[FREE GUIDE] Legacy Planner Annual Goal Strategy Guide
Release Date: 12/12/2024
Do Celebrity Shoots Actually Help Your Portfolio?
Beyond the Image Podcast
On the surface, shooting celebrities or high-profile athletes seems like a golden ticket to a stronger portfolio. But here’s the truth: it’s not the name—it’s the image. In this episode, I break down the myth that photographing celebrities or athletes will instantly elevate your brand. I share stories from my own career—including a high-caliber shoot with first-round NFL draft pick Beanie Wells, and a less-than-stellar session with actors Eric Bana and Joel McHale—and explain why editors don’t care who is in your photo if the quality isn’t there. You’ll also learn what...
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What’s in My Camera Bag for On-Location Shoots
Beyond the Image Podcast
After photographing over 800 magazine covers and producing countless brand campaigns, James Patrick knows the one thing that separates pros from pretenders: being prepared. In this episode of Beyond the Image, James opens up his on-location camera bag and breaks down the exact gear he brings to every shoot—and why it earns a spot. From the two camera bodies that serve distinct roles to the lenses, lighting, and accessories that keep shoots running smoothly, you’ll learn what’s mission-critical, what’s overrated, and how to build a lean, effective kit that performs under pressure....
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Projects I Thought Would Make Or Break My Career
Beyond the Image Podcast
Here are proejcts I was convinced would make (or break) my career as a photographer. The truth is - they didn't do either. This is about the culmination of our efforts. https://jamespatrick.com/
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Awful Way to Get New Clients as a Photographer
Beyond the Image Podcast
I recently experienced one of the worst, if not THE WORST, attempts at marketing and busienss develiopment from a photogarpher I think I have ever seen. But what I did about it may shock you even more. This episode is all about client relationships. How to establish them. How to build them. and most importantly - how to maintain them. https://jamespatrick.com/
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5 Ways to Make More Money as a Photographer
Beyond the Image Podcast
Last week we hosted our annual photo marketing roundtable here at The Hive Studios in Phoenix, Arizona. At this event, a handful of creative professionals (photographers and videographers) sat around together to discuss ideas, strategies, complications and breakthroughs in their business as business owners. Through the course of this discussion - there were 5 main areas that were brought up as important means to generate additional and predictable revenue as a creative professional. Connect with me https://jamespatrick.com/
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Is Peerspace Going to Get Too Expensive?
Beyond the Image Podcast
Peerspace is a brokerage site used for short-term rentals for photo shoots, video productions, events, podcasts, meetings and the like. Historically, Peerspace made their revenue by taking a percentage off of every single booking done through their website. However, recently Peerspace has instituted a bidding system which allows location managers to pay to have their spaces ranked higher in the site's search algorithm. What will this do for renters? What will this do for location managers? Short answer; things are likely to get more expensive for everyone. https://jamespatrick.com/
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Biggest Marketing Mistake Photographers Make
Beyond the Image Podcast
There is one mistake that I've seen photographers, videographers and creatives make over the course of my 20+ year career. This mistake is often what separate photographers who build sustainable and thriving businesses versus those who continue to have peaks and valleys and often find themselves struggling to bring in new business. For those in Arizona - we are hosting a photo marketing roundtable on May 22nd at The Hive Studios in Phoeninx, Arizona. RSVP at
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Why Photographers are Toxic
Beyond the Image Podcast
Let's face it - if you expand the timeline long enough - you're going to find there is quite a fair amount of toxicity within the photography community. From jealousy to envy to downright aggressive competition - no one is immune from it. So let's break down the actual sources behind the toxic traits of so many creatives and how we can navigate it better as a community. https://jamespatrick.com/
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Biggest Mistakes Photographers Make in Lighting Subjects
Beyond the Image Podcast
I want to be clear, right off the top, that I have personally made every single one of these mistakes myself in my 20+ year career. The goal is not to shame photograpehrs for making the mistakes that all of us have made - but to shed light (that is a well-placed pun) on these misconcepts, misunderstandings and mistakes so that we can continue to learn and improve on our craft as creative professionals. https://jamespatrick.com/
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You Bid Too Low, Now What?
Beyond the Image Podcast
You were asked by a client to bid on a project and either intentionally or unintentionally they did not give you all of the information you need to accurate prepare an estimate that fully reflects your services and value. Bluntly - you underbid. So what do you do? In this episode of the Beyond the Image podcast, host James Patrick deconstructs how to prevent this scenario from happening to begin with as well as suggestions on how to navigate it with clients should the situation arise. https://jamespatrick.com/
info_outlineThe last planner you will ever need! Plan out your year, months, weeks and days with The Legacy Planner to get more done, stay on track and chart out your most successful year ever!
Why do some individuals seem to possess the capacity to consistently achieve great things in their lives, while others tend to struggle? Perhaps you have wondered the same thing and questioned what specifically separates the two groups.
If we are to believe musings from the infinite parade of social media memes, then each of us are already abundant with endless potential. Yet despite that potential, for some unknown reason, only a small percentage of the population seems to have the right key to unlock it.
To add to the confusion, that “key” is often defined as simply being the result of hard work, grit, hustle, persistence, determination, perseverance, or a multitude of other buzzwords that sound really great and empowering—but don’t actually provide a concrete answer.
What is it that actually separates the individual who is able to achieve his or her health goals from someone who battles with their health year after year? What distinguishes the efforts of the person who stimulates and grows their mental acuity from someone who regularly suffers from stress and atrophy? What is different about those who foster enriching relationships from others who remain lonely? And what distinguishes someone who achieves their business goals from those who do not?
For the past decade, these questions have been central in author James Patrick’s obsession behind deconstructing and comprehending how humans are able to cultivate change, and thereby achieve success within their lives. His goal was to decipher the exact methodology of achievement, systemize it, and make that approach accessible so others could put it into action.
Through his editorial research, the writing of his best-selling book Fit Business Guide: The Workout Plan for Your Brand, and the hundreds of interviews he conducted for the podcast Beyond the Image, James discovered the elements that are responsible for crafting change, and devised how to reserve engineer them so they can be applied to anything we wish to achieve.
After all, success leaves clues.
What those clues have shown is that creating the change you seek and turning the impossible to possible comes down to three essential pillars: Vision. Purpose. Legacy.
The Legacy Planner is how you can apply all three to your own life to ignite the change, growth, and success you’ve always imagined.
GET A FREE PDF COPY AT https://jamespatrick.com/legacy/
OR GET PRINT COPIES ON AMAZON AT https://www.amazon.com/gp/product/B0BJ4R45NV