Next Frame: Trailblazing a Philadelphia Photo Community, with CJ Wolfe
Release Date: 01/29/2026
Unit Set Photography: Myles Aronowitz & Cara Howe
B&H Photography Podcast
Photography has plenty of different specialty areas—portraits, sports, fashion, food, still life—to name just a few. In today’s show we’re going to investigate a specialty that involves all these subjects, while calling for a photographer who is technically precise, emotionally intuitive, and practically invisible, all at once. It’s a corner of the industry people rarely consider, but one that holds massive influence over our cultural lives. This is the domain of the Unit Set Photographer: the person responsible for the pictures that sell a film or a show before anyone else has seen...
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Photographing the Winter Games: Jean Fruth
B&H Photography Podcast
Sports photography hinges on freezing peak action—transforming a high-speed blur into a dramatic portrayal of human effort. When you combine that with the unyielding drive of elite athletes on the world stage, the pressure to nail the shot provides an incredible adrenaline rush. In today’s podcast, we discuss the unique challenges of documenting history in the making and unpacking stories from the Winter Games with renowned sports photographer Jean Fruth, recently back from her first Olympics. From a hectic scramble on arrival in Milan—getting to the arena and gearing up as her...
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Pictures in Space, featuring NASA Astronaut Donald Pettit
B&H Photography Podcast
Above Photograph © Donald Pettit, NASA At its best, photography draws from both science and art, to give resulting images a dual purpose—aesthetic innovation and scientific merit. And when that photography happens from the windows of the International Space Station, capturing star trails, city lights, and our blue planet against the void of space, it becomes something truly transcendent. In today’s show, we’re privileged to chat with NASA Astronaut Donald Pettit, a scientist, inventor, and photographer who has spent nearly two years living, working, and making pictures in orbit....
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Two Generations of Top Photo Agents with Jennifer Perlmutter & Michael Ash
B&H Photography Podcast
One of the most polarizing questions in the mind of any photographer is “Should—or shouldn’t I—get an agent?” The role of an agent in a photographer’s career is often misunderstood, leading hungry creatives to think that securing representation is their number one key to success. In truth, the relationship between a photographer and agent is far more nuanced than simply booking more assignments. In today’s podcast, we take a deep dive into this complex alliance in a discussion with two generations of top agents, whose combined careers span from the film-era to the latest in...
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The Ethics of Wildlife Photography with Melissa Groo & Bobby Stormer
B&H Photography Podcast
While its origin is murky, the adage “Take nothing but photographs, leave nothing but footprints, kill nothing but time,” is at the heart of this wide-ranging discussion about ethical practices in wildlife photography. From exotic safaris to local birding expeditions, interest in this subject matter has grown tremendously in recent years. Ever advancing camera technologies and increasing ease of use make stunning pictures more accessible than ever, but when these advantages combine with an unbridled enthusiasm for getting the shot, it can often put wildlife at risk. After defining...
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The Many Seasons of Humans of New York, featuring Brandon Stanton
B&H Photography Podcast
It takes a lot of guts to engage with a stranger on the street, ask probing questions about their struggles, and come away with a portrait and a story as a record of the human connection that was made. Now, imagine repeating this process countless times over 15 years under the moniker Humans of New York (HONY) and watching what started as a passion project take the world by storm. In today’s show, we’re privileged to chat with this 21st century archivist of everyday citizens and their lived experiences. Listen in as HONY’s creator, Brandon Stanton, shares how he transformed street...
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Next Frame: Trailblazing a Philadelphia Photo Community, with CJ Wolfe
B&H Photography Podcast
Picking up a camera is often the start of a life-changing journey. And when it’s combined with a focus on community building, the determination to lead by example, and shrewd entrepreneurial skills—this basic action can have a ripple effect with the potential to change countless lives. In today’s show, we speak with creative community trailblazer CJ Wolfe, who has built a passion for pictures and infectious team spirit into a multifaceted brand that encompasses rental studios, a creative agency, and a non-profit organization with a mission to educate and inspire disenfranchised...
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Crafting Masterful Portraits with Paul Mobley & Ian Spanier
B&H Photography Podcast
Paul Mobley and Ian Spanier have much in common: from starting their respective careers in New York City before relocating to the West Coast, to their knack for forging a human bond with portrait subjects, to an unrelenting drive to generate ambitious commercial assignments while being equally dedicated to complex personal projects. In today’s podcast, Paul and Ian compare notes on their photographic journeys from coast to coast, while discussing their shared inspiration for 20th century portrait masters such as Irving Penn, Richard Avedon, and in Ian’s case, Harry Benson. A few of...
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2025 Photo Gear of the Year, with Kevin Rickert
B&H Photography Podcast
In case you didn’t already know, 2025 marks 10 years since we started the B&H Photography Podcast, making today’s show our tenth annual Photo Gear of the Year episode! A lot of cameras have come down the pike since that first recap, along with a veritable roller coaster of marketing strategies and photographic trends. To follow up on a trend discussed last year, we start out with a nod to point-and-shoots, a craze that, according to Kevin, has “become fever pitch.” To expand on this theme, we look back in time to when digital point-and-shoots were losing ground to the ubiquitous...
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Next Frame: Get Undeniably Qualified for a Photo Career, with Chelsea Mayer
B&H Photography Podcast
“Wow, this is your job? I didn't know that was a job! That's amazing. Can I have this job?” That offhand epiphany neatly sums up the enviable career path of wildlife, adventure, and travel photographer Chelsea Mayer. From an early start with her mom’s camera to her selection for an Ambassador mentorship, before becoming a partner photographer, with Girls Who Click, all the way through to her certifications as a 100-ton boat captain and professional divemaster, the course Chelsea plotted has made her undeniably qualified for a thriving career. In today’s show, we do a deep dive...
info_outlinePicking up a camera is often the start of a life-changing journey. And when it’s combined with a focus on community building, the determination to lead by example, and shrewd entrepreneurial skills—this basic action can have a ripple effect with the potential to change countless lives.
In today’s show, we speak with creative community trailblazer CJ Wolfe, who has built a passion for pictures and infectious team spirit into a multifaceted brand that encompasses rental studios, a creative agency, and a non-profit organization with a mission to educate and inspire disenfranchised youth.
Listen in and discover how CJ tapped the determination and leadership skills instilled in him as a student athlete to build a thriving business from the ground up. As an advocate of the 10,000-hour rule, he put in the time and focused on studying the industry and its varied tools and processes, to propel both himself and his community to the next level.
When asked what advice he’d give to young photographers just starting out, CJ notes: “…have your third eye open to what's going on around you, and how you can fit that into your story, into your art, into your creativity with your camera. Because nowadays, photographers, you're just not a photographer. Like, there's so much more to that now.”
Guest: CJ Wolfe
Episode Timeline:
- 2:55: CJ’s first camera, his pictures of fellow athletes, and learning camera settings on the fly.
- 6:29: The skills CJ learned from sports that have helped him build his business.
- 10:37: The challenges involved in establishing a 600-square-foot photo studio and rental business.
- 16:55: Building the business by studying the industry and the needed tools and trusting that process.
- 20:52: Establishing the CJ Wolfe Foundation as a non-profit organization and building the staff.
- 24:57: Earning people’s trust, changing the perception of the neighborhood, and looking to establish studios in other cities.
- 31:23: Looking ahead to another five years and having more impact, plus CJ’s plans to get back to his own photography.
- 33:59: CJ’s advice for photographers who are just starting out: Always be open to learning new things about storytelling and marketing.
- 36:55: CJ’s upcoming plans related to upcoming photo activations and major events going on in Philadelphia.
Guest Bio:
CJ Wolfe first picked up a camera in 2018, while pursuing college studies as a student-athlete. Since that time, he’s become a staple within Philadelphia’s creative community, influencing sports, music, and lifestyle through his creativity behind the scenes and, most importantly, behind the camera. Early on, CJ recognized a major gap in his hometown—a lack of safe, inspiring spaces for photographers to refine their craft, showcase their talents, and build professional networks. Responding to that need, in 2020, he founded Immortal Vision Studio, which quickly grew into a trusted rental powerhouse for photo and video production. Now operating two boutique studios totaling 6,000 square feet and booking over 2,000 appointments a year, this homegrown business has become a cornerstone of the city’s creative community. Additionally, in 2023, CJ founded Immortal Vision Agency as a creative firm producing high-impact content for brands and businesses, while simultaneously elevating local talent to the world stage. Working together with his team, CJ has produced work for Red Bull, Footlocker, Ethika, ASAP Ferg, Lil Baby, Meek Mill, and Allen Iverson to name just a few.
Stay Connected:
CJ Wolfe Website: https://www.cjxwolfe.com/
CJ Wolfe Instagram: https://www.instagram.com/cjxwolfe/
CJ Wolfe LinkedIn: https://www.linkedin.com/in/cj-wolfe
CJ Wolfe Tiktok: https://www.tiktok.com/discover/scott-beardslee
Immortal Vision Studio Website: https://www.immortalvisionstudio.com/
Immortal Vision Studio Instagram: https://www.instagram.com/immortalvisionstudio/
Immortal Vision Studio Youtube: https://www.www.youtube.com/@immortalvisionstudio/
Immortal Vision Studio LinkedIn: https://www.linkedin.com/company/immortalvisionstudio
CJ Wolfe podcast segment at B&H’s Bild Expo: https://www.bhphotovideo.com/explora/podcasts/photography/bild-2025-recap-with-cj-wolfe-maria-clinton-benjamin-von-wong
Credits:
- Host: Derek Fahsbender
- Senior Creative Producer: Jill Waterman
- Senior Technical Producer: Mike Weinstein
- Executive Producer: Richard Stevens