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Ep 6 – Luma Monteiro: Wine communicator, pottery obsessed, and loves a challenge

Cheers with Nat

Release Date: 04/08/2026

Season 1 round up & what's next for Season 2! show art Season 1 round up & what's next for Season 2!

Cheers with Nat

Welcome back to Cheers with Nat – the podcast dedicated to cheering on women in drinks. When I (re)launched this show back in March 2026, the idea was to have conversations that made us all feel connected, celebrated, cheered up, and cheered on. (So, I hope you’d agree you feel that way when listening!) Importantly though, I didn’t want those feelings to end after each episode. My vision for Cheers with Nat has always been to keep cheering people on… so that’s what we’re going to do in this episode! To wrap up Season 1, we’ll hear from each guest – some in their own words –...

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Welcome back to Cheers with Nat – the podcast dedicated to cheering on women in drinks.

Today’s guest is Luma Monteiro aka @WineriaOfficial on Instagram and Head of Marketing at Davy's Wine Merchants.

We start by discussing the many hats Luma wears, how she first got into wine, and how she got to where she is now – by building both her wine knowledge and her business expertise.

Luma then tells us what motivates her, the message she hopes her journey shares with others, the new hobby she’s obsessed with outside of work, and lots more.

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What stuck with me from this conversation:

On her focus: “I’m very organised and I do think I have to be because I do so many things at the same time. And I’m very focused. I’m like, ‘This is where we are going, don’t divert from the plan. This is where we are going to go.’"

On what motivates her: “You want to feel included. You want to feel represented. You know. I’m Brazilian, I’m Latina, I’m not white. You know what I mean. So, you do need these things to push you in places that normally it’s not easy… I think that motivated me even more than the knowledge.  Because I’m like, what now? We have to change the game… and sometimes it has to be you. Who else is going to do it?”

On her impact in the industry: “I do think the importance of being influential is what do you do with it, what is the message you are sending to people. For me, my motive forever will be ‘everyone can do it’. It doesn’t matter where you came from, it doesn’t matter where you are. And that is what motivates me to move on and do my things and be focused.”

On why she loves working in drinks: “I do love a challenge, you know.”

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Links & things:

Luma’s Instagram: @WineriaOfficial

What we’re drinking: Joseph Grau El Pas de l’Estudiant

Luma’s day job: Davy’s of London

Luma’s studies:

Competitions Luma judges at:

Where she switches off: Yoga Space London

Book reccs:

TV recc: Narcos

Celeb to share a drink with: Beyonce with a glass of SirDavis (not Sir John as we say in the episode, oops!)

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Recording info:

February 2026 in London

Apologies for the few occasions where the audio quality dips a bit. I think it may have been an issue with my mic connection that I didn’t catch at the time. This conversation is really worth a listen though, so please do bear with!

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