Episode 986 | What It Really Takes to Win in Sales

What’s happening, what’s happening?! Welcome back to The Brian Hess Show! Today, we’re getting into the real truth about sales— what it actually takes to win, especially when things aren’t going your way. This episode dives deep into the mental game of sales, the ups and downs every salesperson faces, and how to stay consistent when results aren’t showing up yet. This isn’t just about closing deals… It’s about resilience, discipline, mindset, and mastering the process behind long-term success. Joined by Eli, we break down: ✅ Why every salesperson—even the best—goes through dry spells every single year ✅ The truth about rejection and why you’ll always hear more “no’s” than “yeses” ✅ How pipeline size directly impacts your confidence and consistency ✅ Why success today is based on the work you did 60–90 days ago ✅ The biggest mental traps—comparison, overreacting, and tying identity to results ✅ Why sales is both a mental game and a numbers game ✅ The key metrics that actually drive success—proposals, close rate, and average deal size ✅ How to build mental toughness and stay locked in during tough stretches ✅ Why routine is your “armor” when everything feels off ✅ The importance of physical health, energy, and showing up the right way We also break down the difference between playing offense vs. defense in sales, why you should never rely on one deal, and how building a strong pipeline creates freedom and long-term stability. At the end of the day… Sales isn’t about avoiding the hard moments— It’s about how you respond when they show up. 🔥 CHALLENGE: Where are you letting results dictate your mindset? Are you focused on outcomes… or are you locked in on the daily activity? What can you do today to strengthen your pipeline and control what you can control? If today’s episode brought you value, do me a favor— Like, Subscribe, and Share this with someone in sales who needs to hear this. 📲 Follow us for more: 👉 Instagram: @realbrianhess | @thebrianhessshow 🔗 Presented by Verizon Business Get the reliability and performance we trust to run all of our companies. Visit: verizon.com/thebrianhessshow 🔗 Resources & Partnerships: 💡 Need expert content creation? 👉 www.1teammedia.com 🚜 Looking for elite paving & construction training? 👉 www.topcontractorschool.com 🏗️ Industry-leading paving solutions? 👉 www.thepavementgroup.com 🔧 Trusted partners: → www.leeboy.com → www.dynapac.com → www.truxnow.com → www.dewalt.com #TheBrianHessShow #Sales #SalesMindset #Entrepreneurship #BusinessGrowth #Leadership #Discipline #MentalToughness #HighPerformance #PipelineGrowth