Still in the Deal: How to Reinvent Your Role in Real Estate w/ Jeff Hatfield
Release Date: 08/13/2025
Signature Buzz
Real estate puts us in emotional turbulence every day. Deals stall, clients disappear, conversations don’t go the way we hoped, and fear creeps in the moment our momentum slows. That’s why emotional discipline is so essential to staying steady in a business we can’t control. Most agents assume the solution is to push harder, make more calls, or keep themselves endlessly busy. But emotional discipline has nothing to do with force or pressure. It starts with recognizing that thoughts are not truths, and emotions are not instructions. They’re simply experiences passing through, but in a...
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Most agents live by accidental rules: what they feel in the moment, what their fear tells them, or whatever the market hands them that week. Without realizing it, they’ve built a system that constantly shifts beneath them, standards that bend, calendars that change, commitments that disappear the second discomfort shows up. But running your business and your life like that only leads to inconsistency, self-doubt, and emotional exhaustion. That’s where the idea of a personal constitution comes in. This isn’t a list of aspirations, or a mood-based set of intentions, or another version of...
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Most agents think their stress comes from slow months, inconsistent clients, or a market that refuses to cooperate. But every time we peel back the layers, we find something far more honest and far more uncomfortable: most people don’t actually know where they stand with themselves. They’re building their entire business on an internal foundation they’ve never paused long enough to inspect. The real work isn’t lead gen, time blocking, or even skill-building. It’s answering one deceptively simple question: Am I okay? Not “am I productive?” Not “am I where I thought I’d...
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In real estate, goals are everything. From the first day in the business, you’re taught to set them, how many calls you’ll make, how many listings you’ll win, how much you’ll earn this quarter. They give you something to chase, a sense of direction in an industry that rarely sits still. But at some point, most agents realize the same uncomfortable truth: hitting the goal doesn’t necessarily make you feel any better. The moment you achieve it, the relief fades, and the pressure to do more quietly creeps back in. That’s because goals are external. They move with the market, with your...
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Everyone talks about mindfulness like it means meditation or slowing your breathing. But for real estate agents, mindfulness isn’t about calm. It’s about controlling your emotions when clients ghost you, staying focused when the market shifts, and maintaining self-worth when deals don’t close, leads don’t convert, or someone else gets the listing. This industry puts constant pressure on performance. We’re expected to be available, confident, productive, and emotionally bulletproof, even when we’re exhausted, overwhelmed, or questioning whether we’ll hit our goals. But if...
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Every merger has a story, but this one didn’t start in a boardroom. It started on a plane, at a bar, and in countless volunteer meetings where two leaders realized they shared more than titles; they shared values. What began as small talk about service and leadership turned into something neither expected: the realization that they could do more together than apart. Over time, those conversations became a vision, a reimagining of what real estate leadership could look like when culture, care, and accountability all pull in the same direction. When Signature Real Estate Group and GK...
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When it comes to having a stable real estate business, everyone wants the magic system. The checklist, the automation, the plug-and-play strategy that keeps their pipeline full. But here’s the truth: this is the job. Relationship building isn’t something you squeeze in between deals or delegate to a CRM. It’s the foundation of your reputation, your repeat business, and your referrals. Most agents want a connection without the emotional labor it takes to build it. But that’s not how trust works. You can’t shortcut care, and you can’t systematize sincerity. What separates top...
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Most agents think loyalty is earned once a deal closes. But here’s the truth: past service doesn’t guarantee future business. You can do everything right, deliver a flawless transaction, communicate perfectly, and still never hear from that client again. The data proves it. Most clients say they’d use their agent again, but only a fraction actually do. Not because they didn’t love the service, but because by the time they’re ready to move again, they’re simply no longer in flow with you. Someone else showed up first, connected better, or just stayed in touch. Real estate isn’t a...
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Most of us in real estate know we’re “supposed” to stay in touch with our database. That’s why we send newsletters, set up drip campaigns, and let the CRM fire off reminders. We want to be so consistent with it that we automate as much of the contact as possible. But here’s the problem: some of us might be so automated in our communication that we’re actually losing the relationship altogether. The truth is, automation will never replace authenticity. A system can remind you to make a call, but it can’t make someone feel cared for. A drip campaign might keep your name in...
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Most agents are stuck in a cycle of chasing strangers. Cold calls, internet leads, Zillow ads, you name it. It feels productive, but the truth is, it’s a treadmill: exhausting, unsustainable, and guaranteed to burn you out. What actually builds a long-term, stress-free business isn’t scripts or lead gen hacks. It’s relationships. The agents who thrive aren’t chasing; they’re cultivating. They’re remembered, referred, and trusted because they’ve shifted from being just another salesperson to being a true advisor. Here’s the uncomfortable truth: if your business resets to zero...
info_outlineYou don’t have to buy or sell homes to be part of the dream of homeownership. You don’t have to hold open houses or chase down leads to play a powerful role in the transaction.
If the grind of production is wearing you down, or if you’ve simply lost your spark, that doesn’t mean your impact in this industry is over.
There are other paths and ways to stay in the deal without being buried in the daily chaos of buyers and sellers. In this episode, we talk to someone who made that pivot.
After 23 years in the trenches of real estate, Jeff Hatfield was burned out, but instead of leaving the industry behind, he chose to reinvent his role within it.
Now with AMT Title Services, Jeff isn’t just showing up with market stats and donuts. He’s using his decades of experience to coach agents, guide strategy, and partner in the transaction at a whole new level.
How did he make the shift from real estate to title? How can agents work with more veteran buyers?
In this episode, Jeff talks about his journey and why he made the move from real estate to title.
Things You’ll Learn In This Episode
-Burnout or breakthrough?
Why are top-producing agents walking away, and how can burnout actually create space for something better?
-The title rep bringing more than donuts
What happens when a title rep stops playing the support role and starts coaching agents on marketing, mindset, and growth strategy?
-VA loans, miseducation, and missed deals
What are agents still getting wrong about VA loans, and how is misinformation costing veterans and agents real opportunities?
-What today’s market correction really means
How do you separate fear-driven headlines from actual opportunity, and what numbers really matter in Vegas right now?
Guest Bio
Jeff Hatfield is an author, trainer, US Marine, and the Business Development Manager at AMT Title Services. After 23 unforgettable years in real estate, Jeff made the exciting decision to transition to launching a premier Title Company! AmTrust Title offers a comprehensive suite of services through AMT Title Services Commercial, AmTrust Title Insurance Company, and AMT Title Services Residential. Backed by the deep financial strength of AmTrust Financial Services, Inc., we provide trusted solutions for real estate agents, lenders, brokers, and homeowners alike, delivering veteran experience and expertise across every sector of the market. Our capabilities span from large commercial deals to small-town residential transactions. AmTrust Title is here to protect your single largest investment. To contact Jeff, call or text 702-204-1969 or send an email to jeff.hatfield@amtrustgroup.com.
About Your Hosts
Your co-hosts are Brandon Roberts, founder of Signature Real Estate Group, and Chris Bishop, General Manager. Signature Real Estate Group was founded in 2013 and has grown to 600+ agents in multiple states. Collectively, Brandon and Chris have trained and coached real estate brokers and agents all over the country, including helping agents become multi-million dollar producers in their first year. Signature has become known for its family atmosphere even as it has grown and expanded from Las Vegas into multiple offices in Nevada, Utah, and beyond.
Christopher Bishop is a seasoned real estate professional with over two decades of industry experience. He currently serves as the General Manager at Signature Real Estate Group, where he leads a top-performing team of agents and brokers, helping them achieve exceptional results in the competitive Las Vegas market. Christopher’s career includes a prestigious role as the President of the Nevada Association of REALTORS in 2020, where he worked to advance the real estate profession across the state. His dedication to the industry was recognized in 2021 when he was named REALTOR of the Year by the Greater Las Vegas Association of REALTORS. In addition to his leadership roles, Christopher has coached and mentored brokers and agents nationwide, helping them build successful real estate careers through his proven strategies and insights. Christopher’s commitment to excellence and passion for real estate have made him a respected leader and influential figure in the industry.
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