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283: How Putting People First Built a Coaching Culture and Business Success with Charlotte Hurst

Coaching Voices: The Association for Coaching Podcast

Release Date: 02/23/2026

307: In Whose Service? Duty of Care in an AI-Augmented Coaching World with Dr Benita Mayhead show art 307: In Whose Service? Duty of Care in an AI-Augmented Coaching World with Dr Benita Mayhead

Coaching Voices: The Association for Coaching Podcast

In the second episode of our AI, Ethics and Trust in Coaching series, Smaranda Dochia talks with Dr Benita Mayhead, an executive coach, coach supervisor, researcher, and author of Duty of Care in Coaching, whose empirical research moves duty of care out of the realm of abstract codes and into the lived reality of practice: how coaches actually make decisions, hold ambiguity, set boundaries, use supervision, and account for the wider system around them. Benita's research found that most coaches' understanding of duty of care doesn't come primarily from formal training. It's shaped by personal...

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306: The Future of Coaching: Human Development in the Age of AI with Dr David Drake show art 306: The Future of Coaching: Human Development in the Age of AI with Dr David Drake

Coaching Voices: The Association for Coaching Podcast

In the first episode of a new series, AI, Ethics and Trust in Coaching, host Smaranda Dochia talks with founder of The Moment Institute and creator of Narrative Coaching, David Drake, to tackle the question on every coach's mind: what is coaching actually here to do in an AI-driven world?   Rather than rehashing the tired "AI vs. Humans" debate, David offers a reframe. AI, he argues, isn't simply a new tool or competitor — it's a mirror that exposes the strengths and limitations of coaching, education, leadership and human development as they currently stand. That shift changes the...

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305: A Day in the Life of Kate Jenkinson: Coach and Business Poet show art 305: A Day in the Life of Kate Jenkinson: Coach and Business Poet

Coaching Voices: The Association for Coaching Podcast

This episode is part of our ‘A Day in the Life’ series, where we talk to coaches about their real lives and businesses. In this insightful episode, host Maxine Bell talks to Kate Jenkinson, creative executive coach, business poet, and founder of Next Step HR and the Business in Poetry conference. Kate shares her unconventional career path, from biologist, HR professional, to the coach and business poet she is today. She highlights how emotional intelligence and creative expression aren't "nice to haves" in business, but essential tools for genuine human connection that create better...

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304: Breaking Down the Man Box: Nature, Walking and Vulnerability with Al Kennedy show art 304: Breaking Down the Man Box: Nature, Walking and Vulnerability with Al Kennedy

Coaching Voices: The Association for Coaching Podcast

In this final episode of our Coaching Men series, host Rob Lawrence sits down with Al Kennedy, a coach who works exclusively with men navigating midlife. Al's own path from graphic designer and business owner to full-time coach grew out of his personal midlife questioning, and it's given him a grounded, deeply caring approach to holding space for other men. He talks about midlife not as a crisis to be fixed, but as a genuine threshold: a rite of passage that Western culture rarely marks or supports, even though many other cultures have rituals for exactly this kind of transition.   Al...

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303: Letting Go of Winning: What It Really Means to Redefine Success After 40 with Cassandra Andrews show art 303: Letting Go of Winning: What It Really Means to Redefine Success After 40 with Cassandra Andrews

Coaching Voices: The Association for Coaching Podcast

In episode 5 of our Coaching Men series, host Rob Lawrence talks to Cassandra Andrews, author of Unlearning Masculinity: Redefining Success for High Achieving Men over 40, to explore why so many successful men—CEOs, founders, and elite athletes among them—feel trapped even after ticking every box of conventional success. Cassandra unpacks the identity crises, purpose gaps, and feelings of entrapment that often surface in midlife, tracing them back to an outdated masculine blueprint that prizes stoicism and winning over vulnerability. Rather than rejecting masculinity altogether, she makes...

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302: Liberating Masculinity with Sam Adams show art 302: Liberating Masculinity with Sam Adams

Coaching Voices: The Association for Coaching Podcast

In episode 5 of our Coaching Men podcast series, host Rob Lawrence sits down with Sam Adams, a coach specialising in healthy masculinity. Drawing from his background in regenerative farming and chaplaincy across Africa, Sam explains how masculinity and femininity exist as complementary energies within everyone. He discusses the shame and confusion many men face today, often rooted in unspoken social expectations, and the reason why so many struggle to ask for help or express what they truly feel. Central to Sam's philosophy is a single powerful word: permission. He invites men to give...

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301: Coaching Men Through an Emotional Lens with Jess Spiers show art 301: Coaching Men Through an Emotional Lens with Jess Spiers

Coaching Voices: The Association for Coaching Podcast

In episode 4 of our Coaching Men series, host Rob Lawrence sits down with Jess Spiers, a coach who specialises in supporting men in their 40s and 50s who appear successful but feel trapped, unfulfilled, or burned out. Jess shares how a 20-year career in digital content ultimately led her to coaching and why she made men's mental health her focus. It's a candid conversation about a quiet struggle that many men are navigating alone.   Jess discusses the emotional barriers that so often stop men from seeking support, and how coaching creates a safe, non-judgmental space for clients to...

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300: Six Years, 300 Episodes, and a New Name: Introducing Coaching Voices with Smaranda Dochia, Maxine Bell and Rob Lawrence show art 300: Six Years, 300 Episodes, and a New Name: Introducing Coaching Voices with Smaranda Dochia, Maxine Bell and Rob Lawrence

Coaching Voices: The Association for Coaching Podcast

This is no ordinary episode! This week we hit a remarkable milestone: 300 consecutive weekly episodes without missing a single Monday and to celebrate, the podcast team, Maxine Bell, Smaranda Dochia and Rob Lawrence look back on six extraordinary years of the Association for Coaching podcast. Together they reflect on a journey that has brought together 295 guests, 26 guest hosts, and 33 coaching topics, such as health and wellbeing; marketing; mental health; technology and innovation; creativity; leadership; neurodiversity in the workplace; climate coaching; love; coaching outdoors and...

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299: Creating Safe Spaces for Men with Jamie Robins show art 299: Creating Safe Spaces for Men with Jamie Robins

Coaching Voices: The Association for Coaching Podcast

In episode 3 of our Coaching Men podcast series, host Rob Lawrence speaks with Jamie Robins, a coach specialising in supporting men through some of life's most challenging transitions. Jamie shares his personal journey into men's coaching and how the COVID-19 pandemic inspired him to create Safe Harbour - an online sharing space designed to give men a place to open up without fear of judgment. He unpacks why so many men struggle to ask for help in the first place, exploring the deep-rooted social conditioning that teaches men to suppress emotion and "just get on with it."   Jamie dives...

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298: The Silent Struggle: Helping Men Lead, Cope and Rediscover Themselves with Vicky Kelly show art 298: The Silent Struggle: Helping Men Lead, Cope and Rediscover Themselves with Vicky Kelly

Coaching Voices: The Association for Coaching Podcast

Have you ever felt the weight of being the "strong one" — the person everyone else leans on, while you quietly wonder who you can lean on?   In episode 2 of our Coaching Men podcast series, host Rob Lawrence sits down with Vicky Kelly, a coach who has spent over 15 years specialising in working with men. Vicky shares how, after launching her coaching business in 2009, she found herself naturally drawn to male clients and discovered a profound gap in the support available to them. Her insights into why men often delay seeking help, and what happens when they finally do, are both...

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More Episodes

In the fourth episode of our Building Successful Coaching Cultures series, host, Rosie Nice talks to Charlotte Hurst to reflect on her time leading Farsight Consulting and how a simple intention - to build a great place to work and deliver outstanding client outcomes - evolved into a deeply embedded coaching culture. Despite not starting with a grand design, the company expanded from a small tight-knit team into an organisation of more than 140 people, where coaching became the backbone of how quality, learning and growth were sustained.

 

‘We realized more and more over time that using coaching almost as the like the micro process would enable us to provide high performing people who could work with clients at scale and in a in a cost-effective way.’

 

Charlotte shares how giving everyone a coach who wasn’t their line manager created space for honest reflection, stronger ownership and real psychological safety. Rather than sitting on the sidelines, coaching became woven into recruitment, project delivery, feedback and career progression. Regular, structured conversations ensured that development kept pace with rapid scaling, while experienced coaches mentored new ones to create a powerful multiplier effect across the business.

 

From navigating hyper-growth to adapting through the pandemic, Charlotte explains why a coaching culture is never the end goal in itself. It’s the mechanism that enables people to thrive, supports consistent performance and results, and helps an organisation stay resilient when circumstances change. Listeners will come away with practical ideas for embedding coaching into the everyday rhythm of work and for aligning it with values, learning and long-term strategy.

 

You will learn

·       The significance of embedding coaching as a skill within the broader organizational framework.

·       The four principles Farsight Consulting maintained all through their growth

·       Recruitment strategies focused on potential and core capabilities rather than just experience.

 

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For the episode resources and guest bio, please visit: 

 https://www.associationforcoaching.com/page/dl-hub_podcast-channel-building-coaching-cultures-people-first-business-success

 

**Join us for the AC 2026 Global Conference: 𝘊𝘰𝘢𝘤𝘩𝘪𝘯𝘨 𝘢𝘴 𝘢 𝘓𝘦𝘢𝘥𝘦𝘳 - a two-day virtual event for leaders and coaches who want to build thriving, high-performing organizations.