Scary Customers And Loving What You Make: Laureano Faedi's Paloma
Release Date: 03/16/2018
Attention Shoppers
In this week's episode, Tim and Eve are talking about what we've been up to since the last pod, our plan for a Analog Instagram Challenge, and Tim talks about how he balances art and commerce with his designs for the store. We also discuss what you can learn from mall stores and Target, even as we talk trash about them. We're happy to be back, and hope that you'll stick with us. We're back on the podhorse!
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On being 'off the main drag,' making store ownership work in $$ SF, and knife-wielding customers.
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On following the fun, crying in the bathroom, and letting your business grow organically.
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In this extremely short episode of Attention Shoppers, we talk just long enough to set the stage for a real episode.
info_outlineThis week, Tim and Eve catch up with Laureano Faedi, who just completed a renovation of his store Paloma (112 Gough Street, San Francisco). Larry's a second-generation small businessperson, as he grew up working in his family's restaurant (Alegrias Restaurant, at 2018 Lombard Street, San Francisco).
After recovering from an art school education that "sucked the life out of me," Larry started making t-shirt designs using those iron-on sheets you can run through your home printer. That led to a design job at Levi's, and eventually his own line of ts, Gangs of San Francisco.
Now he's the sole owner of Paloma, a store that customers describe as "the last of old San Francisco." There he sells bags he hand sews, vintage clothing from Japan, piles of wool blankets, unique handmade jewlery, and more. "My store is an extension of my home," Larry says, and his personal passions are clear when you enter the shop. Tune in (and subscribe!) to hear more about his path from DIY t-shirt maker to the owner of SF's most beautiful stores.
Links:
Crimes of Fashion: Cow Hollow Boutique Shames Shoplifter on Facebook [Rockyt]
Avenues Dry Goods' website and Instagram
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