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EP297 – How to Systemize Your Business and Survive AI Disruption with David Jenyns

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

Release Date: 06/11/2025

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Most physicians focus on creating content, but overlook one of the fastest ways to build trust, authority, and opportunities. In this episode of Bootstrap MD, Dr. Mike Woo-Ming reveals why podcast guesting can outperform social media, ads, and cold outreach by borrowing trust from established audiences and turning a single conversation into long-term leverage. Learn how to choose the right shows, become a memorable guest, and transform one appearance into referrals, partnerships, speaking engagements, and n

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Most physicians trap years of hard-won expertise inside the exam room. In this episode, Dr. Mike Woo-Ming reveals why starting a podcast before you need it creates income, optionality, authority, and unexpected opportunities. Learn how to turn your clinical knowledge into leverage without quitting medicine.

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💰 This episode is sponsored by Gelt:

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 💰  This episode is sponsored by Gelt:  Practice owners and physician entrepreneurs; your business needs a tax strategy, not just tax filing. Most CPAs handle compliance but miss optimization opportunities that could save you tens of thousands of dollars. With Gelt you get a dedicated CPA that focuses on tax strategy for complex financial situations, multiple entities, real estate, practice ownership. Plus a tech platform to streamline everything in one place.  Built for physicians who think like ent

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💰  This episode is sponsored by Gelt:  Practice owners and physician entrepreneurs; your business needs a tax strategy, not just tax filing. Most CPAs handle compliance but miss optimization opportunities that could save you tens of thousands of dollars. With Gelt you get a dedicated CPA that focuses on tax strategy for complex financial situations, multiple entities, real estate, practice ownership. Plus a tech platform to streamline everything in one place.   Built for physicians who think like entr

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This episode is sponsored by: My Financial Coach You trained to save lives who's helping you save your financial future? My Financial Coach connects physicians with CFP® Professionals who specialize in your complex needs. Whether it's crushing student loans, optimizing investments, or planning for retirement, you'll get a personalized strategy built around your goals. Save for a vacation home, fund your child's education, or prepare for life's surprises—with unbiased, advice-only planning through a flat monthly fee. No commissions. No conflicts. Just clarity. Visit: https://myfinancialcoach.com/bootstrapmd/ to meet your financial coach and find out if concierge planning is right for you.

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Dr. Mike Woo-Ming interviews returning guest David Jenyns to dive into strategies for building systemized, scalable businesses in the face of rapid AI disruption. David introduces his new book Systems Champion, a follow-up to his bestselling Systemology, focused on empowering non-founder team members to drive systems implementation.

Together, they discuss the critical role of the "Systems Champion," the qualities to look for in hiring one, and how AI is transforming the business landscape. David shares the story of how AI disrupted a key part of his business and how he pivoted by embracing AI instead of resisting it.

Three Actionable Takeaways:

  • Identify a Systems Champion: Not every business owner is detail-oriented. Empower someone else on your team to take the lead in systematizing your operations.

  • AI is Coming—Adapt Now: Understand your business processes deeply, then explore how AI can help you do them faster, better, and cheaper.

  • Recruit for Systems Thinking: From job ads to onboarding, embed systems thinking into your hiring process to create a process-driven company culture.

About the Guest:

David Jenyns is a systems devotee and founder of Systemology.com, with a mission to free business owners from daily operations. He's helped businesses of all sizes create scalable, system-driven models. His latest book, Systems Champion, focuses on empowering the right team members to drive implementation and create long-term business freedom.

🎧 Systemology and Systems Champion are available on Amazon. 🔗 Learn more: systemology.com

About the Host: Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let's Connect: www.bootstrapmd.com Want to start a podcast? Check out the Doctor Podcast Network!


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