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Re-Prioritize: Technical SEO Must Come Before Content Investments

Brian Pasch Podcast

Release Date: 05/19/2023

Learn The Perfect Recipe For Lead Management Using AI and DR tools show art Learn The Perfect Recipe For Lead Management Using AI and DR tools

Brian Pasch Podcast

Join Brian and Marc McGurren as they discuss how AI will change how dealers respond to sales opportunities and service opportunitues.

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Outsell Delivers The Sales and Retention Results That Dealers Have Been Waiting For show art Outsell Delivers The Sales and Retention Results That Dealers Have Been Waiting For

Brian Pasch Podcast

Join me and John Clavadetscher as we discuss the importance of first-party data management and activation. Outsell is one of the pioneers in personalized communications to grow sales and service revenue.

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Effective Marketing Still Depends on Creativity and Great Account Management show art Effective Marketing Still Depends on Creativity and Great Account Management

Brian Pasch Podcast

Join me and Connie Gundrum as we discuss the strengths of CF Search Marketing and why their agency is delivering outstanding results with identity resolution technology.

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Equifax is the Perfect Partner For Dealers and Agencies Who Want to Leverage Their First Party Data show art Equifax is the Perfect Partner For Dealers and Agencies Who Want to Leverage Their First Party Data

Brian Pasch Podcast

Angelica Jeffreys and Deanna Glenn join me to discuss first party data management, identity resolution, and how smart data powers better outcomes for dealers.

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Client Command Gives Dealers Insights Into All Shoppers In Their Local Market show art Client Command Gives Dealers Insights Into All Shoppers In Their Local Market

Brian Pasch Podcast

Join me and Jonathan Lucenay as we discuss how their Levl 3 identity resolution capabilities helps dealers dominate conquest marketing and increase retention rates.

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Trusted Call Solutions Will Redefine BDC Performance Metrics show art Trusted Call Solutions Will Redefine BDC Performance Metrics

Brian Pasch Podcast

Join me and Henry Haytner, Senior Director of Product Management at TransUnion as we discuss how dealers can signifiantly increase call connection rates using Branded Call Display (BCD) and Caller Name Optimization (CNO).

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Podium AI BDC Platform Will Change How Dealers Respond To Website Shoppers show art Podium AI BDC Platform Will Change How Dealers Respond To Website Shoppers

Brian Pasch Podcast

Join me and Dennis Steele, co-founder of Podium as we discuss the breakthrough application of AI in lead handling and website communications using their new AI BDC offering.

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Dealers Can Increase Engagement Rates By Rethinking Their Video Strategy show art Dealers Can Increase Engagement Rates By Rethinking Their Video Strategy

Brian Pasch Podcast

Join me and Margaret Henney of CoVideo as we discuss the lift in engagement and appointments that dealers can see by rethinking their lead engagement strategies and adding video communications in their sales processes.

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Fullpath Makes First-Party Data Management and Activation Easy show art Fullpath Makes First-Party Data Management and Activation Easy

Brian Pasch Podcast

Join me and Aharon Horwitz as we discuss how the Fullpath platform is expanding to handle more data points from consumers and activating that data across additional media channels.

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Accelerate Used Car Aqusition From Consumers using AXLE show art Accelerate Used Car Aqusition From Consumers using AXLE

Brian Pasch Podcast

AXLE powers the highest converting used car acquisition websites in the United States and it’s the fastest growing strategy to help dealers acquire more new cars from local sellers. Join my conversation with two Marketing Managers who have seen great success with AXLE microsites.

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More Episodes

Join me and Lisa Gener, Chief Revenue Officer of Dealer Alchemist as we discuss the lack of Technical SEO on dealer websites and why this should come before investments in Content SEO. Is your website built on a solid foundation? Tune in and see.