CDP Success Requires a Keen Focus on Data Hygiene Before Marketing Activation
Release Date: 09/05/2024
Rethinking Your Automotive Marketing Framework to Include Lifecycle Marketing
Brian Pasch Podcast
Join me, Sarah, and Denise as we talk about online marketing and the opportunities for smarter lifecycle marketing which is now available using CDPs and identity resolution technology.
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Dealers Need To Update Their SEO Strategies For Generative AI Search
Brian Pasch Podcast
Join me and Connie Gundrum as we discuss the changing landscape in online search powered by AI and why dealers need to rethink their online content strategies.
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Clarivoy Establishes New Benchmarks and Insights for Marketing Attribution
Brian Pasch Podcast
Join me, Micah, and Steve as we discuss how Clarivoy is finally answewring the marketing attribution questions which dealers have been asking for years.
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Dealers Need a Zero Party and First Party Data Strategy That Solves Practical Use Cases
Brian Pasch Podcast
Join me and Amol Waishampayan as we discuss how fullthrottle.ai is helping dealers manage their first-party data and activate more zero-party data confiormations to improve dfata hygiene and accelerate use cases that drive revenue and increase customer loyalty
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CDP Success Requires a Keen Focus on Data Hygiene Before Marketing Activation
Brian Pasch Podcast
Join me and Bobby Gaudreau from Activator Dealer Solutions as we discuss the development of the CDP for automotive dealers and their unique approach to buiding a sustainable dealership data layer.
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What If AI Could Power Your Best Phone Skills Training Framework?
Brian Pasch Podcast
Join me and Ben Chodor, CEO of CallRevu, as we dicuss TestTrack; a new product that will change the way dealers building the phone skills of their staff across all departments.
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Soft Pull Credit Is Now Easier To Integrate into Automotive Technology Platforms
Brian Pasch Podcast
Join me and Aaron Bickart general manager of OfferLogix as we challenge the vendor community to reimagine their product offerings to integrate robust soft-pull credit technology with a distinct advantage to competing solutions.
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Modern Retailing Requires Elevated Merchandising and Photography
Brian Pasch Podcast
Join me and Daniel Able, National Sales Manager of CarCutter as we discuss the breakthroughs in vehicle merchandising and photography which will become the standard in future automotive retailing.
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Clarivoy Offers Dealers The Holy Grail: Marketing Attribution Insights
Brian Pasch Podcast
Join me as I sit down with Steve White to discuss this automotive shopper identity graph (now over 140 million shoppers) and how it powers actionable marketing attribution reports.
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Outsell Expands Integrations and Activation Opportunities for Dealership First Party Data
Brian Pasch Podcast
Join me as I sit down with John Clavadetscher to discuss how Outsell leads the way for lifecycle marketing with expanded data input which create a powerful customer engagement platform.
info_outlineJoin me and Bobby Gaudreau from Activator Dealer Solutions as we discuss the development of the CDP for automotive dealers and their unique approach to buiding a sustainable dealership data layer.