly to neighbors, friends, and anyone who wanted to live with her mother's art. The story she shares with host Alyson Stanfield touches on something much larger: what artists actually need to sustain their practice and how we think about legacy when the traditional art world isn't an option. You’ll learn: How to approach inventorying and distributing an artist's work when...
info_outlineWildlife artist James Corwin has built a thriving art business by putting his originals first—and building everything else around them. In this episode of The Art Biz, he talks with host Alyson Stanfield about how he strategically developed multiple income streams through prints, commissions, and galleries, all while prioritizing his painting time.
James shares the mindset shift that helped him focus, the failures that taught him the most, and why nurturing collector relationships is a cornerstone of his success. His perspective as both an artist and gallery owner offers valuable insight for anyone seeking representation—or thinking about opening their own space.
Plus, he reveals how he handles marketing, team-building, and staying connected to buyers in a way that’s rare, but powerful.
Highlights
- 02:00 – James’s start and finding his niche
- 07:00 – Focusing the business and saying no
- 13:00 – Early business experience and multiple revenue streams
- 20:00 – Print systems, marketing, and building a team
- 23:00 – Strategic growth and personal planning
- 28:00 – How James actually plans and thinks while painting
- 31:00 – Major failures: financial loss and Aspen gallery stress
- 36:00 – Representing artists and running a gallery
- 39:00 – Advice on gallery representation
- 43:00 – Building collector relationships
- 48:00 – Teaching, online academy, and omnipresence
- 52:00 – Business books/podcasts and what’s next
🎧 RELATED EPISODES
These episodes discuss multiple income streams for the artists:
Expanding Your Skillset to Respond to Opportunities with Detour (ep. 128)
Juggling Multiple Art Styles and Audiences with Robin Maria Pedrero (ep. 103)
Beyond Comparison and Jealousy with Jason Kotecki (ep. 191)
Transform Your Creative Ideas into Multiple Income Streams: Helen Hiebert (ep. 18)
📖 To read more, see images, find resources mentioned, and leave a comment, visit https://artbizsuccess.com/growth-corwin
⭐️ Connect with James and see more of his art: https://jamescorwin.com
🔶 Does your art business need a boost or a refresh? Please see my comprehensive art-marketing program, Essentials for Artist Success 🔶 full of tools, strategies, and process you need to establish your professionalism and increase your visibility. For those with beginning and emerging art careers and those who need to approach their business with more thought and intention.
⛰️ The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.
~ ~ ! ATTENTION INDIGENOUS ARTISTS and BIPOC ARTISTS ! ~ ~
This is an invitation to all Indigenous and BIPOC artists, wherever you are in the world, to share your story here on The Art Biz. Here’s how ~~~~> https://artbizsuccess.com/pitch-podcast/