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Build Trust, Not Just Leads: Marketing That Converts with Brett Ellis

Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

Release Date: 08/19/2025

Magnify Money The 3-Bucket System That Turns Business Owners Into Multi-Millionaires show art Magnify Money The 3-Bucket System That Turns Business Owners Into Multi-Millionaires

Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this episode of the Financial Freedom Secrets Show, wealth mentor Jackson Millan breaks down the 3-Bucket System; a simple but powerful framework designed to help seven-figure business owners stop leaking wealth and start building true, long-term financial freedom. After mastering the skill of making money, most founders discover a hard truth: earning more doesn’t automatically create wealth. In this episode, Jackson reveals why so many high-income business owners are “wealth poor,” how emotional investing destroys compounding, and why chasing income too early can quietly sabotage...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this episode of the Financial Freedom Secrets Show, wealth mentor Jackson Millan walks seven-figure business owners through the Investment Operating System Playbook – a step-by-step framework to finally turn strong business income into real, lasting wealth.   After covering mindset, planning, surplus, and debt in previous episodes of the Wealth Mastery Machine, Jackson now shows you how to automate wealth building so you’re not just making good money… you’re actually becoming financially free.   You’ll learn why most successful founders are “wealth poor” despite big...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this episode of the Financial Freedom Secrets Show, Jackson Millan – The Wealth Mentor – pulls back the curtain on the Debt Destroyer Playbook: a step-by-step system for 7-figure business owners who want to stop being slaves to debt and start using it as a weapon for wealth creation. If you’ve ever wondered: “Should I pay off my home loan faster or invest?” “Which debt should I clear first?” “How do wealthy people use debt without going broke?” …this episode gives you the full playbook. Jackson explains the wealthy person’s debt paradox – why...

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In this episode of the Financial Freedom Secrets Show, Jackson Millan – The Wealth Mentor – walks you through the Sustain Surplus Playbook: a no-bullshit guide to financial freedom for business owners who refuse to live like peasants.   Most business owners didn’t leave the rat race to end up inside a golden prison – stressed, overworked, making good revenue but with nothing left over. Jackson breaks down why 94% of businesses never sell for a meaningful profit, why most owners earn far less per hour than they deserve, and how to finally fix the problem by mastering one crucial...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this episode of the Financial Freedom Secrets Show, Jackson Millan, The Wealth Mentor, unpacks the complete playbook behind the Aureus Simple Strategy System, the same system responsible for helping business owners build over $3 billion in combined wealth.   This isn’t another complex financial theory. This is the One-Page Wealth Plan trusted by business owners who want to go from broke to rich, and stay that way.   Key Takeaway The Aureus Simple Strategy System is a proven one-page wealth plan that has helped clients build over $3B+ in combined wealth. Financial freedom...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

Welcome to another episode of The Financial Freedom Secrets Show with Jackson Millan, The Wealth Mentor. In this episode, we break down the Real Roadmap System, the most critical component of the Wealth Mastery Machine that has already helped business owners build over $3 billion in combined wealth.   If you're a business owner who feels like you're working hard but still not getting ahead financially, this episode will show you why, and more importantly, how to fix it.   You’ll learn the four-step Real Roadmap process that reveals your true financial position, identifies your...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

Jackson Millan, The Wealth Mentor, relaunches The Financial Freedom Secrets Show with a new, playbook-driven format. This solo kickoff unpacks Aureus Financial’s end-to-end approach for seven-figure service businesses: squeezing more profit, buying back time, and manufacturing freedom by turning business cash flow into personal wealth. Jackson introduces the Wealth Mastery Machine: a system designed to deliver regular, repeatable results, and walks through a 90-day Eight-Figure Mindset Transformation Workbook. You’ll learn how to diagnose the seven-figure trap, rewire your identity from...

info_outline Build Trust, Not Just Leads: Marketing That Converts with Brett Ellis show art Build Trust, Not Just Leads: Marketing That Converts with Brett Ellis

Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this episode, Jackson Millan and Brett Ellis discuss why building trust beats pushing for quick sales—especially in service based businesses where comfort and credibility matter most. They explain how sharing valuable content attracts the right audience and warms them up before inviting them to a call. Jackson and Brett also cover why Google Ads aren’t always the best fit for service businesses, and why social media, podcasts, and genuine conversations are better tools to grow your brand. Plus, they reveal the power of focusing your marketing on one key product or service that drives...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this eye-opening episode, Jackson Millan, The Wealth Mentor, sits down with Steve Hui – Founder of iFLYflat, Australia’s leading points flight concierge – to reveal how smart business owners are flying business class for a fraction of the cost by leveraging the untapped value in their everyday business spend. Steve breaks down the exact strategies that 6- and 7-figure business owners are using to convert payroll, ATO, and supplier payments into luxury travel, without spending a cent more than they already do. With airfare prices skyrocketing, this conversation will completely change...

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Financial Freedom Secrets Show - The 7 Figure Business Owner Podcast

In this power-packed episode, Jackson Millan, The Wealth Coach, hosts John from Smallfish as they uncover the real issues that trade business owners in Australia face – and more importantly, how to solve them. John shares game-changing strategies that will help you overcome the biggest hurdles in your business. From attracting top talent to pricing your services correctly, John’s insights will help you stop spinning your wheels and start growing your business with confidence. This is our first podcast for the year, and it's packed with valuable tips you can apply today! If you're tired of...

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In this episode, Jackson Millan and Brett Ellis discuss why building trust beats pushing for quick sales—especially in service based businesses where comfort and credibility matter most. They explain how sharing valuable content attracts the right audience and warms them up before inviting them to a call. Jackson and Brett also cover why Google Ads aren’t always the best fit for service businesses, and why social media, podcasts, and genuine conversations are better tools to grow your brand. Plus, they reveal the power of focusing your marketing on one key product or service that drives your business forward, avoiding the trap of spreading yourself too thin. If you want to build a marketing system that truly works and brings in better clients, this episode is a must-listen.


Key Takeaways

  • Build goodwill with low-barrier, high-value content before selling.

  • Use educational funnels to identify and nurture ideal prospects.

  • Google Ads can be costly and inefficient for many service industries.

  • Social media and podcast-style content create authentic brand trust.

  • Focus marketing on your “golden goose” product for maximum impact.


Connect with Brett Ellis

FB: https://www.facebook.com/brett.ellis86
IG: https://www.instagram.com/brtels/

Important Links

https://growth.aureusfinancial.com.au/?utm_source=podcast