Ep835 | So...What's My Cash-Based Clinic Worth?

What’s Your Clinic Actually Worth? Danny on Cash Practice Valuation & Exit Potential

In this episode, Danny shares what most clinicians never think about—how much their clinic is actually worth. From understanding owner’s discretionary income to how investors evaluate a cash-based business, Danny explains why your clinic may be more valuable than you think—and how to start tracking its worth.

🎯 Topics Covered

• Why Danny’s early advice was to stop investing and double down on his business
• How to calculate your owner’s discretionary income (ODI)
• The multiples clinics are selling for right now (3x–5x ODI)
• Why clinics are more valuable when the owner isn't doing all the work
• How recurring revenue and cash-pay models attract investors
• Why you need to start tracking your business as an asset—today
• The difference between building a job vs. building a sellable business
• Exit strategy insights from private equity conversations

💡 Key Quotes

"You can't sell your job. But you can sell your business for a lot of money."

"Your business is probably the biggest part of your net worth—start treating it like it."

"I was told cash PT wouldn’t be sellable. That was wrong. I sold mine—and others are doing the same."

"Recurring services create lifetime value—and that's what buyers want to see."

🧠 Pro Tips

• Track your ODI monthly—it’s the best snapshot of business health
• Reinvest early profits to grow your clinic as an asset, not just income
• Build systems that reduce reliance on you for patient care
• Document everything: profit, owner pay, and discretionary spending
• Think of your clinic like a private company you're growing to sell

🔗 Resources & Links

• PT Biz Website – Learn how to build a valuable cash-based business
• Join the 5-Day Challenge – Get crystal clear on how to go from part-time to full-time
• Get the PT Biz Book – See how 240+ clinicians scaled profitable practices
• PT Biz YouTube Channel – Subscribe for more practical business tips

🧭 Final Thought

If you’ve been building your practice but haven’t tracked its value, now is the time. Your clinic isn’t just a place to treat patients—it’s an asset with real financial worth. The earlier you understand how to grow that value, the better your long-term options become.