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Improving Podcast Performance and Delivery

Ask the Podcast Coach

Release Date: 05/18/2024

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Today we delve into the world of format changes in radio shows and how long to test them, comparing the trial durations with TV shows. We discuss the ins and outs of running podcast ads and the complexities of measuring their effectiveness. From sharing anecdotes about failed experiments like the ill-fated jingle to recounting the successes of artists like Justin Timberlake, Marky Wahlberg, and members of boy bands who ventured into acting, we explore the intersection of luck, money, and hard work in achieving success. We also spotlight useful podcast tools like PodPage and Ecamm, and debate...

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Ask the Podcast Coach

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More Episodes

In this episode, they'll walk you through their unique experiences and insights on the importance of authenticity, critical self-evaluation, and embracing one's uniqueness in podcasting.

Sponsor: PodcastBranding.co

If you need podcast artwork, lead agents or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co

 

Mugshot: Based on a True Story Podcast

Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com

 

JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach

 

Support the Show on Patreon

Be an Awesome Supporter!

Support the Show on Patreon

 Featured Paton

Horse Radio Network
https://www.horseradionetwork.com 

- **Embrace Authenticity:** Both Dave and Jim emphasize the importance of developing a consistent and genuine on-air personality. Imitating others won't resonate as well as being your true self. Authenticity draws in listeners and builds trust.

- **Master the Art of Receiving Compliments:** Learning to gracefully accept compliments can be challenging but is crucial for personal growth. Jim suggests saying "thank you" and making eye contact, while Dave shares personal stories of deflecting compliments with humor and the need to own his achievements.

- **Enhance Your Delivery Techniques:** Effective podcasting isn't just about what you say but how you say it. Utilize pitch, pauses, volume, and word stress to engage your audience fully. Dave even uses a guitar analogy to illustrate how these elements can create a more dynamic and memorable experience.

Key Takeaways

Embrace Authenticity
Both Dave and Jim emphasize the importance of developing a consistent and genuine on-air personality. Imitating others won't resonate as well as being your true self. Authenticity draws in listeners and builds trust.

Master the Art of Receiving Compliments
 Learning to gracefully accept compliments can be challenging but is crucial for personal growth and rejecting the compliments may be inadvertently rejecting your audience.

Enhance Your Delivery Techniques
Effective podcasting isn't just about what you say but how you say it. Utilize pitch, pauses, volume, and word stress to engage your audience fully. Dave even uses a guitar analogy to illustrate how these elements can create a more dynamic and memorable experience.

Mentioned In This Episode

Podpage
www.trypodpage.com

Home Gadget Geeks
www.homegadgetgeelks.com 

The School of Podcasting
www.schoolofpodcasting.com/coach 

Become an Awesome Supporter
www.askthepodcastcoach.com/awesome 

Storyworthy Book
https://amzn.to/3E2HCxp 

In and Around Podcasting
https://www.inandaroundpodcasting.com 

Chapter Markers:

00:00:00 - Introduction and Greetings 
00:00:30 - Technical Difficulties and Shoutouts
00:01:41 - Coffee Break and Sponsor Mentions
00:01:56 - Sponsorships and Branding
00:02:07 - Podcast Branding and Rebranding
00:04:49 - Spotify for Podcasters Update
00:05:48 - Podcasting on Phones Debate
00:08:45 - Storytelling and Delivery Tips
00:10:52 - Accents and Presentation Skills
00:17:14 - Accents and Authenticity in Podcasting
00:31:01 - Business Names and Branding
00:44:56 - Sydnie's Unique Performance on Britain's Got Talent
00:46:19 - The Value of Unexpected Content
00:47:19 - Creating True Content
00:50:43 - Pure Prairie League's One-Hit Wonder
00:52:23 - The Importance of True Fans
00:54:15 - Recognizing and Appreciating Supporters
01:04:36 - The Power of Recognition and Encouragement
01:09:45 - Recognizing and Accepting Compliments
01:20:31 - Favorite Podcast Swag
01:24:48 - Upcoming Episodes and Final Thoughts
01:26:10 - Wrapping Up and Thanking Supporters

Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions.
This episode 483 is part of the Power of Podcasting Network