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BTI #137: My Entrepreneurial Journey with Kathleen Apodaca

Beyond the Image Podcast

Release Date: 09/25/2020

BTI #327: BTI #327: "I'll Think About It"

Beyond the Image Podcast

Did I ever tell you about the time I became a NY Times Best Selling author? I pioneering a new marketing strategy that was building my company’s brand awareness, generating validation and creating new jobs.

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BTI #326: I Was Wrong show art BTI #326: I Was Wrong

Beyond the Image Podcast

It’s not easy for someone to admit when they were wrong. For the second time in recorded history (no way to verify that), I was wrong.

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BTI #325: Sex Sells Part II with Nikole Mitchell show art BTI #325: Sex Sells Part II with Nikole Mitchell

Beyond the Image Podcast

We are diving back into the conversation about empowering women and how they choose to build their brands and business.

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BTI #324: When Authenticity Loses Authenticity show art BTI #324: When Authenticity Loses Authenticity

Beyond the Image Podcast

Looking back over the years, a lot of what I saw in hindsight was inauthentic. I couldn’t see it while I was in it, but looking back, I did. There were specific instances and larger themes where I can see I strayed off course and got lost a bit.

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BTI #323: It's Been Real But... I Gotta Jet! show art BTI #323: It's Been Real But... I Gotta Jet!

Beyond the Image Podcast

I was on IG the other day when I saw a post that said, “Why are people talking about 2021 being over and the inability to wait for 2022? Do you realize that there is still weeks/days/hours/minutes still left in this year?”

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BTI #322: Stay Different with Billy Polson show art BTI #322: Stay Different with Billy Polson

Beyond the Image Podcast

My guest today is no stranger to the Beyond the Image podcast, most of my audience, and our FITposium alumni. Billy Polson has been within our community for several years now and has been a presenter at our FITposium conference for several years. He is the Founder of The Business Movement and the Founder of DIAKADI, which is a fitness studio that has won best studio in San Francisco 15 of the 17 years it has been open. We are diving into why you should be different, especially now more than ever.

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BTI #321: OK, I'm Distracted... show art BTI #321: OK, I'm Distracted...

Beyond the Image Podcast

My motivation has bottomed out and I’m tired. Have you ever felt that way? Even though this year flew by, it took an emotional toll on so many of us. I don’t think a lot of us realized it even happened.  So today, I’m talking about motivation and distraction because not only am I struggling with it, I know so many are too.  

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BTI #320: Entrepreneurship is Freaking Hard AF! show art BTI #320: Entrepreneurship is Freaking Hard AF!

Beyond the Image Podcast

Entrepreneurship is hard. I’m sure as a listener, you deal with this everyday and you know this. Or you need a reminder because of the way influencers portray entrepreneurship on their feeds.

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BTI #319: Sales Pages that Actually Sell with Ken Cox show art BTI #319: Sales Pages that Actually Sell with Ken Cox

Beyond the Image Podcast

I have invested copious amounts of my time, hours, energy, and emotions into understanding how to best set up a page that not only guides the visitor through an amazing journey where they are rewarded by every scroll but also leads them to what I wanted all along; to purchase whatever it is I’m selling on that page.

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BTI #318: Are You Afraid Of... Fear-Based Marketing? show art BTI #318: Are You Afraid Of... Fear-Based Marketing?

Beyond the Image Podcast

Last week, I received this self made newspaper at my door. But it actually was propaganda pushing vitamins and supplements to make you healthier in a myriad of ways (so the claims wrote). 

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More Episodes

Welcome back to our newest segment on the Beyond the Image Podcast, My Entrepreneurial Journey! Each week we will feature the story of an inspiring entrepreneur who is currently in the trenches with you, our listeners, as they share their insights and lessons learned.

Our fourth story features Kathleen Apodaca who realized that if your dreams don't scare you - then they simply are not big enough dreams. She started attending our annual FITposium conference, was one of the first people to sign up for our Get Amped Mastermind and leveraged the community she cultivated to create a massive launch of her own program Turn Up Tone Up!

Connect with Kathleen on Instagram @KathleenJaneFit or her website KathleenJaneFit.com

Be sure to subscribe to Beyond the Image to get updates on our bi-weekly podcast designed for you the entrepreneur!

Also passes are now available for our annual FITposium conference happening October 1-3 all online! Get access to the best educators, amazing networking opportunities and unparalleled media castings exclusively at FITposium.com