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Ep302 - YouTube vs. Podcasting vs. Webinars: Where Should You Focus?

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

Release Date: 07/16/2025

EP321: How to Set Your 2026 Goals Now (Yes Now!) - A 6 Week Jumpstart for Physician Entrepreneurs show art EP321: How to Set Your 2026 Goals Now (Yes Now!) - A 6 Week Jumpstart for Physician Entrepreneurs

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by . Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You’re an institution. Time to invest like one. _____________   This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one...

info_outline EP320: Ten Reasons Why Every Physician Needs a Mentor show art EP320: Ten Reasons Why Every Physician Needs a Mentor

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by . Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You’re an institution. Time to invest like one. _____________   This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one...

info_outline EP319: Inside the Room - What Really Happens in Millionaire Masterminds show art EP319: Inside the Room - What Really Happens in Millionaire Masterminds

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by . Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You’re an institution. Time to invest like one. _____________  This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one...

info_outline EP318: Seven Steps to Building a Patient Funnel That Converts (Without Ads) show art EP318: Seven Steps to Building a Patient Funnel That Converts (Without Ads)

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by . Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You’re an institution. Time to invest like one. _____________ This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one...

info_outline EP317: Five Emerging Business Models for Physician Entrepreneurs show art EP317: Five Emerging Business Models for Physician Entrepreneurs

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by  Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You’re an institution. Time to invest like one. _________ This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one...

info_outline EP316: Protecting Your Medical Career: The Legal Blindspots Physicians can’t Afford to Miss show art EP316: Protecting Your Medical Career: The Legal Blindspots Physicians can’t Afford to Miss

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by . Lightstone Direct LLC connects you to institutional-quality real estate investments backed by a $12-billion AUM firm that co-invests alongside you—your partner in building lasting wealth. All investments involve risk.  Please visit for a full list of disclosures. _________ This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification,...

info_outline Ep315: The BootstrapMD Blueprint: Launch Your Practice in 14 Days (No Investors Required) show art Ep315: The BootstrapMD Blueprint: Launch Your Practice in 14 Days (No Investors Required)

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by . Lightstone Direct LLC connects you to institutional-quality real estate investments backed by a $12-billion AUM firm that co-invests alongside you—your partner in building lasting wealth. All investments involve risk.  Please visit for a full list of disclosures. _________ This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you...

info_outline EP314: How to Hire Your First Virtual Assistant (Without Getting Burned) with Lesley Pyle show art EP314: How to Hire Your First Virtual Assistant (Without Getting Burned) with Lesley Pyle

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This Episode is sponsored by Ryze Health  Running your own practice shouldn’t mean struggling with rising health insurance costs. That’s why a physician designed Ryze Health Premium Insurance—exclusive coverage crafted for independent doctors, their teams, and families. Imagine lowering costs while gaining the freedom to focus fully on patients and the people who matter most. Discover how much you could save at ryzehealth.com and join the growing network of doctors choosing smarter coverage.  Follow @RyzeHealth on Instagram and LinkedIn. _________________    Can...

info_outline EP313 - The Big Rocks Philosophy: What Really Matters in Medicine show art EP313 - The Big Rocks Philosophy: What Really Matters in Medicine

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This Episode is sponsored by Ryze Health  Running your own practice shouldn’t mean struggling with rising health insurance costs. That’s why a physician designed Ryze Health Premium Insurance—exclusive coverage crafted for independent doctors, their teams, and families. Imagine lowering costs while gaining the freedom to focus fully on patients and the people who matter most. Discover how much you could save at ryzehealth.com and join the growing network of doctors choosing smarter coverage. Follow @RyzeHealth on Instagram and LinkedIn. __________ Why do physicians work 60-hour...

info_outline EP312 - PIMD Con 2025: Your Roadmap to Winning Big as a Physician Entrepreneur show art EP312 - PIMD Con 2025: Your Roadmap to Winning Big as a Physician Entrepreneur

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This Episode is sponsored by Ryze Health  Running your own practice shouldn’t mean struggling with rising health insurance costs. That’s why a physician designed Ryze Health Premium Insurance—exclusive coverage crafted for independent doctors, their teams, and families. Imagine lowering costs while gaining the freedom to focus fully on patients and the people who matter most. Discover how much you could save at ryzehealth.com and join the growing network of doctors choosing smarter coverage. Follow @RyzeHealth on Instagram and LinkedIn. __________________ How can physicians make the...

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This episode is sponsored by: My Financial Coach

You trained to save lives—who’s helping you save your financial future? My Financial Coach connects physicians with CFP® Professionals who specialize in your complex needs. Whether it’s crushing student loans, optimizing investments, or planning for retirement, you’ll get a personalized strategy built around your goals.

Save for a vacation home, fund your child’s education, or prepare for life’s surprises—with unbiased, advice-only planning through a flat monthly fee. No commissions. No conflicts. Just clarity. Visit: https://myfinancialcoach.com/bootstrapmd/ to meet your financial coach and find out if concierge planning is right for you.

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More and more physicians are seeking autonomy through direct pay models, aesthetics, concierge, telemedicine, and niche cash-based practices. But how do you market yourself without burning out?

In this episode, Dr. Mike Woo-Ming breaks down the top three content platforms for building a medical business or personal brand: YouTube, Podcasting, and Webinars.

He explains the strengths and trade-offs of each, shares real-world examples from his own journey, and provides a step-by-step action plan to help you choose your platform and get started—even if you’re still in clinical practice.

Whether you're aiming to build visibility, trust, or conversions, this episode helps you take strategic steps toward practicing medicine on your own terms.

Three Actionable Takeaways:

  1. Start Small, But Start Now
    You don’t need fancy gear or a big audience. Pick one platform and stay consistent for 90 days.

  2. Choose Based on Your Goals

    • Want to build authority? Start a podcast or YouTube channel.

    • Need more leads? Leverage YouTube’s search engine power.

    • Ready to sell a coaching program or course? Use webinars to convert.

  3. Stack Strategically
    Record a podcast → Film it for YouTube → Promote your webinar across both platforms for maximum reach and ROI.

🎧 About the Host

Dr. Mike Woo-Ming is a physician entrepreneur with over 20 years of experience, having built and sold multiple seven-figure companies. He currently leads Executive Medical, a clinic specializing in age management and aesthetics. Through BootstrapMD, he mentors other physicians in launching businesses, building content platforms, and reclaiming autonomy in their careers.

👥 Connect with Dr. Mike

🎙 Podcast Network: Doctor Podcast Network