UNFILTERED: Trust Is the New Lead Magnet
Big Money Strategies
Trust is no longer optional - it’s the currency your rural business needs to thrive in 2025’s “trust recession.” In this episode, Tori unpacks why traditional lead magnets and hype tactics have stopped working, and what it really takes to connect, nurture, and convert discerning buyers in today’s market. You’ll discover: Why we’re seeing a trust recession (and what it means for every offer you put out) How buyer timelines are longer and decisions are deeper—plus what actually shortens the trust cycle Practical ways to build trust: transparency, real-time...
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UNFILTERED: How I’m Making Decisions in a Noisy Market
Big Money Strategies
Feeling overwhelmed by too many “shoulds,” shiny tactics, and digital noise? You’re not alone—and you’re definitely not behind. In this raw, practical episode, Tori shares her real-time decision-making filter for leading (and staying sane) in a market designed to distract. Inside, you’ll learn: How to use energy, revenue, sustainability, and alignment as your decision-making North Star The real reason you’re tired of content for content’s sake—and how to pivot your strategy to what actually feels good (and works!) Why waiting for total certainty or external validation...
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UNFILTERED: How Is That Word of the Year Going?
Big Money Strategies
What does leadership really look like when you’re building a business from the bush—and how do you keep your “word of the year” alive when life gets loud? In this unfiltered, mid-year reset, Tori shares why she’s tossing “nice” to the side and stepping into her role as a true industry leader. You’ll hear the behind-the-scenes on why this season is different, why it’s okay (and powerful) to ruffle a few feathers, and what it takes to elevate your business when you’re surrounded by the noise of shifting markets. Key takeaways: Why being relatable won’t get you paid—and...
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UNFILTERED INTRO: The Podcast is Changing. BTS the strategy breakdown.
Big Money Strategies
After nearly 300 episodes, I’m sharing a raw and honest behind-the-scenes look at why I’m evolving the podcast format—and what it means for you. In this kickoff to the Unfiltered season of the Big Money Strategies podcast, I’m pulling back the curtain on why weekly and even fortnightly episodes stopped working, how content burnout crept in, and what led me to create a slower, more intentional way of sharing value. We’re switching to seasonal episodes—designed to go deep, not wide—with each season centered around one powerful theme. This shift is about honoring the messages that...
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Mid-Year Check-In: Reflect, Reassess & Refocus for Growth
Big Money Strategies
We’re halfway through the year—and that makes it the perfect time to reflect, reassess, and refocus. In this episode, I take you behind the scenes of my mid-year business review. I’ll walk you through how I evaluate what’s working, what’s not, and the intentional decisions I make to course correct for sustainable growth. From post-launch reflections to visibility strategies, team leadership, and balancing life on the farm—this is a transparent look at what it takes to grow a business that actually fits your life. Plus, get the scoop on what’s ahead for the Power Project, upcoming...
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The 2 Traits Behind Fast Business Growth
Big Money Strategies
In this short but powerful episode, I’m diving into the two key traits I see in every fast-growing client I work with: commitment and leadership. These aren't secret strategies or shiny tactics — they're simple but powerful mindset shifts that can unlock massive growth in your business. I talk about: What commitment actually looks like when motivation disappears How leadership plays out when things don’t go to plan Why waiting for clarity is keeping you stuck A real client success story that shows what’s possible when you back yourself fully If you’ve been feeling stuck,...
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Scaling Beyond $5K Months: The 3-Step Roadmap for Sustainable Growth
Big Money Strategies
In this episode of the Big Money Strategies podcast, I’m diving into what it really takes to scale your business beyond $5K months. If you’re consistently fully booked but still stuck in hustle mode, this is your invitation to shift. I’m sharing a three-step roadmap to help you move from time-for-money and burnout into scalable offers, smarter systems, and visibility strategies that actually work. Whether you’re thinking about launching a group program or automating your onboarding, these are the exact pivots that make six-figure growth possible—without working more hours. This is a...
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Behind the Scenes: Running a Business from the Chaos
Big Money Strategies
In this episode of Big Money Strategies, I’m taking you behind the scenes for a real, unfiltered look at what a typical day looks like running a business from our family farm in rural WA. Spoiler: it involves a lack of water, a toddler on the roof, and still serving clients at a high level. From client coaching and content creation to parenting, farm life, and chaos control, I’m walking you through how I run a multi-six figure business without the calm, quiet workdays most people picture. This one’s for the women doing big things in wild circumstances—because your life doesn’t have...
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From Small Town to Big Business: Ditching the Limits of Local Thinking
Big Money Strategies
In this episode of the Big Money Strategies Podcast, I’m diving deep into one of the most important mindset shifts I’ve made in business: letting go of small town thinking and expanding beyond my postcode. I built a multi-six figure business from a tiny Wheatbelt town with just 825 people nearby—and trust me, none of them needed a business coach. What changed everything wasn’t moving or working more hours—it was thinking bigger and showing up braver. Here’s what you’ll learn: Why your location doesn’t define your business potential How I shifted from “Wheatbelt only” to...
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How I Run a Multi-Six Figure Business in 14 Hours a Week
Big Money Strategies
In this episode of the Big Money Strategies Podcast, I’m pulling back the curtain on how I run a multi-six figure business in just 14 hours a week—while raising kids and living on our family farm in rural Western Australia. Spoiler: it's not about hustle, it's about being intentional. I break down my 30-day cycle approach and how it’s transformed my business from chaotic to calm. I share how I batch content, design my offers, and structure my client experience—all in a way that aligns with my energy, my menstrual cycle, and the reality of mum life. Here’s what you’ll learn: Why I...
info_outlineMy word for 2024 was "Fortify," and now I’m stepping into 2025 with "Elevate" as my focus—raising the bar for client experiences, business practices, and growth, one step at a time.
In this episode, I’m sharing my predictions for the year ahead: how AI and automation will transform businesses, why personalization and connection are non-negotiable, and what the future of social media might hold (TikTok ban, anyone?).
If you’re ready to elevate your business and thrive in 2025, this is for you!
Let’s Connect
✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588
✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/
✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject
✨ I’m offering a free 15 minute Strategic Roadmap Call. On this call we will:
✅ Identify some clear opportunities for you in your business
✅ Flag the gaps you might need to troubleshoot
✅ Plan your EXACT next step
✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$
Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337