Libsyn Directory

EP341: If I Had to Rebuild My Physician Brand from Scratch in 2026, Here’s Exactly What I’d Do

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

Release Date: 04/15/2026

EP350 : The Physician Entrepreneur’s Second Brain: How AI Turns Ideas Into Income

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

💰 This episode is sponsored by Gelt: Practice owners and physician entrepreneurs; your business needs a tax strategy, not just tax filing. Most CPAs handle compliance but miss optimization opportunities that could save you tens of thousands of dollars. With Gelt you get a dedicated CPA that focuses on tax strategy for complex financial situations, multiple entities, real estate, practice ownership. Plus a tech platform to streamline everything in one place. Built for physicians who think like entrepreneurs: ——————————— This episode is...

EP349: How Doctors Can Use AI to Launch Their First Side Gig This Weekend

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

EP 348: Stop Overpaying the IRS: Tax Strategies Every Physician Entrepreneur Should Know

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

EP347 : Stop Prompting, Start Delegating: A Physician’s Guide to AI Agents

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

EP346: The Physician’s AI Stack: 5 AI Tools Doctors Actually Need in 2026

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

EP345: The Hidden Revenue Leak in Every Medical Practice with Adam Peeler

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

This episode is sponsored by GoTo: If your practice is losing patients to missed calls and front-desk burnout, you're not alone. Most independent practices miss around 30% of incoming calls, that's 30% of your patient pipeline walking to the clinic across the street. GoTo Connect consolidates your phones, patient messaging, video visits, and scheduling into one platform that helps you stay HIPAA-compliant. AI receptionist. EHR integration. No IT team required. Built specifically for physician-owned practices. See how it works: ————————- In this episode...

EP344: Why Most Doctors Are Using AI Wrong (And What to Do Instead)

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

AI is everywhere, but most physicians are stuck between hype and reality. In this episode of BootstrapMD, Dr. Mike Woo-Ming breaks through the noise surrounding artificial intelligence in medicine. Instead of hype and overwhelm, he shares a practical framework: The 3-Bucket AI Method, to help physicians decide what tools to use now, what to watch, and what to ignore. He also addresses the underlying fear many physicians feel about being replaced, offering a clear and honest perspective, AI won’t replace doctors, but doctors who use AI will outpace those who don’t. This episode is a...

EP343 : Key Takeaways from the Momentum MD Spring Retreat

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

In this repurposed episode of Bootstrap MD, Dr. Mike Woo-Ming reflects on the Momentum MD Spring Retreat, a powerful gathering of physician entrepreneurs, CEOs, clinic owners, and coaches in Las Vegas. The retreat went beyond business strategies, focusing on connection, clarity, and personal growth. Dr. Woo-Ming shares seven key takeaways, including overcoming universal fears, reframing imposter syndrome, and using the OOCEMR framework to simplify decisions. These insights will help you align your roles as a physician and entrepreneur, foster vulnerability for breakthroughs, and commit to...

EP342 : 5 Reasons Why Smart Doctors Struggle to Sell

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

Have you ever had someone ready to buy, and somehow talked them out of it? In this candid and practical episode of Bootstrap MD, Dr. Mike Woo-Ming shares a powerful confession from his early days as a physician entrepreneur, losing deal after deal, not because his offer lacked value, but because he approached sales the way he was trained as a doctor. Drawing from years of experience, he breaks down why highly intelligent, capable physicians often struggle with selling, despite having valuable solutions. The issue isn’t competence, it’s conditioning. The same traits that make doctors...

EP341: If I Had to Rebuild My Physician Brand from Scratch in 2026, Here’s Exactly What I’d Do

BootstrapMD - Physician Entrepreneurs Podcast with Dr. Mike Woo-Ming

I spent months building a course that nobody bought. The modules were recorded, the landing page was live, but the launch brought complete silence. That painful failure taught me a valuable lesson: I had built the product first instead of discovering what my audience actually wanted. In this honest and practical episode of Bootstrap MD, Dr. Mike Woo-Ming shares his confession and the exact sequence he would follow if he had to rebuild his physician brand from zero in 2026. He explains why most physician brands stall, being too broad, posting random content with no through-line, and having no...

More Episodes

In this honest and practical episode of Bootstrap MD, Dr. Mike Woo-Ming shares his confession and the exact sequence he would follow if he had to rebuild his physician brand from zero in 2026. He explains why most physician brands stall, being too broad, posting random content with no through-line, and having no clear offer connected to a business outcome.

Dr. Woo-Ming outlines a clear 7-step framework: getting specific with positioning, picking one platform, creating content with intention, building an email list early, connecting the brand to a real offer based on conversations not assumptions, using AI as a collaborator, and protecting your time as a busy practicing physician.

This episode empowers physicians to stop guessing and start building a brand that actually connects, resonates, and generates revenue without burnout or wasted effort.

Three Actionable Takeaways:

Nail Your Positioning First: Before posting anything, clearly define who you’re helping, the specific problem you solve from their perspective, and what makes your approach different. Get uncomfortably specific, one audience, one problem, one differentiator.
Create Content with a Through-Line: Stop random posting. Use the simple framework: Identify the problem, make them feel seen, teach one useful principle, or share a result. Aim for three focused posts per week so your audience knows exactly what you stand for.
Connect Your Brand to an Offer Based on Real Conversations: Talk to 10 people in your target audience. Ask what they’re struggling with, what they’ve tried, and what they’d actually pay for. Then design your offer around their answers, not your assumptions and make the ask.

About the Show:

Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it’s your guide to building a profitable, fulfilling career.

Tune in weekly at http://bootstrapmd.com

About the Host:

Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He’s built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy.

Let’s Connect: www.https://www.bootstrapmd.com

Want to start a podcast? Check out the Doctor Podcast Network!

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